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Retail

All about customer experience

This week Amanda Stops, CEO of the South African Council of Shopping Centres, discusses four universal trends that are driving retail across the globe, namely customer experience, technology, adapting to change and leadership.

Loyalty is another common theme, according to a new research report by GI Insight, which looks at how loyalty schemes can have a powerful impact on the outlook and actions of consumers in the age of big data. BMi Research CEO Gareth Pearson says that combined with big data, loyalty programmes have the potential to provide customers with a non-genetic value proposition that resonates with them personally. While Krystal Schär, strategic planner at FCB Cape Town, makes a thought-provoking statement: "Loyalty should be seen as a consequence of brand building, not purely as a marketing objective." It should be the result of a satisfying consumer experience, she says. Moreover, Jed Hewson, director of 1Stream, explains why e-commerce companies need to reassess the 'traditional' call centre.

Keeping things fresh, Kauai has unveiled a new concept store at The Zone @ Rosebank - to be rolled out countrywide - with a new CI, a new store look and feel, and a new customisable menu designed to give customers a 'nutritional theatre' experience.

For more info on the subject, register for the 4th annual CEM Africa Summit to be held at the Westin, Cape Town on 22 and 23 July.

Jessica Taylor, Group Editor (@Biz_Retail)
Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your retail news and event invitations to retailnews@bizcommunity.com, exclusive opinion pieces to contributors-retail@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



Weekly top stories
Kauai launches new concept store
Kauai has unveiled a new concept store at The Zone @ Rosebank with a new CI, a new store look and feel, and a new menu designed to give customers a 'nutritional theatre' experience... read more>>

P&G to spin off beauty brands to Coty in US$12.5bn deal

NEW YORK - Procter & Gamble (P&G) plans to sell 43 beauty and fragrance brands to Coty in a deal valuing the assets at about US$12.5 billion, the companies announced Thursday...

Read more >>



Jameson, PnP top Facebook

South Africa's top-performing brand on Facebook is Jameson Irish Whiskey, followed by credit card Visa, while Edgars ranks third...

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Designer showcase for Mercedes-Benz Fashion Week Cape Town announced

Some of South Africa's most promising new designers will reveal their Spring/Summer collections at the Mercedes-Benz Fashion Week Cape Town, which will be held from 30 July to 1 August 2015 at the V&A Waterfront's Watershed and North Wharf...

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Loyalty by another name

Krystal Schär

Much has been said about customer loyalty, but with businesses investing vast operational capacities and extensive resources to build and bring these programmes to market, we have to ask ourselves if customers are more satisfied as a result...

Read more >>



Why e-commerce companies need to reassess the 'traditional' call centre

While online stores can beat out their brick-and-mortar competitors on price, gaining a competitive edge over other online merchants has become about excellence in customer experience...

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Four key trends driving retail in 2015

Retail has become a stage for change, innovation and disruption. It has also become an increasingly global business as every corner of the world joins the market of our global village - and South Africa is no exception...

Read more >>



Loyalty schemes are vital in the age of big data, research finds

New research from GI Insight shows that gaining customer insight through loyalty schemes is a powerful way of building stronger buyer relationships and that the vast majority of consumers see real value in these programmes...

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Unilever continues to measure brands' sustainability performance

Unilever has put some definition and measurement behind what it calls 'sustainable living brands'..

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Advanced analytics: the game changer SA retailers have yet to plug into

Gareth Pearson

As a strategic direct marketing tool, advanced analytics has the power to revolutionise the South African retail sector. It enables retailers to connect with their customers personally like never before, actively to influence purchase behaviour and drive sales, and to deliver the kind of value that will keep these customers coming back for more...

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Banking & Finance
TransUnion launches next-generation consumer credit profiling data tools
In tough times, credit lenders face increased risk, having a negative impact on profitability. To meet the market's need for improved risk management... read more>>
Clover FY HEPS seen at least 20% up

Issued by INET BFA

Commercial Property
Investors likely to put Accelerate Property Fund on buying list
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Plan for Melrose Arch to rival V&A Waterfront area

Alistair Anderson

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CSI
Climbing Mount Kilimanjaro to help keep girls in school
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Celebrity chefs at The Cape Leopard Trust fundraiser
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CRM
Peninsula Beverages launches Customer Appreciation Week
Staff from Peninsula Beverages, the local bottler of The Coca-Cola Company products, have recently visited more than 15,000 shop owners and managers to thank them for their ongoing loyalty and support... read more>>
Fashion, Clothing & Textiles
Vintage Finds: Dusting off the moth balls
If you want to crack a classic retro look, consider going to a vintage auction, where you'll often find one-of-a-kind pieces from top designers. Buying into the trend, auction house Stephan Welz & Co launches a vintage fashion department today with a sale of covetable pieces... read more>>
FMCG
Nederburg's Eminence goes on auction
The 2008 vintage of Nederburg's sweet wine, Eminence, was the only South African entry to make it into the Muscat du Monde Top Ten wines for 2015... read more>>
KWV brandy voted best in the world
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Leeuwenkuil Cinsault wins Best Niche Red Variety award
Leeuwenkuil Cinsault 2014, produced from old dryland bushvine vineyards in the Swartland, was awarded the trophy for Best Niche Red Variety at the 2015 Old Mutual Trophy Wine Show... read more>>
SABMiller to appoint Domenic De Lorenzo as chief financial officer
Green Sustainability
Back to skincare basics, with Dr Claire Jamieson
What is good for your body is good for your skin, is a simple and clear philosophy that dates back centuries, and is an ethos adopted by the new South African brand Ordinary Skincare... read more>>
Meat is a complex health issue but a simple climate one: the world needs to eat less of it

