If 2017 is anything to go by, Black Friday is quickly becoming one of the busiest South African shopping days and, like the US, marks the beginning of the Christmas shopping season.
Graham van der Merwe 2 days ago
The annual Apex events were held at the Sandton Convention Centre today, 16 July, where the Association for Communication and Advertising (ACA) hosted its 'NeXt Level of Thinking Masterclass' in the morning followed by the Apex Awards gala event in the evening.
2 days ago
Digital media consultancy, Hoorah plans to ramp up its e-commerce capabilities with the acquisition of Durban-based design and development agency, Tenzing.
3 days ago
"It was 2pm on Mandela Day at the after-care centre. The children were getting ready to go home when suddenly, 80 volunteers from a large local bank arrived, unannounced. We didn't know who they were, but they wanted to use their 67 minutes to volunteer with us. We appreciated the effort, but we had to turn them away, partly because the children were overwhelmed by the many unfamiliar faces, but mostly because we had no time to prepare the volunteers or the children."
Joanne van der Walt 3 days ago
Last week there was great fanfare about Absa's repositioning and rebranding. This seemed like a good time to illustrate the power of predictive measurement, developed by marketing science, called InfoAudit. InfoAudit was used to do the research via Panel Services Africa's online panel and publish our findings before the launch of the new positioning.
mike broom 13 Jul 2018
For the second consecutive year MediaCom is the frontrunner for the M&M Global Awards shortlist with 33 shortlisted entries. PHD follows on the global networks list with 20 shortlisted entries and Mindshare with 18.
13 Jul 2018
E-commerce is going from strength to strength in South Africa, more and more consumers are gaining confidence in making online purchases that are not solely limited to the likes of books, CDs, electronics, airline tickets and the like.
Graham Du Plessis 13 Jul 2018
FCB Joburg's television commercial launching Toyota South Africa's new compact SUV is a 'total rush', pun intended.
FCB Africa 13 Jul 2018
#Newswatch: Following an investigation subsequent to a complaint concerning the use of "offensive and inappropriate" language, McCann Health's global CCO Jeremy Perrott, who has been with the agency for over a decade, has been fired, with immediate effect, for violation of the agency's Code of Conduct.
13 Jul 2018
#Newswatch: Ogilvy terminated worldwide CCO and co-chairman Tham Khai Meng's longtime employment (since 1999) with immediate effect today in response to employee complaints regarding his behaviour and a breach of the agency's values and code of conduct.
12 Jul 2018