What you need to know about the new direct marketing guidance note
Nadine Mather and Chloë Loubser
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Take-Two's strong quarter complicates merger moves
Take-Two Interactive's blockbuster second quarter - powered by strong early sales of 'Grand Theft Auto IV' - may have implications for the ongoing efforts of Electronic Arts to acquire its main competitor.
'Grand Theft Auto IV' set records as the best-selling entertainment product ever, Take-Two said, with 6 million units, or US$500 million worth of games, sold in the first week alone.
The strong early sales and other games in the pipeline prompted Take-Two to boost its third quarter forecast, calling for a top end of $375 million in sales, well above of analyst forecasts of $322 million.
