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WPP acquires majority stake in SET Creative

WPP announced that it has acquired a majority stake in SET Management, LLC ("SET Creative"), growing its Branding & Identity group. US-based SET engages consumers with brands through physical experiences in retail stores, pop-up stores, trade shows and live events. SET Creative continues that...

Matthew Bull to close his 'NY shop', Bull-White House

Matthew Bull, formerly of Ogilvy and Lowe and Partners among others in South Africa, will be closing his Bull-White House agency in New York after close-on four years, initially a sister agency to South Africa's FoxP2. The reason? They just weren't creating the head-turning ads he'd envisioned....

Time for a change of 21st Century Fox chief executive

Media magnate Rupert Murdoch, will "step down as chief executive of his media-entertainment conglomerate 21st Century Fox", reports the Business Day BD Live. USA Today adds that Murdoch's move is actually a 'consolidation of family power' as his son James will take on the reins as chief...

Team Ohayo, Dentsu Japan shines brightly at The New York Festivals Torch Awards

The New York Festivals Torch Awards have announced the 2015 Grand-Winning Team at the New York Show. The Torch Award was presented to Team Ohayo, Dentsu Japan for their creative 60-second spot campaign "Origami Paper" for the nonprofit The Project Solution. For more information on the Torch...

Saatchi & Saatchi Worldwide's Pablo Del Campo to speak at El Sol Festival

The 30th edition of El Sol, the Spanish and Latin American Advertising Communication Festival will take place in Bilbao from 28 - 30 May 2015. With over 20 countries participating, El Sol gathers the best creativity in Spanish and Portuguese and is the meeting place for all Spanish and Latin...

Advertisers, listen up: Twitter unveils Audience Insights

According to NextWeb, has unveiled its Audience Insights to detail follower demographics, interests and behaviours. eConsultancy says: "Using audience insights, advertisers can more easily visualise information about the people who are interacting with their brands on Twitter." Click here for...

Don't be surprised to see your Instagram photos on sale...

The Washington Post reports that someone else can sell your Instagram photos for $90,000. It's not just a possibility - it's just happened. It seems Richard Prince has been 'rephotographing' since the 1970s, with his 'New Portraits' collection at New York's Frieze Art Fair comprising 37...

Six weeks to get those 2015 CLIO Award entries in...

The 2015 CLIO Awards have extended their entry deadline - for the last time. You now have until 1 July to get your entries in. Click here for more on the entry requirements.

Shark tweets, scores followers and shark tracking awareness

One way to humanise an otherwise scary creature is to give it a decidedly human name. Another way is to set up an anonymous Twitter account for it, and then to post regular, humorous tweets from the account. That's exactly why a great white shark named Mary Lee suddenly has over 50,000...

America's top political journalists talk digital at World News Media Congress

WASHINGTON DC, US: Two of America's top political journalists, John Heilemann and Mark Halperin, managing editors of Bloomberg Politics, will bring their expertise to a breakfast meeting on 1 June from 8am to 9:30am, titled "Cracking the Digital Code" at the World News Media Congress in Washington,...

The One Show Young Ones Festival is underway...

The 2015 One Show Young Ones Festival runs this week, from Tuesday, 5 to Friday, 8 May. The first day featured portfolio reviews, the live client pitch competition and the Young Ones award ceremony. Day two sees a continuation of portfolio reviews, and day three will feature live panel...

Clio Key Art Awards call for entries

The Clio Key Art Awards are known as the original and definitive distinction in creative communications for the entertainment business, globally. Having run since 1971, the Clio Key Art Awards fully became a Clios property in 2015, Staying true to its film industry origins of the past 54...

Twitter's CFO tackles marketing, too

The Drum calls Twitter's reported appointment of its chief financial officer (CFO), Anthony Noto, to handle its marketing operations, "a surprising twist" in the social media brand's search for its next chief media officer (CMO). But it's The Verge that allegedly broke the news, pointing out that...

New Bud Light tagline turns off Millennials

The Independent reports that Bud Light has had to apologise for a pro-rape advertising campaign. The campaign, now in its second year, aimed at Millennials and dubbed #UpForWhatever, featured 140-character messages scrolled across the label of the beer bottles. All fair and well, except the...

