World PR Day

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Bridging gaps and building narratives that matter

PR helps brands earn a place in culture

Evan-Lee Courie

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Kisha Reader-Bain

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Bridget von Holdt

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New move to sell East Africa as single tourism unit

The East African Community is working on a strategy that will sell all its five member countries as a single unit in the tourist market.

30 Nov 2007

The initiative will attract more tourist to Kenya, Uganda, Tanzania, Burundi and Rwanda, all of which have abundant tourist attractions.

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