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SaaS offers customer feedback

4 May 2010

In what is reportedly the first SaaS customer feedback service in Africa and South Africa, the reputed number one service from Europe will ensure e-tailers and customers credible ratings and reviews. The eKomi service is pioneering customer feedback with its verified and authentic transaction based system.

Acquired by Springleap.com's holding company, Fashion Evolution, it enables an advanced online customer feedback service that allows online businesses to showcase their customers' views and ratings publicly, which has proven to increase conversion rates up to 25%. It enables e-commerce businesses to develop a trustworthy communication platform with their customers, which directly translates into improved customer confidence and increased sales.

Structured operating model

As a leading independent quality rating system for online retailers, it uses a structured operating model that is completely based on transactions. This acts as a natural spam filter, as this translates into protection from fictitious feedback and manipulation as only customers that have gone through the transaction process are qualified to provide feedback

Eran Eyal, Springleap.com co-founder said, “We are spearheading this joint venture forward in South Africa and surrounding regions. South African institutions will benefit immensely from having customer feedback with a premium level of certification and authenticity. Simultaneously, the certification standard affords the customer level of surety and comfort. Knowing that any institution carrying this prestigious standard deals with clients in a transparent and trustworthy manner and that their ratings are authentic.”