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At last, some positive news! There were two pieces of good news on Friday, 14 January 2011, the first being that communications minister Roy Padayachie confirmed that South Africa will be adopting DVB-T2 as its standard for digital terrestrial television - sense has finally prevailed! - and the second, according to the Mail & Guardian Online, being that the ANC has "toned down its demands for a media appeals tribunal to give the media time 'to reform' themselves".In the meantime, I hope you are enjoying this year's batch of Trends Reports as much as I am - aren't they fascinating? You've only yourself to blame if you don't take heed of all these gems of knowledge. I would like to take the opportunity to thank all the contributors and my colleagues who have made this series of feature articles possible - you all rock. To the good news continuing! Simone Puterman (@SimoneBiz) Managing editor Please send all South African marketing and media news to marketingnews@bizcommunity.com, international news to internationalnews@bizcommunity.com and opinion pieces to contributors-marketing@bizcommunity.com. Responses to this column welcomed in our online editor's column archive. Top stories
Trends[2011 trends] A year of hard work for brands [Janice Spark] If 2010 could be summed up as soccer, vuvuzelas and national pride, 2011 will be all about the hard work of restoring the economy to sustainable growth, paying attention to environmental concerns and mastering the technologies that are changing the world. Here are a few trends to watch in 2011. Read more >>[2011 trends] May your forefinger be with you... [Sue Disler] Upon entering a new decade while a mere 45 minutes away from civilisation (Cape Town) this summer, my observations of how technology has changed our lives have grown far more acute. Read more >>[2011 trends] Measuring marketing success in a mass-customised fragmented world [Darren Woolley] With the slow emergence from the global financial crisis, there is now a focus on the role of marketing to drive sales performance. This is impacting not only on how marketing needs to be structured and the approach to the market and the consumer, but also in the way the engagement third-party marketing services providers. Read more >>[2011 trends] Media battle royale looms [Gill Moodie: @grubstreetSA] Now that we're all back from holiday slaving over our hot terminals, ready - or not - for the new year, you can be forgiven for thinking that the hoo-hah last year about media freedom is a thing of the past. Read more >>[2011 trends] The year of accountability [Chris Moerdyk: @chrismoerdyk] From a marketing point of view, 2011 is destined to be the year of accountability, both in terms of the efficiency with which budgets are employed and perhaps, too, this year will see advertising agencies and their strategests finding it harder and harder to keep convincing their clients that the 30-second spot is still worthwhile, but that it makes sense to spend more money per minute producing TV commercials than it does to film expensive blockbuster movies such as Avatar. Read more >>[2011 trends] The year of the app [Louise Marsland] I'm lucky to work in an industry with some of the smartest people in the world - and get a chance to interact with many of them regularly. So, between summing up the highs and lows of 2010 for AdVantage's Year in Review, December 2010 issue and our annual special Trends issue for 2011, for our January edition, I consider myself pretty informed about what to expect this year... Read more >>[2011 trends] A year for communication to shine [Daniel Munslow] For many, 2010 did not turn out to be the great economic turnaround that everyone had hoped it would be. In fact, when you speak to many businesses - small and large alike - most agree that the economy only started to shift in the last quarter of 2010. Now, we have an exciting 2011 ahead, which by all indications so far should bring about a more prosperous economic environment. Read more >>[2011 trends] The year SA's radio industry gets the serious jolt needed [Daryl Ilbury: @darylilbury]Special focus on media freedomMedia killings' impunity outrage [Issa Sikiti da Silva] Despite the slight decrease last year in the number of journalists killed across the globe, a heated debate continues to rage on about the massive impunity surrounding these killings, as analysts decry governments' lack of action, and more journalists flee their homelands and threaten to quit the profession. Read more >>Crunch year for media as Zuma issues stern warning [Issa Sikiti da Silva] President Jacob Zuma sent a strong message right at the start of the year to the media, warning editors and journalists that, while the ruling ANC continues to promote and fight for media freedom, it would however not keep quiet if things 'were not in order' in newsrooms. The warning comes at the time when several controversial media laws and proposals are set to be finalised - a move described by analysts as one of the darkest periods in post-apartheid South Africa. Read more >>Memorial donations for Dr Ivan May: suggested organisations According to the late Dr Ivan May's long-time friend, Sechaba Kitleli, many have asked as to which organisations they may donate to honour his memory. The names of four organisations were announced today, Tuesday, 11 January 2011. Read more >>AdvertisingGrey SA appoints Sizakele Marutlulle new CEO [Herman Manson: @marklives] Grey EMEA has announced the appointment of Sizakele Marutlulle (known as Za) to lead the South African office of the agency. Marutlulle replaces outgoing CEO Tim Byrne on 1 February 2011. Read