| | | No Comment |  “Journalists will disappear if they don't make the transition to the digital world.” That was a scary comment by 24.com's Arie Rossouw at Highway Africa last week. By implication this means communicators and any brands not making use of new media tools – because many of your consumers are, particularly your current/future consumers, the youth. Highway Africa and the Digital Citizen Indaba, which both took place at Rhodes University in Grahamstown, is the largest annual gathering of journalists in Africa. The focus was on new media and the digital tools to empower and enable reporting across Africa. It's one of the most exciting and scariest times to be in media with the cornucopia of tools available to us across multi-platforms, from mobile to blogs, to social media sites, wikis, etc – and available at the same time to all our readers aka ‘citizen journalists' who are using them more effectively than some of the mainstream and traditional media to disseminate news. It's a time of opportunity and challenge. Brand guru Scott Bedbury, back in South Africa, will also be sharing some of his thoughts on this and global branding challenges tomorrow in a one-day seminar, Tuesday 18 September. We'll keep you updated on our breaking news blog: http://blog.bizcommunity.com. Our intrepid production and sales team have also put their love of sport into action with our new fun sports blog for the rugby world cup: http://sport.bizcommunity.com.
Read it here first! Louise Marsland, editor@bizcommunity.com. Marketing news: marketingnews@bizcommunity.com. Responses to this column welcomed on our blog.
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| | Headlines | Where SA spends most time online
Media24 staff responsible for circulation irregularities
ACA announces 2008 board
The art and science of marketing
Hardwiring branding deep into your organisation
SAFTA nominees announced
Radio is a powerful tool in the digital age
Growing pains for mobile billing
National environmental campaign hits screens
Player magazine tees off
Power of radio remains strong
Text messaging delivers the news
Mobilising the media
Vodacom, MTN to test 2010 ambush marketing rules
ICASA awards five pay TV licences
Social media: finally the where…
2010 FIFA Preliminary Draw media accreditation process
Chris Cramer for new pan-African news channel
South Africa takes Africa New Media Awards
D&AD digital president elected
Blogs: to regulate or not to regulate?
Africa's best stories remain untold
Investment a thorny issue for Sunday papers
Easy steps to becoming a social media adopter
SANEF condemns govt threat to pull advertising
Media coverage concessions for Rugby World Cup
Blogging beyond the printed word
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Marketing | | The art and science of marketing
 Is marketing an art or a science? Scott Bedbury, former chief marketing officer of Nike and Starbucks, argues that it is both. Here are his thoughts in advance of his full day presentation in Johannesburg on Tuesday, 18 September 2007, organised by Global Leaders.
Solutions to service delivery crisis?
[Jerry Schuitema] Ask two or more people who has the most power, Robert Mugabe or Nelson Mandela, and you are bound to have a mixed response. This is due to a failure to distinguish between power and control. True power is earned. It is that state where people willingly and passionately follow a leader on the basis of their own individual convictions. It is also based on something more fundamental: the axiom that ultimately our true value lies in our capacity to make a contribution to others.
The power of the ABC
 After a run at the Thompson Gallery in Johannesburg, the 26 Letters project, a literacy against violence initiative, moves on to exhibit at the International Association of Business Communicators (IABC) Conference in Johannesburg in October. The concept originated in the UK in 2004 when 26 business writers teamed up with 26 designers to explore the DNA of language.
Leading Spanish marketer to open Nederburg Auction
 Tom Perry, managing director of the Rioja Wine Exporters' Association, will be the keynote speaker at this year's Nederburg Auction, on Saturday, September 29 in the Western Cape.
Vodacom, MTN to test 2010 ambush marketing rules
[Chris Moerdyk] The big question, following the Advertising Standards Authority's quite rightly ordering of MTN to withdraw an "ambush marketing" advert that infringed Vodacom's proprietary rights over the name Bafana Bafana, is what will happen in 2010?
