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YouTube toughens rules regarding which videos get ads

SAN FRANCISCO - YouTube on Tuesday announced ramped-up rules regarding when it will run ads with videos as it scrambled to quell concerns by brands about being paired with troublesome content...

22 hours ago

UNITED STATES

(c) Alexander Kirch -
Facebook move will play out in long-term: analysts

NEW YORK - Facebook's move to highlight posts from friends and family over those from brands and publications follows months of turmoil for the social network and will result in lower advertising revenue - at least in the short-term, analysts said...

2 days ago

UNITED STATES

via Flickr (CC BY 2.0)
World stands up for Haiti, Africa after Trump's "shithole" comment

US President Donald Trump has taken to Twitter to respond to reports that he referred to Africa, Haiti and El Salvador as "shitholes"...

By Andy Walker 3 days ago

UNITED STATES

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Facebook updates News Feed to make friends a priority

LAS VEGAS - Facebook on Thursday announced a major update that will put friends and family above pages or celebrities in a user's news feed -- and likely result in people spending less time on the leading social network...

3 days ago

GLOBAL

Image © .
#FairnessFirst: Amplifying the female voice

The first work week of 2018 for many was also one where we heard the global female voice loud and clear on social media, with 'celebration emojis' for everything from Iceland's equal pay law to #HereWeAre, #TimesUp and #Oprah2020...

By Leigh Andrews 3 days ago

GLOBAL

Twitter won't block world leaders, citing need for discourse
Twitter won't block world leaders, citing need for discourse

Twitter announced Friday it would not block the accounts of world leaders even if their statements are "controversial," citing a need to promote a "public conversation" on political issues...

8 Jan 2018

UNITED STATES

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Zuckerberg makes 'fixing' Facebook a personal goal

Known for annual personal goals ranging from killing his own food to learning Mandarin, Facebook chief Mark Zuckerberg's stated mission for this year is to 'fix' the social network...

5 Jan 2018

UNITED STATES

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Social media companies should ditch clickbait, and compete over trustworthiness

Social media websites and online services, created to profit from connecting people and encouraging global conversations, have a deep and troubling dark side...

By Barbara Romzek and Aram Sinnreich 3 Jan 2018

SOUTH AFRICA

Image credit: Alok Sharma - .
New research suggests organisations should embrace new messaging culture

Surge in consumers' use of messaging and social media is transforming their expectations of service, says new BT and Cisco research...

6 Dec 2017

SOUTH AFRICA

(c) prykhodov -
Twitter to double tweet limit to 280 characters

Twitter announced on Tuesday it would double the limit for tweets to 280 characters, a bid to draw in more users and boost engagement at the social network...

8 Nov 2017

SOUTH AFRICA

Dove blunder highlights the need for ethical transformation
Dove blunder highlights the need for ethical transformation

The recent social media storm over Dove's latest advertising campaign bears testimony to the increasing power of social media platforms and how brands are being held accountable for their every move...

By Madelain Roscher 11 Oct 2017

SOUTH AFRICA

Dove apologises for 'racist' whitewashing ad, social media won't accept
Dove apologises for 'racist' whitewashing ad, social media won't accept

NEWSWATCH: Dove comes out unclean after apologising for its latest advertising campaign that depicted a black woman turning white after using its shower cream...

By Jessica Tennant 9 Oct 2017

SOUTH AFRICA

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Facebook 'context' button is latest effort to fight fake news

WASHINGTON - Facebook said Thursday it was testing a new button to allow users to get more context about a news source, in the latest move by the leading social network to curb misinformation...

6 Oct 2017

UNITED STATES

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Pinterest growth quickens with international appeal

SAN FRANCISCO - Pinterest on Thursday announced it has topped 200 million monthly users as growth at the online bulletin board picks up speed, especially outside the United States...

15 Sep 2017

UNITED STATES

Boris Dzhingarov
Efficient ways to build a stronger follower base on social media

Marketing on social media platforms like Facebook, Instagram, Twitter and others is an important part of every successful business strategy...

By Boris Dzhingarov, Issued by Monetary Library 11 Sep 2017

SOUTH AFRICA

George Tsartsianidis ©
Social networks extend gains as news sources in US: survey

Social networks have made more gains as news sources for Americans in 2017, according to a study released Thursday suggesting more woes for traditional news organisations...

