Marketing & Media News in DR Congo

Barloworld calls on social entrepreneurs to apply for 2021/22 Barloworld Mbewu
Social entrepreneurs are invited to submit their entries for consideration for incubation to the second leg of a Barloworld flagship entrepreneurial programme known as Mbewu. The entries for the 2021/2022 programme are open and close on 14 May 2021.
Smash burger dispute: Rocomamas to meet with food truck owner
RocoMamas will meet with Cape Town-based Rack n Grill food truck owner Muammer Kasu on 20 April, after the burger franchise was called out for "corporate bullying tactics" when it demanded that the small takeaway business refrains from using the term 'Smash Burger' on its menu.
Massmart's CEO on Covid-driven consumer trends that'll stick
While the financial impacts of the Covid-19 pandemic have left many retailers trading in an uncertain environment, Massmart CEO Mitch Slape said the retail group has recognised that while a large segment of consumers remains in financial distress, others are more flush with cash as monthly expenses have reduced. By Lauren Hartzenberg

The 5 habits of highly effective advertisers

Kantar's Creative Effectiveness Awards reveals the world's most effective ads of 2020, and what makes them great...

By Daren Poole, Issued by Kantar 14 Apr 2021

Boosting brand purpose by solving value-action gaps in Africa

How do corporations best articulate and act upon their brand purpose, as the interface between corporations and society? By solving the value-action gap, writes Kantar's Adeola Tejumola...

By Adeola Tejumola, Issued by Kantar 25 Mar 2021

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Barloworld calls on social entrepreneurs to apply for 2021/22 Barloworld Mbewu

Smash burger dispute: Rocomamas to meet with food truck owner

Massmart's CEO on Covid-driven consumer trends that'll stick

The 5 habits of highly effective advertisers

Boosting brand purpose by solving value-action gaps in Africa