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Custom travel title for Visa
Visa Travel Solutions, a 68-page travel magazine, will be distributed with issue 3 of National Geographic Traveller. Publishers 8 Ink Custom Media believe it will be the perfect practical companion to the more emotive style of NG Traveller and will provide a vehicle for Visa to engage with the title's high-end audience.
The magazine aims to offer a selection of local and international destinations to suit budgets ranging from R5000 to R50 000, complemented by practical travel tips and advice on issues such as packing the perfect suitcase and what to do when you lose your passport.
Gill Buchanan, Visa's corporate communications manager adds, “This supplement has given Visa a unique editorial vehicle through which to promote the brand values and message in a subtle but powerful way. Your Visa card is the ultimate travel accessory, so the brand fit is ideal for us.”
Issue 3 will be on sale on 9 September.
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