US consumers blow $3.34bn on Black Friday, break mobile shopping record

Picture: Memeburn.com

It was an extremely healthy Black Friday for US retailers according to new data released by Adobe.

The company this week published its 2016 online shopping report covering Black Friday and Thanksgiving, and the numbers represent a positive trend over 2015. Adobe’s report is based on “aggregated and anonymous data from 22.6-billion visits to retail websites” and covers approximately 80% of the US’s top 100 retailers.

Adobe notes that buyers in the US blew more than US$5.2-billion at the end of Friday. This marks a 17.7% increase over 2015.

Read more on Memeburn.com.