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She joined the company in June 2020, replacing Gedion Alouda who left after a year at the brand.
Her departure follows a number of high profile executives exiting the company, as Facebook transits its corporate branding and organisation around a “metaverse” future.
Early December David Marcus, who leads crypto unit Novi, announced he was leaving the company. Following on his heels was Meta’s current chief of the Messenger division, Stan Chudnovsky , who stated he would leave the company at "soem point in Q2 of next year".
Previously Waters was CMO at Hims & Hers, the wellness and fitness start up. She was responsible for brand and product marketing for Instagram’s more than one billion monthly users.