Social media: finally the where…
[Louise Marsland] The divide between those that understand social media and those that don't is so wide, one despairs that even the implementation of broadband won't enable the rest to ever catch up. It's concerning when at all these industry events we are still talking about why we should be blogging; the regulation thereof; online censorship; whether media owners should join the social media revolution; whether blogs are relevant; whether journalists should blog; and how to convince your clients they need to be online… The process has moved so past these basic debates. The early adopters are already doing it all and making brand capital and revenue out of the process.
The case of the missing beer
 At this year's SA Fashion Week, premium quality beer Peroni Nastro Azzurro's brand activation campaign was designed to steal the show through an intriguing story line that required audience participation. This reportedly resulted in a series of activities which captured the public and the media's attention.
Volcano forges links with leading Nigerian agency - Volcano Advertising
 Volcano Advertising has established an association with Integrated Marketing Communications Holdings Ltd (IMC), one of the fastest growing marketing communications companies in Nigeria, with branches in Uganda, Kenya and Tanzania.
AAA back online this week
The AAA school of Advertising Johannesburg management team has announced that the campus has been experiencing technical errors on its phonelines and, since Thursday, 6 September 2007, has been unable to receive emails, telephonic calls or faxes. The AAA apologises for the inconvenience caused over the last week and would like to inform the public that problem is being addressed, and systems will be up and running again by Tuesday 18 September. Please resend all emails and faxes.
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2010 FIFA World Cup | | 1000 days to 2010
South Africans from all walks of life will gather in their thousands around the country on Saturday 15 September 2007 to mark the 1000 Day Countdown to the 2010 FIFA World Cup. The 2010 FIFA World Cup Organising Committee South Africa (OC) and the South African government are satisfied that all preparations for the tournament are on track to deliver on the country's promise to host the best FIFA World Cup ever.
2010 FIFA Preliminary Draw media accreditation process
The accreditation process for media representatives wishing to attend the Preliminary Draw for the 2010 FIFA World Cup South Africa at the Durban International Convention Centre (ICC) on 25 November 2007 was launched yesterday, Tuesday, 11 September 2007.
Public voting for 2010 poster opens
South African residents are being invited make their voices heard from today, Tuesday, 11 September 2007, by voting for one of three designs to become the official poster of the 2010 FIFA World Cup. It is the second time since the 2006 FIFA World Cup in Germany that the residents of the host country are actively involved in the selection of the official event poster.
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Advertising | | ACA announces 2008 board
The Association for Communication and Advertising (ACA) has announced its 2008 board, retaining 21 of the 25 members from the previous board, including chairman Reinher Behrens and two vice chairpersons, Modise Makhene and James Barty. The third and newly appointed vice chairperson is Boniswa Pezisa, group executive director of Network BBDO South Africa, also a former member of the ACA 2006 board.
National environmental campaign hits screens
‘We all can and should do something today to safeguard our environment for tomorrow by changing the path we're currently on…' This is the core message of Indalo Yethu's first advertising campaign, a national environmental campaign that speaks to what individuals and society should be doing to improve how we live today and for tomorrow's sake, explained Indalo Yethu's executive deputy chair, Zandile Nzalo.
D&AD digital president elected
 LONDON: In a break from tradition, the D&AD Executive Committee will formally elect a president from the digital sector tonight, Wednesday, 12 September 2007. Simon Waterfall, creative director of Poke London, will be D&AD's leading ambassador and spokesperson for the next 12 months and the first creative from the digital sector to take on this high profile role.
How to put together a winning APEX entry
The Association for Communication and Advertising (ACA) will be hosting workshops for the advertising industry in Johannesburg and in Cape Town respectively, to take agencies through the paces of how to prepare a winning entry for the Advertising Performance Excellence Awards (APEX).
Jupiter nominated for first ever SA Comedy Award - The Jupiter Drawing Room
 The Jupiter Drawing Room (Cape Town) has recently been nominated for an award at the first SA Comedy Awards in the ‘Outstanding TV Commercial' category for the Musica ‘Little Britain' Advert. The award recognises excellence in the production of a funny television commercial.
