The 12 steps to starting the e-commerce store you want

Starting an online store is actually quite easy, but maintaining it is another beast altogether. It’s not just about slapping a plug-in onto a WordPress site and going for it. As is the case with any company, there are a few more steps to take into account when making your dream store.

1. Make sure you know what you’re getting into

This, to me, is a given, but to a lot of people it’s not something they’ve really thought about. The big e-commerce stores, such as Raru, Takealot, and Yuppiechef didn’t just start “for fun.” All of them required a lot of planning, blood, sweat, and tears (I should know, I did this for 10 years).

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