Marketing & Media press office news



Would Maslow have included Wi-Fi into his hierarchy of needs? - Amorphous
Would Maslow have included Wi-Fi into his hierarchy of needs?

Abraham Maslow's hierarchy of needs is a theory in psychology which ranks the importance of human needs and wants. My question is... surely in this day and age, Wi-Fi, as an enabler, is just as important as belonging and self-actualisation?

By Carryl Harvey, Issued by Amorphous 27 Feb 2015 12:34

Ipsos launches Ipsos Connect for brand communication, advertising and media services - Ipsos
Ipsos launches Ipsos Connect for brand communication, advertising and media services

Ipsos is pleased to announce the launch of Ipsos Connect, a global specialised business to coordinate Ipsos' services in the domains of brand communication, advertising and media. Ipsos Connect amalgamates the legacy brands of Ipsos ASI and Ipsos MediaCT.

Issued by Ipsos 27 Feb 2015 12:16

Tristyn von Berg joins Velocity Afrika - Velocity Afrika
Tristyn von Berg joins Velocity Afrika

The Velocity Afrika office is thrilled at the arrival of a new member - Tristyn von Berg - to their creative team. The young award-winning director joins the company from Velocity Films with a body of work made up of narrative storytelling, humour and a growing portfolio of online content.

Issued by Velocity Afrika 27 Feb 2015 12:04

Chris Midgley
Digital. Different? Yes, but mostly no.

Chris Midgley, Strategist with Blast Brand Catalysts, on what is really different in the new digital age.

By Chris Midgley, Issued by Blast Brand Catalysts 27 Feb 2015 11:41

Stepping away from a Mac to #MakeChange - The Jupiter Drawing Room Cape Town
Stepping away from a Mac to #MakeChange

Jupiter's simple approach has massive impact

Issued by The Jupiter Drawing Room Cape Town 27 Feb 2015 11:28

Eat Out invites all food lovers to nominate their favourite restaurants - New Media
Eat Out invites all food lovers to nominate their favourite restaurants

South Africa's most loved restaurant guide, Eat Out, is calling on all food lovers to participate in determining the Eat Out 500 - a list of the best restaurants in the country that will be featured in the 2016 edition of Eat Out magazine - by nominating their favourite restaurants.

Issued by New Media 27 Feb 2015 11:09

Promise achieves Level 2 BBBEE rating - Promise Brand Specialists
Promise achieves Level 2 BBBEE rating

Promise has invested a great deal of time and capital into the implementation of best BEE practice.

Issued by Promise Brand Specialists 27 Feb 2015 10:35

What's on at The Wedding Expo - The Wedding Group
What's on at The Wedding Expo

You are in the right place to plan your wedding, so take your time and gather the contacts from your favourite suppliers. There are fabulous wedding industry experts at the expo, taking place on 14th and 15th of March, to provide you with a wide range of services and products and you can book your entire wedding at the expo!

Issued by The Wedding Group 27 Feb 2015 10:21

Four Corners receives record 13 Golden Horn nominations and youngest ever SA Best Actor selection - Giant Films
Four Corners receives record 13 Golden Horn nominations and youngest ever SA Best Actor selection

The award-winning coming-of-age thriller, Four Corners, has made history by securing the youngest ever SAFTA Best Actor nomination for first-time actor, Jezzriel Skei. The Jo'burg school-goer, who performed the role at age 13, has been commended for his landmark lead performance as Ricardo, the talented chess whizz kid living in jeopardy of gangs controlling the streets he lives in on the Cape Flats.

Issued by Giant Films 27 Feb 2015 10:20

Leveraging hyper-personalisation - TLC Marketing Worldwide
Leveraging hyper-personalisation

Hyper-personalisation seems to be the tool that marketers have only dreamed of for years: a tool that enables companies to collect mass amounts of individualised information about their customers.

By Rachel Marino and Supriya Singh, Issued by TLC Marketing Worldwide 27 Feb 2015 10:03

Bevan Cullinan joins Picture Tree - Picture Tree
Bevan Cullinan joins Picture Tree

Bevan Cullinan, multi-awarded performance director, also known by South African audiences as a comedian, joins Picture Tree this month, adding twelve years of directing experience to the company.

Issued by Picture Tree 26 Feb 2015 11:57

How to have a successful inbound marketing strategy - Maximizer Software
How to have a successful inbound marketing strategy

Inbound marketing can be one of the most successful forms of marketing for an organisation and is a key component to helping the business grow organically. It can also be a lot more efficient and cost-effective than traditional outbound marketing which still has a role to play in brand building, communication and creating awareness.

Issued by Maximizer Software 26 Feb 2015 11:42

Public Ideas conference at the IAB Summit 2015 - Public-Ideas
Public Ideas conference at the IAB Summit 2015

Last Thursday, 19 February, Public-Ideas had the pleasure of organising a think-tank session during the annual IAB Bookmark Awards. Our South African team, Antoine Paillusseau and Mahalia Failali, with Jon Attwell - Managing Partner at Sprout - presented key information on affiliate marketing through case studies of major South African websites: Superbalist and Clickncompare. They went through the different strategies and best practices to implement and follow when launching both a sales increase and a lead generation campaign.

Issued by Public-Ideas 26 Feb 2015 11:30

City supports Algoa FM's first music festival in PE - 'Algoa Live' - Algoa FM
City supports Algoa FM's first music festival in PE - 'Algoa Live'

Support for the first Algoa Live music festival has come from the Nelson Mandela Bay Municipality.

Issued by Algoa FM 26 Feb 2015 11:13

Tebs Mosothoane joins Propeller Films - Propeller Films
Tebs Mosothoane joins Propeller Films

Propeller Films is thrilled to welcome Tebs Mosothoane to its esteemed roster of directors. Tebs is back in South Africa after living in South America.

Issued by Propeller Films 26 Feb 2015 11:01

The inaugural IMC Durban conference launches with a high calibre of industry leading speakers - Integrated Marketing Communication Conference
The inaugural IMC Durban conference launches with a high calibre of industry leading speakers

Nine renowned and prominent speakers are set to be featured at the IMC Durban Conference taking place from the 23rd - 24th March 2015 at the Southern Sun Elangeni and Maharani Hotel.

Issued by Integrated Marketing Communication Conference 26 Feb 2015 10:32

Nazarene Khan appointed TV Channel Manager - Kagiso Media
Nazarene Khan appointed TV Channel Manager

Kagiso Media is pleased to announce the promotion of Nazarene Khan to the position of TV Channel Manager.

Issued by Kagiso Media 26 Feb 2015 10:18

Introducing the Hummingbird content production pipeline - Hummingbird Group
Introducing the Hummingbird content production pipeline

Built to service our own long-form projects, the new Hummingbird content pipeline introduces a new level of excellence in visual effects and post-production.

Issued by Hummingbird Group 25 Feb 2015 17:13

Have you bulletproofed your marriage? - Universal Church of the Kingdom of God
Have you bulletproofed your marriage?

Bulletproof Marriage: Your shield against divorce is about intelligent people practising and sharing intelligent love.

Issued by Universal Church of the Kingdom of God 25 Feb 2015 13:44

Amanda Sevasti
Hiring for social media

A social media professional must be clever, sharp, accurate and skilled at relationship-building. They are a copywriter, PR executive, brand ambassador, customer care agent, account manager, strategist, media planner - all in the space of an hour.

By Amanda Sevasti, Issued by NATIVE VML 25 Feb 2015 13:29