Local advertising agency shortlisted for 2010 World Cup poster - Boom Town
 Port Elizabeth-based Boom Town Advertising was recently nominated as one of eight leading agencies to submit designs for the official 2010 FIFA World Cup poster. Some of the biggest names in the industry were selected to be part of this process, including previous winners of Brand Agency of the Year award.
Volcano and Sony paint the town - Volcano Advertising
 After the success of the much talked-about multi-coloured balls integrated ad campaign for Sony BRAVIA television, the bar was set extremely high for a follow-up campaign. In the ‘balls' ad, more than 250 000 balls went rushing and bouncing down the streets of San Francisco in a kaleidoscope of bright colours, giving impetus to Sony's testimony of: "colour like.no.other".
Joe Public walks off with silver at Pendoring Awards - Joe Public
 Full service creative agency Joe Public walked away with a Silver Pendoring Award at last week's gala event held at Vodaworld. This particular Silver Pendoring was the only awarded in the category ‘Beste Klinkreel' (best use of copy) and came in recognition for its Clover ‘Stout Melk' execution. A total of 16 Pendorings were awarded on the night.
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| | Branding | | | Idea Engineers will grow your brand, reputation & business. | |  |
| | | Hardwiring branding deep into your organisation
[Terry Behan] Engaging employees without good design and visa versa is like trying to cut a piece of paper with half a scissors: it ends up being a messy job. Good design is the cornerstone of any great brand but design execution in the true sense is often limited to the tangible elements such as the CI or store layout.
Left brain, right brain branding
 Nedgroup Investments, an investment company within the Nedbank Group, officially launched its brand advertising campaign by Cape Town-based purpleberry earlier this week. “We believe that our campaign is unique in that it engages both left and right brain thinking, by incorporating three differentiators namely colour, illustrated shapes (ovoids) and copy,” said Nic Andrew, head of Nedgroup Investments.
Higher education institute rebrands
The University of Johannesburg (UJ) has taken on a new brand positioning – Rethink Education. Reinvent Yourself – in order to substantiate its evolutionary approach to constant growth.
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Cinema | | Claude Lelouch for film festival
In a coup for the SA film industry, acclaimed French director Claude Lelouch will in South Africa as special guest at the upcoming Air France Film Festival which runs in Hyde Park from September 21 to October 4. Included in this year's line-up is a Lelouch retrospective featuring the acclaimed French director's A Man and a Woman (Un Homme Et Une Femme), one of the most beloved romantic films of all time, as well as his latest movie Crossed Tracks (Roman de Gare) which was screened to acclaim at this year's Cannes Film Festival.
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| | Design | |  |
| | | Doing one's bit – through design
Design: not your traditional contribution to a non-profit organisation, yet one that can make all the difference in the world, according to Joanne McLaren, marketing and communications manager, Starfish Greathearts Foundation. The Foundation's pro-bono design partner? The Switch Group.
Becoming Bittersuite
 Three years after breaking away from TBWA, award-winning agency Design Zero 3 recently announced its name change to Bittersuite. Launched at the Loeries, it won two awards for its new corporate identity and logo.
Out-of-the-box design
 Briefed to establish Puma as the ‘hippest lifestyle fragrance' for its latest promotion, Grey SA developed a competition, “Re-design the Box”, which offered consumers the chance to create and add their personal designs to a generic Puma fragrance box.
Studio people in conjunction with the Greenside Design Center offer short courses - Greenside Design Centre
 A good designer is a brilliant combination of creative talent and skilled programme knowledge! Give your studio, and yourself the advantage by developing and advancing your software skills. In conjunction with the Design Center, StudioPeople are offering short courses in the following programmes: Photoshop, Dreamweaver, Flash, InDesign and Illustrator.
The Open Window takes it all in a competition to design new banknotes - The Open Window
 The Open Window students equalled their successes of last year by taking, again, the first, second and third prizes in the South African Banknote Society's recent banknote competition.