more >>CRMSA reseller joins elite CRM partner statusDecember 2013 cut-off for analogue TV, DVB-T2 officialThe +one guide to running Facebook Pages [Dan Pinch] While there is much more to social media marketing than running Facebook Pages, it did become the starting point/main platform for much of the work we, +one, did in 2010 and is likely to remain that way in 2011. These are some of our thoughts on running successful pages. Read more >>Digital TV standards row rages onEducation and TrainingDecorex campaign in German curriculumFollowing the Decorex Joburg 2009 marketing campaign being named a finalist in the 2010 marketing awards of UFI, the global association of the exhibition industry, this campaign will be used as a case study for students at the University of Cologne's Institute of Trade Fair Management in Germany this year. Read more >>Advertisement:
EventingFrandsen heads up BestCities Global Alliance David Frandsen, executive manager of Cape Town and Western Cape Convention Bureau, will take on the role as board chair of BestCities Global Alliance for the next 12 months. He will provide the professional and strategic leadership of the alliance. Read more >>Media24 Magazines restructures: end of line for well-known publisher brandsAngela Richardson takes on Caxton Publishing Following the retirement of Denise Stamm at the end of 2010, Angela Richardson has been appointed as the new publisher of Caxton Magazines. Read more >>SABC board 'fantastic four': many are called, few are chosenCaxton deal values Moneyweb at R100 million [Herman Manson: @marklives] Caxton Publishers & Printers Ltd has upped its stake in Moneyweb Holdings, the financial content company that produces Moneyweb.co.za, Miningweb, Marketingweb and a host of smaller properties, as well as Alec Hogg's syndicated radio show (broadcast on SAFM, RSG and Lotus FM). Moneyweb also produces the business news section of Caxton-owned The Citizen. Read more >>Increase in mobile gamingThe top five countries which have been most active on Djuzz, the mobile gaming portal owned by global mobile media company BuzzCity, are India, Indonesia, United States, Nigeria and South Africa, according to information contained in the latest monthly report released by BuzzCity, yesterday, Thursday, 13 January 2011. Read more >>Naspers takes aim at online classifieds marketSlap on the wrist for Power Balance bracelets [Roger Hislop] Skirting the line between truth, fiction and a bitch slap from the advertising regulator - the ongoing Power Balance bracelets scenario is a great case study in finely crafted messaging, of the art of spin, and discipline in damage-control PR. Read more >>PrintingProductionSA entry makes Life in a Day final cutSouth African Kjell Bismeyer's entry into Youtube's Life in a Day initiative has made the final cut. The film, a cinematic experiment which aims to capture life around the world in a single day, was produced by Ridley Scott's Scott Free UK, in partnership with YouTube. Read more >>Algoa FM turns 25 To celebrate its 25 years of show business, Algoa FM will host a line-up of entertainment and charity events from January to April 2011. Read more >>Background screening stats outEMPS has just released its annual background screening report for 2010 and reveals that as many as 13 in 100 job applicants have criminal records, the percentage of applicants with credit records went up 2% from last year's 23% to 25% and invalid driver's licenses dropped from 13% in 2009 to 11% in 2010. In 2010, 12% of academic qualifications were not verified, this figure almost doubling from 6.5% in 2008 and 8.5% in 2009. False ID documents went 1% up on 2009, making 9% of ID documents unverifiable. View the full report.ResearchGATE: revolutionising social networking for scientists [Mandy de Waal: @mandyldewaal] Niche social networking is radically transforming collaboration in research as scientists discover that opening up and sharing knowledge reduces redundancy. In a world where success is often built on the back of painstaking trial and error, ResearchGATE promises to make a truly great difference. Read more >>SponsorshipHyundai launches second passenger balloonThe new Hyundai passenger balloon was inflated and made operational on Tuesday,11 January 2011, at the entrance to the bird park at Montecasino, Johannesburg, replacing the Absa balloon after the bank's sponsorhip campaign ended. This is Hyundai's second inflatable passenger balloon, following the success of the one over the Mushroom Farm Park in Sandton. Read more >>E! Entertainment covers awards
December 2010 US search engine rankings RESTON, US: comScore, Inc. has released its monthly comScore qSearch analysis of the US search marketplace. Read more >>[2011 trends] A time of transformation for the software industry LONDON, UK: Three developing trends are transforming not only the software industry, but also the way the world accesses and leverages technology. The popularity of mobile devices such as smart phones and tablets, the consumerisation of technology and the adoption of cloud computing are global trends forcing software companies to rethink their business model, collaborate more closely than ever before, and focus even more sharply on what their customers want. Read more >>Bob O'Leary to chair Asian Marketing Effectiveness juryAustria's Internet use grows in 2010 VIENNA, AUSTRIA: Currently, 77% of Austrians over the age of 14 years make use of the internet. Amongst the very young groups, in particular, the internet has achieved almost total coverage. 98% of the 14-19-year-olds use the internet and amongst the 20-29-year-olds the figure is 95%. Read more >>More International news...
