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Dolgachov © –
Has the digital era changed the luxury game for good?

The digital age poses challenges for all brands in every sector, and yet for the luxury market, the conundrum is a particularly tricky one...

By Megan Bowman 11 hours ago

The village of Zejtun lies in the south of the island of Malta | Mark Leach
A South African's guide to moving to and making it in Malta: The culture of connection

Valletta, the baroque cityscape on the island fortress of Malta, is making global headlines this month - indeed this year - as it assumes the mantle of European Capital of Culture 2018. Last year, after having fallen in love with this little corner of the Mediterranean, I relocated to the archipelago for a sabbatical to take a front row seat for the programme of the next 12 months...

By Marcus ‘The Maltese Falcon’ Brewster 11 hours ago

WhatsApp launches business app
WhatsApp launches business app

NEWSWATCH: WhatsApp has launched WhatsApp Business - a free-to-download Android app for small businesses which allows them to chat with users...

By Ilse van den Berg 13 hours ago

(c) maksym yemelyanov -
In-the-moment-marketing: The lucrative hunting grounds for hoteliers

Let's face it. Traditional marketing methods are increasingly becoming obsolete at the speed of the internet revolution. On the other hand, smart technologies are creating immense opportunities that hotel brands can leverage for more cost-efficient guest acquisition...

By Joseph Neusu 15 hours ago

Gwen Watkins
Grasping readers in tune with your vision

Readers resonate better with language that attracts their attention and makes an impact...

By Gwen Watkins, Issued by Freelancers Writing Services 1 day ago

Kenya's Nailab selects 15 startups for Make-IT accelerator
Kenya's Nailab selects 15 startups for Make-IT accelerator

Kenyan incubator Nailab has announced the 15 startups that will take part in its Make-IT accelerator programme, designed to strengthen entrepreneurs' skills for scaling their businesses...

By Tom Jackson 1 day ago

(c) Vadim Ginzburg -
What the Zuck? How to adjust your digital marketing strategy after Facebook's announcement

The shockwaves of Mark Zuckerberg's recent announcement regarding the impending change to Facebook's algorithm reverberated across the world...

By Shelley Finch 2 days ago

Picture taken at Yayoi Kusama exhibition © – .
Maybe we should try 'fun' this year

Last year was a very serious year. People were very serious. They were serious about where advertising is going...

By Damon Stapleton 2 days ago

(c) Denis Ismagilov -
How corporate SA can transition towards customer centricity and embrace the global paradigm

If your company is not thinking about embracing the global paradigm towards customer centricity, you should spend your remaining profits building a time machine to review the moments that lead to your demise...

By Matthew Westaway 2 days ago

Nic Simmonds
Take a shot and keep up, or die

Its goal to become the best advertising and communications agency in Africa in the next five years may sound crazy, but considering the last five years, Nic Simmonds, Clockwork Media's executive director, believes they have a shot...

By Danette Breitenbach 2 days ago

Screengrab from the ad.
#OrchidsandOnions: Lesbians at the dinner table? Who cares? We're more worried about our taxpayer cash being squandered

I just wonder if South Africans are not more liberal and "let and let live" than a lot of people - and advertising agencies - give them credit for...

By Brendan Seery 2 days ago

The who, what and why of the Ugandan Knuckles meme
The who, what and why of the Ugandan Knuckles meme

The internet is an odd and confusing place, and the gaming world's latest meme is solid proof of this...

By Andy Walker 3 days ago

What travel marketers need to know about Facebook's News Feed change
What travel marketers need to know about Facebook's News Feed change

In your dual role as travel marketer and Facebook consumer, the news that Facebook is going to 'clean-up' your News Feed will likely be met with a mix of joy and despair...

By Natalia Rosa 3 days ago

Boris Dzhingarov
Understanding the role of colour in branding

Colour is one of the primary elements involved in branding, but it doesn't get nearly the attention it deserves among small businesses and startups...

By Boris Dzhingarov, Issued by Monetary Library 3 days ago

Colin Cullis, product owner for Primedia Broadcasting's talk stations, 702 and CapeTalk.
#BizTrends2018: Radio trends for the year ahead - podcasts, streams and subscriptions

Here are three predictions for what will become more significant for radio broadcasters in 2018: Podcasts, streams and subscriptions...