Packaging design attracts 145% increase in sales - FusionDesign
 When Mark Reyneke, Marketing Manager of Western Cape Milling, one of the largest independent producers of flour to leading retailers, followed up on a referral when looking for a creative design agency, little did he know that this meeting would transform their business, launch the company into a new retail concept and deliver bottom line results that almost tripled their sales expectations within one year.
Win big moolah! Enter the Tiny Prints national design competition - Goldfish Digital Solutions
 Transfer-day, sorry, pay-day just gone by, but already the bank account is looking a bit sad? Perk yourself up with Tiny Print's national design competition.
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Digital | | Where SA spends most time online
 Nielsen//NetRatings recently revealed the sectors and publishers where South Africans are spending the most time online – news and weather, media and publishing and entertainment sites.
Mobilising the media
[Mantsha Nkayi & Edris Kisambira] Improvements in mobile technology are set to change the way journalists do their work like never before. In the near future, newsrooms may increasingly turn to mobile phones to supply email text, video and audio to media consumers, the media were told at the Highway Africa new media conference in Grahamstown this week, 10-12 September 2007.
South Africa takes Africa New Media Awards
[Louise Marsland] Broadcast live on SABC Africa last night, Tuesday 11 September, the New Media Awards at the annual Highway Africa media conference at Rhodes University, Grahamstown, saw South African websites rewarded for innovation in Africa. The awards highlight the new media tools used in the information revolution that is taking place on the continent, despite technology challenges.
African voices to be heard loud and clear
[Remmy Nweke] Civil Society Organisations (CSOs) on the continent have advanced plans to send a 20-member delegation to the Internet Governance Forum (IGF) to be held in Rio de Janeiro, Brazil in November to ensure that African voices are heard.
Easy steps to becoming a social media adopter
[Louise Marsland] The wonderful world of Web 2.0 and new social media tools – and how to use them effectively to organise your news and information daily, was the topic of Professor Guy Berger's speech at the Highway Africa conference this morning, Tuesday 11 September 2007, in Grahamstown.
Blogging beyond the printed word
DARMSTADT, GERMANY: Newspaper and media publishing organisation Ifra yesterday, Monday, 10 September 2007, announced the launch of a blog for its Beyond the Printed Word conference, one of the largest newspaper industry events to focus on digital media as a platform for discussions and information. On the blog, industry and independent contributors will be able to express their views on the event motto “Connecting with the Digital Consumer” and deal with topics relating to digital publishing.
How to ensure that your marketing emails are effective rather than annoying - Acceleration
 [Richard Mullins] Email marketing programmes must be built around the current real needs of customers and prospects if they are to be truly effective. Whether we like it or not, the power has shifted from our hands as marketers to those of our customers. If we want our customers and prospects to welcome our email marketing messages, we need to embrace this shift and change the way that we communicate.
Demo version of Low Fat's bulk emailing system now available to the public - Low Fat Digital Communications
To see what features and functionality professional bulk email marketers are using, Low Fat has set up a demo account for you to have a “look see” and try out smplMail – the Low Fat bulk email system.
The new iPod range at Digicape - Digicape Apple Centre
iPods from Apple's new range are now available to pre-order from digicape.co.za. The line-up includes the new iPod touch which features the same multi-touch screen technology as the iPhone, the re-designed iPod nano with video, and the iPod classic with up to 160GB of storage.
Taking viral emailing to the next level with the Low Fat Viral Engine - Low Fat Digital Communications
Are you looking to acquire or build on a database, increase brand awareness, conduct market research, even launch a new product or simply run an online viral competition? Low Fat Digital Communications has developed white-label software that handles all of this and more.
Online initiative launches casino guide
Joburg.co.za, an online website and newsletter comprising up-to-date information on places to go, people to see and things to do in the Gauteng region, earlier this week announced the launch of CitiGaming, a new section specifically targeted at the gaming and entertainment industries. According to Sean Stainthorpe, new business development manager at Joburg.co.za, the section is endorsed by the Gauteng Gambling Board and strictly adheres to the National Gambling Association Guideline.
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| | Education and Training | |  |
| | | When someone telephones your company...
