
Subscribe & Follow
Jobs
- Junior Software Engineer REMOTE
- Senior Full Stack C# Developer Centurion
- Senior C# Developer REMOTE
- Senior Developer (C# & Java) REMOTE
- Senior Salesforce Developer Cape Town
- Senior C# Software Architect REMOTE
- Bizops Associate Cape Town
- Senior Data Strategist Johannesburg
- Intermediate Software Engineer Cape Town
- Intermediate Full Stack C# Developer Cape Town
Hook, Line & Sinker partners with CBI-electric: low voltage for a tech revolution
To support the brand's new digital transformation journey while positioning the company as an innovative leader, CBI-electric: low voltage, a subsidiary of renowned JSE listed industrial group Reunert, has appointed Hook, Line & Sinker (HLS) to support the launch.
HLS's tech-first approach secured the launch of CBI-electric: low voltage's Astute Range across local and pan-African markets after an intense three-way agency pitch encompassing paid, owned and earned channels. The comprehensive strategy will include a series of quarterly podcasts featuring industry influencers, an intense pan-African media relations campaign, a site redesign with a chatbot to support sales, a 24-month advertisement campaign and an active social media campaign featuring celebrity influencers - all creatively packaged for business and consumers.