Political transit ad ban vote in NY

"No political ads please, we're commuting." That's the message you'll get from the New York Metropolitan Transportation Authority (MTA), as it's made the move to ban any political advertising along buses, subways and transit routes in the city. This bold move, put into motion yesterday...

Pinterest pins marketers to the post

AdWeek reports that Pinterest has opened up to brands with new ways to now plan posts and buy ads. This effectively makes it easier to promote pins through the new Marketing Developer Program, says TechCrunch, which includes pin-scheduling tools and API optimisation. This helps coordinate...

Coca-Cola launches US media agency review

AdAge reports that Coca-Cola is putting its US media buying into agency review, and that incumbent of 11 years Starcom will participate in the process. Formal presentations will take place mid-July, and MediaPost says Coca-Cola spent a little more than $400 million on ads in the US last year, so...

Women's Wear Daily to become weekly

NEW YORK CITY, US: Women's Wear Daily, the authoritative newspaper for the fashion industry, will become a weekly from next month, breaking more than a century of tradition. The 105-year-old WWD will end its run as a daily on April 24 and launch a new weekly edition on April 29. To fill the...

Duncan Trigg, David Shiffman join comScore

RESTON, US: comScore has appointed Duncan Trigg and David Shiffman, both digital advertising veterans, with experience in advertising technology, advertising effectiveness, research, and more, to the company's team, Trigg as VP: Advertising Effectiveness and Shiffman as SVP: Marketing...

CLIO Awards deadline

NEW YORK CITY, US: The deadline for entries into the CLIO Awards is 3 April, so get those entries in now. For further information, go to CLIO Awards.

Twitter to update users 'while you were away'

SAN FRANCISCO, US: Twitter is updating its feeds to give users a recap of tweets missed while not connected to the messaging platform... "A lot can happen while you're on the go. To fill in some of those gaps, we will surface a few of the best tweets you probably wouldn't have seen otherwise,...

YoungGuns - the ones to watch; enter now

YoungGuns recognises the "tomorrow" of the communications industry; who and what to watch out for. YGA celebrates the future, not the past. It celebrates potential. Individuals and companies. If you want to be one of the world's most sought after young creative, digital, design, media or PR...

WhatsApp adds messaging from Web

SAN FRANCISCO, US: The popular mobile messaging application WhatsApp, acquired by Facebook last year for nearly $22bn, unveiled a new service on Wednesday for sending messages from a Web browser... WhatsApp, which claims some 500 million users, said its Web service will be a "mirror" and would...

Microsoft debuts hologram goggles

REDMOND, US: Microsoft unveiled headgear on Wednesday that overlays holograms on the real world, in what it touted as the next generation of computing... The US technology titan debuted its HoloLens capabilities built into its coming Windows 10 operating system and showed off goggles that let...

'Small screens' prevent kids from sleeping: US study

MIAMI, US: Children who have access to tablets or smartphones in their bedrooms get less sleep than children who do not have the devices with them at night, a US study said on Monday. The findings in the 5 January edition of the journal Pediatrics show that having a so-called "small screen"...

Madonna in race row over Instagram pics; defaced Mandela image

Madonna has been forced to apologise after posting defaced images of Martin Luther King, Nelson Mandela and Bob Marley on her Instagram account. for more go to Madonna in race row over Instagram pics...

Enter the One Show now

NEW YORK CITY, US: The deadline for the One Show is looming. The 2015 One Show and Creative Week will be held May 4-8 in New York City. Featuring special presentations and numerous events, the week will culminate in the powerful One Show that will recognise the game-changing ideas that set the new...

Hackers hit Sony Pictures network

WASHINGTON DC, US: Sony Pictures' computer network has reportedly come under cyberattack, with hackers threatening to release key information from the Japanese group's entertainment division. Sony did not respond to a request for comment on Tuesday. But the news site The Next Web reported that...

US online sales to see healthy holiday gain: survey

WASHINGTON, US: American consumers are likely to spend $89bn shopping online during the holiday season, a healthy rise despite fewer selling days, Forrester Research analysts said Monday. The rise for 2014 is expected to be 13%, despite a late Thanksgiving, which shortens the traditional...

Still time to enter 2015 Automobile Advertising of the Year

USA: There is still time to enter the 2015 Automobile Advertising of the Year, which has extended its entry deadline to 10 November 2014. Entrants can submit their best work for automotive clients in television, online video, interactive, experiential and print. Work that aired or will air between 1...

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