Do they get a response that encourages them to stay – or are they driven towards your competitors? How your staff talks to people who call can attract – or repel – those people. And that means a better business, or a failing one.
UCT course develops skills for effective negotiating - UCT Graduate School of Business
The UCT Graduate School of Business (GSB) this October runs a short-course that will provide dealmakers with the negotiating skills to turn tough stand-offs into win-win situations.
SoulCircle acquires a 50% share in Value through Values - SoulCircle
SoulCircle has announced its acquisition of a 50% share in Value through Values, a training and consulting company that re-orients business away from a pure profit driven to being contribution and service driven. This move is intended to strengthen SoulCircle's portfolio as a pioneering company that works with business to help build a better world.
Let service be our next revolution - SoulCircle
South Africans need to embrace an axiomatic truth to realise a service transformation in this country. A bold new book and workshop hosted by WorkInfo.com and Value through Values shows South Africans how to become more competitive and 2010 ready by embracing the concept that our true value is only achieved through our ability to serve others.
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| | Eventing | |  |
| | | Accessing and managing healthcare initiatives in Africa
A two-day conference on Accessing & Managing Funding for Healthcare Initiatives in Africa is a key component of the Pan African Health Congress (PAH) next week in Johannesburg, 18-19 September and an important event on the agendas of the continent's health ministries, NGOs, private sectors, private service providers, and its procurement and funding agencies. There's a discount for Bizcommunity.com readers.
Loudfire is on a quest for new staff for a designer challenge - Loudfire
Designer entertaining company Loudfire is looking to add to their team of creative, sales and event production specialists. Both their Johannesburg and Cape Town offices are seeking to increase their already successful team of specialists. This is at a time when the company is experiencing unprecedented growth into the rest of southern Africa, UK and Europe.
Out of Africa at the Mount Nelson Hotel - Venturescapes
 Destination entertainment company, Venturescapes was recently responsible for transforming the historical Mount Nelson Hotel garden into the ultimate African escape for 150 international guests. Together with Dragonfly Africa, a destination management company, the magical farewell dinner at the foot of Table Mountain was an evening not soon to be forgotten.
Stirrr launches BariStars speciality coffee training academy - Stirrr Mobile Functions
Fore Good Investment Group's Stirrr has announced the launch of its barista school in Johannesburg. BariStars' core focus is on skills development and training for individuals and businesses involved in the booming speciality coffee industry.
Amara Events and Productions - A true testament to service excellence - Amara Productions
 Service Quality Solutions and Amara Events and Productions recently staged the inaugural Service Excellence Emporium in Johannesburg and Cape Town. The event saw private and public sector organisations sending their management and decision makers to the conference which was geared towards building a service culture in South Africa.
Memorable first encounter with Mother City for international guests - Venturescapes
 Destination management company Dragonfly Africa hosted 180 international guests at a welcome gala dinner held at the picturesque President's residence in Groote Schuur, Cape Town, recently. The guests were in the country as part of an incentive scheme for an international organisation. Destination entertainment company Venturescapes was responsible for the most of the production and experience of the event.
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Exhibitions | | Absa National Boat Show 2007 attracts record numbers - Biz Events
 South Africans are rapidly adopting a more outdoor, family-orientated lifestyle and becoming increasingly passionate about boating and watersports, with every year that passes. Testimony to this is the recent Absa National Boat Show Incorporating Dive 2007, which attracted a record number of 30 630 visitors to the August 2007 show at the Coca-Cola Dome in Johannesburg.
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Magazines | | Media24 staff responsible for circulation irregularities
Media24 said in a statement at the weekend that it has taken action against staff responsible for over-stating the audited circulation figures of some of its magazine titles, following the suspension of the affected titles by the Audit Bureau of Circulations (ABC) last week. These include magazine heavyweights Fair Lady and Sarie. Appropriate compensation for their advertisers is being discussed.
Player magazine tees off
 Gary Player once said, “Everything in business is negotiable except quality,” and his uncompromising credo is clearly evident in a substantial new publication named in honour of the legendary golf icon, which launched internationally in September 2007.
