New PwC survey dispels myths about women and work...
5 Mar 2015 09:17
SHANGHAI: After a competitive pitching process, Saatchi & Saatchi was appointed by Sands China, a US casino and resort, as creative agency to serve its properties in Macao Cotai Strip for mainland China, Hong Kong and Macao.
19 Sep 2014 07:43
NEW YORK CITY, US: New York Festivals World's Best Advertising competition has announced five additional appointments to the 2014 Executive Jury.
27 Jan 2014 08:19
BEIJING, CHINA: The winners of the 2013 Digital Asia Festival Awards, honouring the best in Asia Pacific's digital marketing, have been announced.
18 Nov 2013 15:05
SINGAPORE: The hotly anticipated Spikes Asia Awards Ceremony has taken place at the Grand Theatre, Marina Bay Sands. Over 1,000 delegates attended to be the first to hear this year's winners and celebrate the best of creativity in communications from across Asia Pacific.
19 Sep 2013 05:49
SAN FRANCISCO, US: The 4th edition of The Bees Awards - 1st international social media marketing awards - has announced their 2013 nominations.
21 May 2013 09:07
NEW YORK, US: The Midas Awards, for the World's Best Financial Advertising, announced the award winners for the 2012 competition. This year's Midas Grand Jury awarded one Grand Midas, 26 Gold Ingots, 46 Silver Ingots, and 63 Finalists. The 2012 Midas Awards competition received entries from 28 countries and is reputed to be the only international competition that recognises excellence in financial services communications on a global scale.
21 Dec 2012 08:23
BEIJING, CHINA: With just over four weeks until the Digital Asia Festival kicks off, the organisers have announced that over 600 entries from 14 countries have been received into the 2012 awards.
9 Oct 2012 11:09
HONG KONG, CHINA: The challenge... Mouthwash giant, Listerine, needed an innovative new way to get the people of Hong Kong talking about its products. Listerine is claimed to banish the taste of food after meals along with the bacteria that cause bad breath, giving its users fresh breath for up to 12 hours.
17 Aug 2012 08:47
BEIJING, CHINA: The newly launched Digital Asia Festival, the two-day event for learning, networking and celebrating the best that Asia's digital marketing industry has to offer, incorporating the well-established Digital Media Awards, is now open for entries and delegate registrations.
10 Jul 2012 05:55
SHANGHAI, CHINA: The Asian Marketing Effectiveness Festival has been brought to a close with its 10th Awards Ceremony, seeing the much-anticipated winners announced, honoured and celebrated.
30 Apr 2012 08:23
SHANGHAI, CHINA: Opening this Thursday in Shanghai, the two-day Asian Marketing Effectiveness Festival, aims to offer attendees a compelling programme of seminars and discussions, networking opportunities and a gala awards presentation honouring clients and their agencies for marketing strategies that deliver solid results that transform businesses and brands.
25 Apr 2012 05:39
CANNES, FRANCE: The Cannes Lions International Festival of Creativity, taking place from 17-23 June, has announced the members of a further four juries: Creative Effectiveness, Design, Film, and PR Lions. South Africa is represented on the Design jury (Shelley-Ann Atkinson, Grid Worldwide Branding & Design) and on the Film jury (Catherine Ireland, Amplified).
30 Mar 2012 07:54
SHANGHAI, CHINA: The Asian Marketing Effectiveness Festival has announced that a record 971 entries have been received into the annual awards, an increase of 12% on last year making them the biggest in their 10 year history.
12 Mar 2012 09:08
NEW YORK, US: Global consumer confidence increased one index point last quarter to 89, while Europe led confidence declines in 24 of the region's 27 measured markets, according to fourth quarter 2011 global consumer confidence findings from Nielsen, a leading global provider of information and insights into what consumers watch and buy.
8 Feb 2012 12:14
BEJING, CHINA: Commissioned by WPP and in its second year, the BrandZ Top 50 Most Valuable Chinese Brands ranking is believed to be unique. Combining both financial data, from Bloomberg and Kantar Worldpanel, as well as consumer opinion gathered from interviews with over 35 000 Chinese consumers, the BrandZ China Top 50 is the most robust ranking of Chinese brands available.
12 Jan 2012 09:44
SHANGHAI, CHINA: The 2012 Asian Marketing Effectiveness Festival (AME Awards) will take place 26 and 27 April 2012 at the Pudong Shangri-La hotel in Shanghai, China. Entries can now be submitted to The Asian Marketing Effectiveness Awards at www.ame.asia.
1 Dec 2011 12:06
HONG KONG, CHINA: The humble TV commercial has been combined with a mobile app in China, with impressive results that saw the app become the top free app within 15 hours of launch and being downloaded 390 000 times.
21 Nov 2011 07:51
NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy.
9 Nov 2011 09:36
PUDONG, CHINA: China has a reputation as market with an insatiable appetite for luxury brands. This means that local consumers are faced with an extremely wide variety of options in the premium goods market.
9 Nov 2011 09:29
BEIJING: CHINA: Nescafé is the leading coffee brand in China. It enjoys high brand awareness in top tier cities and a 75% nationwide market share. However, despite success within the coffee segment, this doesn't mean a great deal in a nation of tea drinkers.
7 Nov 2011 11:07
NEW YORK, US: Women across the globe believe they have greater opportunities than their mothers... women in developed markets believe outlook different for their daughters... women prefer to get information about products on TV... quality most important driver of brand loyalty.
12 Aug 2011 10:41
BEIJING, CHINA: While dandruff is a common scalp complaint all over the world, it can be regarded as a particular issue in cultures that are predominantly dark haired, such as in China.
5 Jul 2011 12:19
CANNES, FRANCE: A total of 28 828 entries from 90 countries (725 from SA) have been submitted to the Cannes Lions 58th International Festival of Creativity, the international annual awards for creative advertising and communications. This is the most entries in the history of the festival.
1 Jun 2011 07:19
SHANGHAI, CHINA: The Asian Marketing Effectiveness Festival is set to open tomorrow, Thursday 12 May, in Shanghai, offering delegates an extensive and topical two-day content programme followed by an awards gala dinner which will unveil and celebrate this year's chosen winners.
11 May 2011 06:05
BEIJING, CHINA: The World Federation of Advertisers (WFA) and Firefly Millward Brown have identified 10 insights that advertisers need to take into account when using digital media to communicate.
13 Apr 2011 09:15
BEIJING, CHINA / NEW YORK, US: The meteoric rise in the spending power of the Chinese consumer presents unique challenges for marketers, according to a new study released by Forbes Insights and the World Federation of Advertisers (WFA).
13 Apr 2011 07:51
BEIJING, CHINA: The World Federation of Advertisers has announced the provisional agenda for its 2011 Global Advertiser Conference, which will held in China for the first time. The event, which is being co-hosted with China Association of National Advertisers, brings together the world's biggest marketers in the world's most populous and fastest-growing market.
2 Feb 2011 10:19