Can you hear your brand?

[Lars Deutsch] Audio Branding comes to Africa... Audio branding, also known as sound branding or sonic branding, is the use of sound to reinforce brand identity. Sound branding is increasingly becoming a vehicle for conveying a memorable message to consumers by taking advantage of the powerful memory sense of sound. 16 Apr 2012 12:08

Retail rewind - a year in review 2011

[Zeenat Moorad] The approval of the Wal-Mart/Massmart deal will go down as the highlight of the retail sector in 2011. 6 Jan 2012 08:19

Consumer Confidence Survey: Economy again top global concern

NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy. 9 Nov 2011 09:36

Right Stuff

SA-branded Hoodzpeaks for World Cup 2010

[Issued by Right Stuff] Hoodzpeaks are attachments which fit snugly onto the peak of any regular cap to provide extended protection from the sun. Hoodzpeaks snap onto peak caps, providing additional sun protection for the critical high-risk zones - face and ears. 11 May 2010 10:49

Right Stuff

Rapid Kiosk

[Issued by Right Stuff] With the 2010 FIFA World Cup just around the corner, not to mention glorious summer, the Rapid Kiosk is the natural choice for public events and portable, instant retail solutions. 11 Nov 2009 15:41