Jet Club magazine takes the industry by storm - The Publishing Partnership
 Jet Club magazine is reporting over 2.86 million readers, allegedly 691 000 more than the "next best-read newsstand title".
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| | Media | | | Recruitment - Advertising, Marketing, Public Relations, Media Sales | |  |
| | | SABC board debacle continues
[Simone Puterman] NEWSWATCH: The nomination process for the new SABC board continued to raise headlines over the weekend as the Sunday Times reported that ANC headquarters (Luthuli House) had forced the party's MPs to accept a list of new board appointees – without discussion and despite objections.
2007 Siemens Profile reporting awards open
As a well-established feature of the African journalistic landscape, the Siemens Profile Awards for 2007 is now open to entries from journalists whose work has helped make science and technology more easily understood, with new categories that aim to attract a broader submission of entries.
Online gaming dealt a bad hand
NEWSWATCH: Anton Harber, Caxton Professor of Journalism at Wits University, has responded to SABC group CEO Dali Mpofu calling him a “right-wing conservative” in Business Day, spelling out his beliefs so that the public can judge for themselves. Online gaming is also facing tougher new measures.
Chris Cramer for new pan-African news channel
Chris Cramer, former head of international channels for CNN, will take a leading role in the launch of the multimedia, all-news pan-African channel, A24, it was announced yesterday, Tuesday, 11 September 2007. A24, due to be launched next year, will encourage intra-African dialogue by presenting relevant stories, told by African journalists, going beyond the norm of disease, poverty, and corruption.
Blogs: to regulate or not to regulate?
[Edris Kisambira] With about 70 million blogs out on the internet, a debate is emerging on whether to regulate this free cyber space or not to. Blogs are used for a variety of reasons and agendas. Some are used as a tool to help cause change like in Zimbabwe and Ethiopia, while others are used to initiate debate on issues relating to the principles of journalism.
Africa's best stories remain untold
[Rebecca Wanjiku] Africa's best stories remain untold because journalists and bloggers have focused on urban areas and neglected rural areas, Tanzanian journalist Ansbert Ngurumo told the Digital Citizens Indaba held over the weekend at Rhodes University, Grahamstown.
SANEF condemns govt threat to pull advertising
[Simone Puterman] NEWSWATCH: The South African National Editors' Form (SANEF) said yesterday, Monday, 10 September 2007, that it was “‘unacceptable' for government bodies to threaten the withdrawal of advertising from newspapers”, as well as for “public bodies to use this as a punitive measure to promote self-censorship”, reports the Mail & Guardian Online.
Media coverage concessions for Rugby World Cup
In light of concessions by the IRB and RWCL and the IRB's undertaking to resolve usage of audio-visual content in Paris on Monday, 10 September 2007, the 40-strong News Media Coalition confirmed yesterday that the media boycott of the Rugby World Cup 2007 had been lifted with immediate effect.
British coffee shop mag launches in SA
October 2007 sees the launch in South Africa of UK franchising concept The Snippet, a free weekly publication that is distributed to coffee shops, cafés, restaurants, hairdressers, business centres and other places that people wait.
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| | Mobile | |  |
| | | Growing pains for mobile billing
Mobile billing is coming of age but not without some growing pains. It opens up the world of micro-payments yet consumers are paying extra for download costs, even when unsuccessful, and they are unable to get refunds.
The cellphone becomes the radio – but better! - MXit
The new word is Mobcast. They're audio and video broadcasts that you download to your mobile phone - convenient, low cost, and a direct link between artists and audiences. Developed exclusively for MXit users by Mel.Vent Communications, users are able to access audio and video shows, full track downloads, ringtones, competitions and free promotional content.
Switch networks by SMS
Earlier this week, Cell C launched SMS Porting , which allows potential customers to switch networks and port onto its network via SMS. Said Shenanda Janse van Rensburg, executive head of corporate communications, Cell C, “In the interest of fair competition, we believe that customers' choices of a cellular network provider should be based on quality service offerings and value for money products to suit their lifestyle and needs as well as on freedom from being tied to any one network.”