Design IndabaDesign Indaba Expo - more of the best in 2011 - Design Indaba Gear up for a new decade of local design distinction, starting at the Design Indaba Expo from 25 to 27 February 2011. Read more >>MarketingBy Design Communications Group is all systems go, into a new decade - By Design Group Armed with inspired and professional talent, a great new look and a can-do attitude in every venture, By Design Communications Group is poised to take on 2011. Read more >>AdvertisingIndia's largest trading company opens doors in South Africa - Mortimer HarveyMMTC Ltd, India's largest international trading company with a turnover exceeding US$ 10 billion has opened offices in South Africa in a bid to significantly increase trade between India and South Africa. Read more >>BrandingHavas Sports & Entertainment welcomes Karen Poole - Havas Havas Sports & Entertainment, the global leader in sports and entertainment communication has appointed Karen Poole as Account Director. Karen will be responsible for all operations and logistics on projects as well as internal and external communications for the business Read more >>Ambient media execution sets tone for Sevens Rugby - 34 34Sport utilised ambient media to amplify the traditional media billboards, stadium branding, street pole flags and posters already on show in George, to really awaken the town to the theme of "Push the Tempo" for the recent HSBC IRB Sevens World Series. Read more >>CSICelebrate Back to School with PSFA - Peninsula School Feeding AssociationCome celebrate Back to School with Peninsula School Feeding Association (PSFA) and Coca-Cola with a carnival at Pick 'n Pay Hyper Brackenfell on Saturday, 29 January 2011 from 9am to 1pm. Read more >>DesignDigitalClickthinking twice shortlisted for Virgin Active Sports Industry Awards - Clickthinking OnlineClickthinking has secured two finalists in the upcoming Virgin Active Sports Industry Awards 2011. Read more >>Access to intelligent Internet spend as Tribal Fusion launches office in South Africa - Tribal Fusion The emergence of the South African market into the online space has sparked the interest of global online performance network Tribal Fusion - headquartered in the US - who recently opened the doors for its South African operation in Rivonia, Gauteng. Read more >>From customer channel fragmentation to integration - Realmdigital[Wesley Lynch] Social-integrated websites offer total Web engagement management (WEM). Read more >>Direct MarketingEducation and TrainingUnleash your creativity with digital photography - GetSmarterGetSmarter, in partnership with the University of Cape Town's Centre for Film and Media Studies, is proud to announce the launch of the brand new UCT Digital Photography course. Read more >>Marketing means business - IMM Graduate School of MarketingConsidering a degree in marketing? The Bachelor of Business Administration in Marketing Management is a three-year degree from the IMM Graduate School of Marketing (IMM GSM). Read more >>EventingEnergy Indaba 2011 aims to keep the lights on - Siyenza ManagementEnergy Indaba 2011 takes place from March 1 to 3 at Sandton Convention Centre, combining both a conference and exhibition that will bring together the foremost experts in the world, as well as energy providers in both the traditional and alternative markets. Read more >>Energy Indaba powers up the African energy agenda for 2011 - Siyenza ManagementAfter the unprecedented success of the 2010 Energy Indaba in Johannesburg, South Africa, the next forum taking place from the 1 - 3 March 2011, strives to deliver on its theme of 'Energising Africa", which will once again be held in Sandton, Johannesburg. Read more >>Party, praise and prayer welcomes 2011 at the FNB Stadium - Universal Church of the Kingdom of God The FNB Stadium rocked with joyous dancing and celebration as some of South Africa's top artists from African Musicians Against HIV/Aids (AMAHA) entertained members of the Universal Church of the Kingdom of God who had travelled from all nine provinces to welcome the New Year together. Read more >>Gearhouse S.A. beats the clock for awards - Gearhouse SA Tim Dunn and his team, alongside Catriona Regan, recently designed and realised a full stage production for the 10th METRO FM Music Awards in less than a week. Read more >>Maverick makes history at Moses Mabhida Stadium - Maverick SAMaverick Experience Exhilarator, an award-winning activation and event management agency, managed all the sponsor brand activations around the biggest-ever capacity crowd at a Pro20 International cricket match between South Africa and India at Durban's Moses Mabhida Stadium. Read more >>ExhibitionsExpo Summit Africa - EXSA EXSA (The Exhibition & Event Association of Southern Africa) is partnering with the inaugural Expo Summit Africa conference which takes place from 27-28 January 2011 at Cape Town International Convention Centre (CTICC). Read more >>MagazinesCLASSICFEEL returns to RMB Starlight Classics Vergelegen - DeskLink MediaThe annual Starlight Classics music event hosted at Vergelegen Wine Estate is around the corner. CLASSICFEEL will be in attendance. Read more >>MediaSARAD - South African Rates and Data - welcomes you into 2011! - SARADAfter a year of laying the foundations of a reinvigorated heritage, South Africa's ultimate media directory is excited to start the new decade by introducing you to its value-added line of products. Read more >>bigFIG boss reckons "ours is bigger than yours" - bigFIG Digital Media The bigFIG (digital) and Africa Geographic (print) partnership will be planting more than 2 500 indigenous trees in 2011, and will match or better this number in the years going forward. What is your business doing to mitigate its carbon footprint? Read more >>MDDA introduces and welcomes new staff members - MDDA The Media Development and Diversity Agency (MDDA) welcomes Nkopane Maphiri as Programme Director, and Kgomotso Moeketsi as Manager in the CEO's Office. Read more >>Online MediaWho gave the sporting performance of 2010? - 24.com2010 was an astonishing sporting year for so many reasons, but which South African sportsperson gave the single best performance of the year? Read more >>The year starts with a bang for eType and Umuntu Media - eType South Africa The year 2011 could not have started any better for eType and Umuntu Media, as Umuntu announce ambitious plans to improve internet media in 19 African countries with eType handling the media sales. Read more >>South Africans choose their 2010 favourites - 24.com When the headline-making stories of the past year were put to the readers of News24 entertainment site Channel24.co.za in a Top 10 of 2010 survey, the results showed that South Africans like their celebrity news scandalous, their music upbeat and poppy, their movies sparkly and tragic, and their newcomers young, very young. Read more >>Out Of HomeNew year special: Telescopic Banner / Feather Flag - Right StuffWow, where did 2010 go?? The much-anticipated Soccer World Cup came and went, and before we knew it, it was the festive season. Now that 2010 is literally a thing of the past, what do we have to look forward to, you may ask. Read more >>PR & CommunicationsAdVantage Magazine sponsors PRISM Winners - Prism AwardsWith a number of other sponsors comfortably on board for the 2011 PRISM Awards in Cape Town, AdVantage Magazine has recently decided to add a lovely cherry on top and offered to recognise winners in two more categories. Read more >>Put your media trainer in the hot seat! - Janine Lazarus Media Consultancy A list of questions to ask any potential Media Trainer. Read more >>ITS Capital looking for PR/communication agent - ITS CapitalITS Capital is an information technology company seeking to appoint a public relations or communication agent for its marketing activities. Read more >>ProductionTBWA and Fresh Eye team up to recreate epic Mainstay TV ad - Fresh Eye Film Productions In the 1980's, Mainstay television commercials delivered a vision of island paradise that wowed parochial, South African TV viewers. Greg Francois, from Fresh Eye Film Productions, was chosen by TBWA Hunt Lascaris to replicate the visual magnificence of the past and still impress a now more travel-exposed audience. Read more >>Giant Films signs Drive Dry director Robin Goode - Giant Films Robin Goode, together with his long-time producer Laura Sampson, has joined director-producer team Ian and Cindy Gabriel at Giant Films. Equally big news is that television producer Emma Lundy has joined Cindy Gabriel as Co-Executive Producer, heading up Giant's Director division as it expands during 2011 and beyond. Read more >>Ola! Films gives Nando's its own ambassador of love! - Ola!Films A sneak preview of the newest Nando's commercial, created by Ola!Films. Read more >>RadioAlgoa FM pulls out all the stops for Silver Anniversary - Algoa FMThe Eastern Cape will be treated to four months of fabulous fun as one of the region's most popular radio stations celebrates its 25th anniversary. This year, Algoa FM listeners can stand the chance to win tickets to see U2 live in Cape Town including all flights, accommodation, tickets and R5000 in spending money. Read more >>East Coast Radio's hot new cookbook is outselling Jamie Oliver - East Coast RadioEast Coast Radio's new cookbook, East Coast Tables, is currently the best-selling cookbook in local Exclusive Books stores, pipping Jamie Oliver's latest into second place. While Jamie's new book is breaking all sales records in the UK, it's our own home-grown publication which is the number one top seller in KZN. Read more >>New Year, new energy and new line-up for East Coast Radio - East Coast Radio2011 has arrived and the team at East Coast Radio greets the new year with a new program line-up. Read more >>RecruitmentSHL and PreVisor merge to create global leader in talent management - SHL South AfricaTwo of the biggest talent assessment pioneers, SHL and PreVisor, announced they have merged to create the global leader in talent management. Read more >>Ad Talent Salary Survey 2011 - Ad Talent Ad Talent has released the results of their annual salary survey. It turns out that while money is certainly a strong motivator, it is not everything and good people appreciate flexibility and personal time over and above hard cash. Read more >>ResearchSynovate appoints Jake Orpen head of South Africa - Synovate Global market research firm Synovate yesterday announced that Jake Orpen has joined the company as managing director for Synovate South Africa. Read more >>SponsorshipSAIL brings state of the art LED perimeter boards to SA - SAILSAIL, commercialisation arm of the MARC Group, has acquired the latest state of the art LED perimeter boards currently in use in the USA, UK, Spain, Germany and Australia in various sporting codes. Read more >>New-look ASA calendar sets up action-packed Yellow Pages track and field season - TrudonSA track and field stars will be out to take full advantage of the new-look Athletics SA calendar 2011, when Yellow Pages athletics action reaches all parts of the country, starting in February next year. Read more >>TVRBJ Marketing Solutions represents Global Sources on the PR front - RBJ Marketing Solutions RBJ Marketing Solutions recently represented Global Sources on the public relations front, for their China Sourcing Fair which was held at Ghallager Estates from the 1st to the 3rd of December 2010. Read more >>MNet Cares produces a MNet Cares show for KFC - Add Hope - Red Cherry Media Red Cherry Media, their NPO and Section 21 registered company - Touch Africa, MNet Cares and KFC Add Hope came together to assist a crèche in desperate need of help. Read more >>
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Giulietta has fire and soul [Henrie Geyser: motoring editor] To light the fire in the soul of any Alfa Romeo fan is easy - just say Giulietta. So all I actually need to say is the new Alfa Romeo Giulietta has arrived in South Africa and it was worth the wait. Go see it and drive it. You will probably fall in love with it. Fini. Read more >>More Motoring news...
On cloud 19 [Brian Berkman: contributing editor, travel] There is nothing like the whiff of panic to focus the mind. Happily the Westin Grand on Cape Town's Foreshore is now free from the stink of accusations and any restrictions on Americans visiting have been lifted. (It seems a while back the American Embassy issued a travel advisory to US citizens after a series of thefts from luggage just unloaded from coaches and outside the hotel, or about to be loaded prior to departure - again, outside the hotel). The advisory has now been lifted. Read more >>World Travel Awards calls for nominations LONDON, UK: World Travel Awards is issuing a call to those organisations that aspire to be the best of the best in the business to participate in the 2011 World Travel Awards. Claimed to be the highest accolade in travel and tourism, the event is reputed to be 'the Oscars of the travel industry' by the media worldwide for identifying and rewarding excellence. Read more >>More Travel news...
Living it large at the J&B Met Larger Than Life is the theme of the 34th J&B Met, which will be held at Kenilworth Racecourse on Saturday, 29 January 2011. Expect massive outfits, oversized accessories and gigantic personalities at the well-known fashion event. Read more >>More BizLounge news...
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Secretary/PA/Office Manager - SandtonThe Firewater Group, based in Sandton, is looking for a new front desk face/vampire slayer to fit in with our dynamic and crazy office culture. Must have a car. Read more >>Professional PHP/MySQL Developer - Bruma/BedfordviewWe are searching for a passionate, driven and strong PHP and MySQL developer who understands OOP. Send your C.V if you fit the requirements. Read more >>Senior DTP Operator/DTP Head - Hyde ParkRequired for a busy through the line agency. Ten+ years experience and previous advertising agency/design studio experience a must. You will be required to head up the department. Read more >>Photographer Rep/Production Co-ordinator - Cape TownInfidels seeks a team player for their creative family, someone looking for a career as a photographers agent which involves all the skills listed in our job description. Read more >>Mid-Senior Sales Representatives - SandtonSales of an exclusive and sought-after range of promotional lighting products, to the corporate, event, advertising, marketing and big brand industries. We are seeking creative and imaginative individuals. Read more >>Marketing Manager - JohannesburgDynamic, driven individual with minimum five years work experience is needed to bring all marketing and related activities of a world leading footwear brand, in-house. Read more >>Strategic Planner - JohannesburgOne of the country's leading ad agencies seeks to hire a strategic planner to join their already highly successful team. Read more >>Senior Graphic and Web Deisgner - Cape TownDo you posses the rare combination of an artistic flair with technical brilliance. Are you a highly skilled web/graphic designer? Work for leading Cape Town based e-commerce site. Read more >>PHP Developer/Web Application Developer - Gauteng NorthPHP developer to work at the forefront of some very exciting projects. Top digital Johannesburg based agency seeks your services - pronto. Read more >>HR Manager - Gauteng NorthA leading Johannesburg based company seeks the services and expertise of a skilled and seasoned HR manager to join their already highly successful team. Read more >>Digital Business Development Manager - Gauteng NorthLeading digital agency in JHB seeks the services of a business development digital account manager. Read more >>Digital Business Development Manager - Cape TownLeading digital agency in Cape Town seeks the services of a business development digital account manager. Read more >>Digital Account Manager - Gauteng NorthDigital account manager for top digital agency. Previous digital experience of minimum five years would be preferred. If you have business development exp in digital its a huge bonus. Read more >>Picture Reseacher - Greatstock Photo Library - Illovo - SandtonPicture researcher - Greatstock Photo Library. Leading South African photo library is looking for a picture researcher to handle web based image search requests for advertising and publishing clients. Read more >>Graphic and Layout Designer - PretoriaJunior designer/DTP. He/she needs to be tolerant, passive, submissive, compromising, assertive and of strong opinion. Read more >>Senior Editor - Cape Town CBDTouchline Media requires a qualified and skilled senior editor for Men's Health, reporting directly to the Editor, and based in Cape Town. Read more >>
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The following companies have opened press offices on Bizcommunity.com!![]() By Design Group (Pty) Ltd is a boutique communications agency that specializes in conceptualizing and delivering comprehensive tailor-made services in the areas of: Corporate Events; Conferences and Exhibitions, Destination and Incentive Travel Management, Public Relations, Advertising; Branding and Design, Video & Film Production, Corporate Gifts and Clothing. Click here to visit By Design Group's press office. ![]() Kreatif Code & Design is a full-service design studio where creativity meets professionalism, offering web and graphic design options alongside development services. Click here to visit .Kreatif Code & Design's press office. Fusion SA provides top-tier, flexible and bottom-line friendly contact centre solutions through our state-of-the-art 1200-seater centre. We match our skilled people to your brand to deliver a top quality service. Click here to visit Fusion Outsourcing's press office.
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