
Top stories






More news








Marketing & Media
Chicken Licken bravely debones a rare phobia with their latest campaign
Joe Public 2 days





Construction & Engineering
US shuts down massive Lesotho development project



The findings revealed that journey times of those studied in South Africa proved to be shorter than motorists in Europe and Asia, averaging 27 minutes per trip vs up to 40 minutes in the Netherlands and 60 minutes in the Philippines. South African motorists in the study saved more time on the road than motorists in Asia at an average speed of 35km/h, compared with just 14km/h in Malaysia and 18km/h in the Philippines.
Furthermore, the study uncovered the tactics that South African motorists are using to remain focused and calm on the roads, and an overall high-performance mindset amongst the nation’s drivers:
Dr. Chris Brauer, director of innovation at Goldsmiths, University of London, said: “The nature of this study allows us to observe not only the impact of external factors such as weather and traffic on drivers whilst on the road, ut also the internal factors that we as drivers have more control over.”
Brand, Fuels and Customer Experience Manager at Shell SA Frans Maluleke said: “We understand that drivers face many challenges on their daily commutes. Our aim is to utilise the findings of the research to enhance the customer experience and design offers that cater for their needs.”