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Elle to award beauty winners, new makeover
The winners will also be published in the April birthday edition, which has a fresh new look and many new features - a revamped edits section, a fashion masterclass with Asanda Sizani and a new Culture section to replace the former Agenda. With a new design template for many of the regulars, readers can expect even more layers of content than before, as each page holds maximum impact and value.
The magazine launched the South African Beauty Awards last year in its 16th birthday edition. Over the following 12 months, its beauty team, together with a handpicked team of expert judges, selected the ultimate beauty products across 12 categories - with some help from its readers.
Categories
- Anti-ageing creams and serums
- Foundations and concealers
- Mascaras and eyeshadows
- Haircare
- Cleansers and exfoliators
- Face masks and moisturisers
- Body care
- Body treatments
- Sun care
- Blushers and Bronzers
- Lipsticks and glosses
- Hairstyling aids
Elle Club launch
The magazine is sharing its birthday joy by rewarding loyal readers with the launch of the Elle Club, which will offer its members discounts on a range of products and services in the future - including movie premieres, spa treatments and fashion and beauty buys.
The magazine continues to grow, even in today's challenging economy, as is proved by the 2012 Quarter 4 ABCs that were announced on Thursday 28 February. The magazine posted an average quarterly circulation of 43,820, which represents a 12.67% increase in total circulation over the corresponding period in 2011.