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LifestyleHeineken helped South African fans beat World Cup beer prices with the return of Bar De Change
MSL Group 13 Jul 2026
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Brand representative, Lorien Kee, reckons that chocolate-loving South Africans have in no way lost their love for the dark pleasures of the liqueur.
"It remains one of the leaders in its category but like any well-loved classic, it needed some nuanced fashion styling to bring out its ample proportions and elevate its relevance."