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The guys include sports stars, models, actors, musicians and presenters who represent the hottest new talent in the country. Readers will select one of these 13 as the Sexiest Man in SA in a competition to win prizes and tickets to the launch party, which will be held in Johannesburg on 28 January 2010.
"The calendar is South Africa's premier guy-candy calendar," says Cathy Lund, the magazine's assistant editor. "This year we have a special treat because we have included 13 guys in the calendar."
Readers can win one of three designer travel bags from the sponsor, worth R1500 each and 10 Gauteng readers can win four tickets each to the party by sending a SMS with their choice before 15 January 2010.
Cosmopolitan's Sexiest SA Men for the 2010 calendar are: