Jenni Pennacchini | Bizcommunity

Jenni Pennacchini | Bizcommunity

News

Source: © 123rf Trust in advertising has dropped by eight percent, despite the claim that 71% appreciate brands that engage in social issues, over half still feel underrepresented in advertising, highlighting a disconnect

Advertising

Advertising trust drops 8% - indicates a disconnect with consumers

10 Apr 2025

When evolving's just not enough: Research company KLA rebrands

Branding

When evolving's just not enough: Research company KLA rebrands

Issued by KLA 8 Apr 2021

Meet some average South Africans as they head into December

Research

Meet some average South Africans as they head into December

Jenni Pennacchini, Issued by KLA 7 Dec 2020

Why real-time, always-on consumer data is a necessity

Research

Why real-time, always-on consumer data is a necessity

Jenni Pennacchini, Issued by KLA 25 Nov 2020

SA consumers not cutting back on holiday season spending despite downturn

Research

SA consumers not cutting back on holiday season spending despite downturn

Jenni Pennacchini, Issued by KLA 12 Dec 2019

How youth expectations of local leadership mirror expectations of brands

Youth Month

How youth expectations of local leadership mirror expectations of brands

Jenni Pennacchini, Issued by KLA 21 Jun 2019

Marketing

How bias thinking is crippling brand innovation

Jenni Pennacchini, Issued by KLA 27 May 2019

Social Media

Revealing your brand's shape in social media

29 Mar 2015