Dora Marinova and Talia Raphaely

Climate change is the greatest challenge to human health, according to the recent Lancet Commission report which calls for action to protect the global population. There is however one crucial issue the report fails to address: meat... read more>>
Greening & Environment
Mount Vernon launches Rhino Tears wines
Mount Vernon wine estate near Klapmuts in the Western Cape has launched its Rhino Tears wines which are available for purchase through a newly launched e-commerce site Rhinotears.co.za... read more>>
Manufacturing
SSA industrial adhesives market growing faster than traditional markets

Constance Nyambayo

Since 2000, the sub-Saharan African (SSA) economy has more than trebled in size. Despite some challenges, the region is expected to maintain... read more>>
SA May manufacturing production down 1.4% y/y
Manufacturing production fell for the second consecutive month as business activity remained under pressure... read more>>
PPC cements African growth plan with new Zimbabwe plant

Mark Allix

PPC is spending $200m on expanding its production facilities in Zimbabwe by 2020 as the nation's cement market evolves from... read more>>
Labelling device for boutique manufacturers

Issued by Pyrotec

At Pyrotec PackMark, we have affordable labelling solutions to suit a wide variety of manufacturers, including SMMEs with small production runs... read more>>
Packaging
Constantia Flexibles to acquire Afripack
The Constantia Flexibles Group is acquiring the Durban-based flexible packaging company Afripack. The parties have agreed not to disclose the price of the transaction, which is subject to regulatory approvals and is expected to close in the next three months... read more>>
Regulatory
NRC refers Lewis Stores and Monarch Insurance to National Consumer Tribunal

Linda Ensor

The National Credit Regulator (NCR) has referred Lewis Stores and Monarch Insurance to the National Consumer Tribunal for alleged breaches of the National Credit Act by misselling employment and disability cover... read more>>
Retail Marketing
Oxy to run acne campaign in washrooms
To target young adults who experience skin acne from time to time, Primedia Unlimited's TLC is dominating mall and cinema washrooms with its Oxy 'Skin Sorted - Happiness Guaranteed' campaign for a period of two months... read more>>
Playboy and Playgirl deodorants voted the 'coolest'
Playboy and Playgirl are the coolest male and female deodorants in the country according to the annual Sunday Times Generation Next Survey Awards... read more>>
Sales
Tractor sales rise by 2.5% y/y in June to 449 units: Saama

Helmo Preuss

Tractor sales showed a surprise 2.5% year-on-year (y/y) rise to 449 units after dropping by 10.9% y/y in May to 400 units, slumping by 20% y/y in April to 360 units and following an annual 2.5% drop in 2014 to 6,464 units... read more>>
Mageu sales decline, but recovery is expected
Recent research released by BMi Research has revealed that in 2014, Mageu, one of the oldest beverages in southern Africa, had a decline in volume for the first time in over five years... read more>>
Security
South African start-up life hacks: the second hand goods act
Buying or selling means a certain amount of risk and you'd only have to speak to a friend to hear of an incident where a criminal has deployed their scam via a classified ad... read more>>
Supply Chain
Argility announces Relex partnership
Argility has announced a strategic partnership with Relex Solutions in order to provide powerful supply chain management solutions designed to drive down costs and eliminate wastage... read more>>
International
Americans ditch smartphones when buying online: survey
WASHINGTON - They might be so popular as to be almost an extension of people's arms, but most Americans ditch their smartphones and return to the trusty computer when buying online... read more>>
Lagos store brings modern African luxury to Nigeria's rich
LAGOS - Take a sought-after architect, add the king of "new Africa cuisine" and a smattering of famous designers, and you get a concept-store in Lagos that seeks to bring modern African luxury to Nigeria's ultra-rich... read more>>
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Government news
High demand for SA's crafts, home decor

Nthambeleni Gabara

ATLANTA - There is an increase in demand for South Africa's distinct superior quality handcrafts and an array of elegant home decor products in the American market, according to South African crafters and designers... read more>>
Teed-off ANC seeks 'malicious' shirt makers

Setumo Stone

Thousands of African National Congress (ANC) T-shirts retrieved from members in Mpumalanga's Nkangala region have been set alight for being "un-ANC"... read more>>
More Government news
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Hands-on supply chain management
Continuing Education at University of Pretoria - 27 Jul 2015 to 31 Jul 2015, Pretoria

CleantexPulire 2015
CleantexPulire - 28 Jul 2015, Midrand | 28 Jul 2015 to 30 Jul 2015, Midrand

Winelands Bridal Fair 2015
Donato Events - 1 Aug 2015 to 2 Aug 2015, Stellenbosch

Sales for small businesses
Latitude Training - 1 Aug 2015, Cape Town

China Homelife Fair South Africa
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7th Annual Retail Banking Africa 2015
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Matjhabeng Bridal Expo
Abanqobi Concepts - 12 Sep 2015, Welkom

2015 Gambling Indaba Conference and Expo
Gambling Indaba - 22 Nov 2015 to 24 Nov 2015, Cape Town

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SASDC - 23 Nov 2015 to 24 Nov 2015, Johannesburg

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PFMA supply chain management bid adjudication
Continuing Education at University of Pretoria - 15 Jul 2015 to 17 Jul 2015, Pretoria

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