By Colin Cullis 3 days ago

10 lessons from a successful crowdfunding campaign
10 lessons from a successful crowdfunding campaign

After about 45 days of extreme effort, intense co-ordinating, crazy ideas and good luck, we managed to complete the most successful rewards-based crowdfunding campaign in South Africa to date with Sugarbird Gin...

By Rob Heyns 3 days ago

Christopher Smith
Facebook announces major changes to 'pages' organic reach

Facebook will make the biggest change to the Facebook 'pages' the social platform has seen to date. Organic reach is set to decline to almost zero, making advertising for businesses essential...

By Christopher Smith, Issued by CharlesSmithAssociates/Sha-Izwe Communications 15 Jan 2018

via Flickr (CC BY 2.0)
World stands up for Haiti, Africa after Trump's "shithole" comment

US President Donald Trump has taken to Twitter to respond to reports that he referred to Africa, Haiti and El Salvador as "shitholes"...

By Andy Walker 15 Jan 2018

#BizTrends2018: Connecting travel brands in a meaningful way
#BizTrends2018: Connecting travel brands in a meaningful way

Travel marketing and PR is still evolving quite quickly - every year bringing a new tool or method into the mix. The mantra for professionals in this industry right now is integration and meaningful connections...

By Natalia Rosa 15 Jan 2018

Janine Lloyd, CEO of PR Expert.
#BizTrends2018: The low-down on 2018 PR and marketing trends

This year is going to continue to be a tough journey for all businesses as they grapple for market share and growth during a difficult economy...

By Janine Lloyd 15 Jan 2018

Nandi Zambodla, strategist at FCB Cape Town.
#BizTrends2018: Millennials are not a homogenous group

The biggest potential trend for 2018 could be marketers realising it is time to re-evaluate what we know to be true about millennials as a collective...

By Nandi Zambodla 12 Jan 2018

Chris Moerdyk
Finding proof that print advertising is powerful

Print isn't dead. It's not even sick. And I aim to prove it this year...

By Chris Moerdyk, Issued by Chris Moerdyk 12 Jan 2018

#BizTrends2018: Why the travel industry should be keeping its ear to the social media ground
#BizTrends2018: Why the travel industry should be keeping its ear to the social media ground

YouKnow Digital, in partnership with consumer insights platform Crimson Hexagon, launched an extensive South African Consumer Trends Report. MD at YouKnow Digital unpacks the report focusing on the travel and hospitality findings...

By Kelvin Jonck 12 Jan 2018

Screengrabs from the ad.
#OrchidsandOnions: Hey Proteas! We're coming for you! And Appletiser puts the air in airhead...

I sat down to start writing this column just after the First Test between the Proteas and India got under way at Newlands in Cape Town...

By Brendan Seery 11 Jan 2018

#BizTrends2018: To survive, marketing must kill its darlings in 2018
#BizTrends2018: To survive, marketing must kill its darlings in 2018

With being an early mover comes uncertainties that cannot be accounted for a hundred percent, as is the principle of risk and reward...

By Tom Manners 11 Jan 2018

Mike Sharman, owner, Retroviral Digital Communications.
#BizTrends2018: Putting the 'I' in live.

Live has been the major evolution in digital over the past two years, but it is still under-utilised from a brand perspective in South Africa...

By Mike Sharman 11 Jan 2018

#BizTrends2018: What is shaping grocery retail in South Africa - Part 1
#BizTrends2018: What is shaping grocery retail in South Africa - Part 1

In this two-part report, Trade Intelligence reveals the drivers and trends shaping grocery retail in South Africa in the short to medium term...

By Maryla Masojada 11 Jan 2018

10 things...
10 things...

Quinton Jones shares ten things clients should expect from their media agency in 2018...

By Quinton Jones 11 Jan 2018

#BizTrends2018: Tight budgets, customer demand and African pride driving retail competitiveness
#BizTrends2018: Tight budgets, customer demand and African pride driving retail competitiveness

Budgets are tight, with rising electricity and petrol prices driving many households to tighten their purse strings. In response, the retail industry is becoming increasingly competitive...

By Lindy Lee 11 Jan 2018

#Newsmaker: Marli de Wet on her award-winning design project
#Newsmaker: Marli de Wet on her award-winning design project

Last year's winner of the Caesarstone Student Designer Competition, Marli de Wet, will this year take up her prize by attending an international design fair of their choice with her Design Time lecturer...

By Jessica Tennant 11 Jan 2018

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