On the 30th episode of the Brave Ideas Podcast, Kirsten Wiggill, Social Media Account Lead @ Aqua, talks to us about Generation Z. We learn about who they are, what they do, and why brands are struggling to get to grips with how to talk to them. Not to be confused with millennials and don’t call them selfie obsessed, Gen Z are a powerful generation that are reshaping the way people, and brands, need to communicate. An important and informative discussion!...
This week we hosted Korak Kuhnert, chief technical officer of Magnetic. Magnetic is an all-in-one, integrated account management, business development, CRM, time tracking, traffic and resource management, finance and HR solution for creative, advertising and digital agencies.
Debbi Scholtz, Executive PA to the Chairman of the Aqua Group and executive head of client service, shares with us the inside track in how staff can learn to build relationships with the leaders in our organisations.
We looked at the expansion of the Cape Union Mart Group into ecommerce. Amanda Herson, Ecommerce Director of Cape Union Mart Group, joins us to chat about the Cape Union Mart Group brands and retail and ecommerce.