8 Sep 2017

UNITED STATES

Facebook's new professional video service called Watch is touted as a new platform for creators.
Facebook rolls out video shows, in new challenge

SAN FRANCISCO - Facebook is rolling out a new video service offering professionally produced shows in a challenge to rivals such as YouTube, and potentially to streaming providers like Netflix...

11 Aug 2017

GLOBAL

Nine healthcare marketing mistakes to avoid
Nine healthcare marketing mistakes to avoid

To grow your practice and to get the desired results out of your marketing efforts, you need to avoid these healthcare marketing mistakes...

By Pranjali Singh 10 Aug 2017

GLOBAL

Image supplied.
VR content should be engaging, relevant and appropriate

As virtual reality (VR) experiences become more prevalent and impressive, are we using VR for VR's sake?...

By David Limbert 1 Aug 2017

GLOBAL

Five FAQ's about influencer marketing
Five FAQ's about influencer marketing

Bianca Quinn-Diavastos answers five frequently asked questions about influencer marketing, a current buzzword in the industry...

By Bianca Quinn-Diavastos 31 Jul 2017

UNITED STATES

A paywall is under construction in Facebook's Instant Articles section where the social network has agreements with select outlets to publish directly to the platform, according to a story initially published online at TheStreet |
Facebook to test news story paywalls: report

SAN FRANCISCO - Facebook will test limiting the number of published news stories that can be read for free on its Instant Articles platform for premium publishers, US media reported on Wednesday...

21 Jul 2017

UNITED STATES

NBC News launches new broadcast on Snapchat
NBC News launches new broadcast on Snapchat

NEW YORK - NBC News launched a news show Wednesday on Snapchat, a first-of-its- kind broadcast aimed at wooing a younger audience...

21 Jul 2017

UNITED STATES

Facebook CEO Mark Zuckerberg speaks at the F8 summit in San Francisco, California on 25 March 2015. Zuckerberg introduced the Messenger platform at the event. On Tuesday, 11 July 2017, Facebook announced that Messenger would soon be hosting ads on its home screen |
Ads heading for Messenger home screens globally

SAN FRANCISCO - Facebook on Tuesday said that advertisements will begin popping up on Messenger home screens globally after promising tests with users in Australia and Thailand...

12 Jul 2017

SOUTH AFRICA

Gangnam Style dethroned as top YouTube video
Gangnam Style dethroned as top YouTube video

NEW YORK - Gangnam Style, the quirky South Korean video that spawned a global dance craze and went so viral it nearly broke YouTube, has finally been dethroned as the most watched video...

12 Jul 2017

UNITED STATES

US newsstands are increasingly rare as readers turn to online platforms for information |
US newspaper group assails Google-Facebook online 'duopoly'

WASHINGTON - The US newspaper industry on Monday warned of a "duopoly" in online news by Google and Facebook, and called for legislation that would relax antitrust rules allowing collective negotiations with the internet giants...

11 Jul 2017

SOUTH AFRICA

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Digitally impress through DOOH and social media blending

Integrating social media campaigns with DOOH boosts visibility and reach and allows the audience to become part of the campaign...

3 Jul 2017

SOUTH AFRICA

(c) bloomua -
Facebook to produce own TV series, games

NEW YORK - Facebook is starting production on high-quality television series and gaming shows to be broadcast on its platform, one of the social media giant's executives said on Monday...

27 Jun 2017

SOUTH AFRICA

Twitter co-founder Biz Stone, at center in 2013 photo at the New York Stock Exchange debut of the social network, is flanked by co-founders Jack Dorsey, at left, and Ev Williams. Stone is returning to work at Twitter after a six-year hiatus |
Twitter shares rise on word of Biz Stone's return

SAN FRANCISCO - Twitter shares gained Tuesday on word that co-founder Biz Stone was returning to the social network after six years away...

18 May 2017

GLOBAL

Alphaspirit © –
Blowing out the walls

Facebook's ambitions have set the company on a course to radically shift its standing from social media giant to futuristic innovation hub...

By Gil Sperling 11 May 2017

GLOBAL

The Twitter exchange.
US teen breaks internet record, spurred by love of nuggets

An American teenager has broken the world record for the most retweets, in a crusade to win a year's supply of his favourite food: chicken nuggets...

11 May 2017

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