Size does count
On Thursday, 20 September 2007, the MTN Sciencentre in Cape Town will be attempting to set a new Guinness World Record for the world's largest functioning cellphone with its fully operational, scaled-up Sony/Ericsson W810i, measuring 2.5 x 1.125 x 0.44m. Acting head of the Sciencentre Julie Cleverdon, says; “Since its unveiling in October 2006, the giant cellphone has provided users with the opportunity to use a mobile phone in an environment where they can actively learn how it works. Based on the measurements of the giant cellphone, we are confident that we can break the existing record that was first established by the Maxi Handy at the Rotmain Centre, Bayreuth, Germany in 2006.”
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| | Newspapers | |  |
| | | NAB 'owns' in Namibia
NAB Africa now offers its advertisers the full spectrum of the Namibian market after being awarded the representation of the Namibian Sun, a new tabloid to be launched by Democratic Media Holdings (DMH) on 21 September 2007.
Text messaging delivers the news
[Kenneth Kenya] Print newspapers must re-strategise if they wish to keep up with new information and communication technologies (ICTs) since their emergence is enabling citizens to access news long before media houses publish their newspapers.
Investment a thorny issue for Sunday papers
[Kenneth Kenya & David Muwanga] Sunday newspapers must develop new business models to maintain high readership levels. Lack of sufficient budgetary allocation poses a big challenge for Sunday newspapers in South Africa. And if not checked, it could put the Sunday newspapers on the back seat and enable other available forms of media to win the weekend readership.
Kaapse Son biggest daily - Die Kaapse Son
 With a daily circulation figure of over 90 000 copies, Kaapse Son is officially the biggest selling daily paper in the Western Cape!
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| | Online Media | |  |
| | | Research delivers a framework for estrategy development as a free online tool - Simply Colossal
Web owners who concentrate solely on online marketing to attract and sell their products should take heed because they could be losing out on offline sales opportunities. Worse – they could be investing large amounts of their limited resources into online sales and marketing efforts that are totally wrong for their products or customers. Research into estrategy development conducted at the University of the Western Cape delivers a free online solution to this estrategy challenge.
World Wide Creative forges ahead in the web marketing arena - World Wide Creative
 World Wide Creative began offering web marketing service in 2002 and the service has been growing from strength to strength. With the arrival of Mike Perk, World Wide Creative's UK Director, the South African operation has received a significant boost.
Sole Survivor site offers daily fix - 24.com
 South Africa's own Survivor Malaysia kicked off two weeks ago on Wednesday, 22 August 2007, and it promises to excite and attract more viewers than last year's debut season. At the forefront of all the excitement is local blogger, “Sole Survivor”, providing regular updates and insight into the reality series on 24.com's blog page.
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| | Out Of Home | |  |
| | | Linear Stand update - Right Stuff
 Right Stuff has developed the Linear Stand as a dynamic portable point-of-purchase display. This concept offers a unique, diverse and affordable product that is manufactured locally. It is the next generation of showroom stands, which doubles as a banner display as well as a brochure holder.
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Printing | | Creda Communications launches dynamic internet site - Creda Communications
Creda Communications' officially launched new-look website is “indicative of the fresh new direction of Creda Communications", according to executive chairperson and marketing director Jacquie Golding.
Komori is king - Kemtek
 The demand for higher print quality and faster turnaround times will continue unabated. If you however happen to have a four-colour Komori Lithrone S29 and Coater in your stable, you are set to satisfy your most discerning consumers' desire for high-end, value-added printing. Leading supplier of Komori printing presses, Kemtek recently installed a Komori LS429 at ContiPrint in Johannesburg and the print house is already reaping the rewards.
Happy people then healthy profits - Creda Communications
 Creda Communications was founded in 1954 and is one of the largest privately owned commercial printers in South Africa. The company has embraced the triple bottom line concept encapsulated in the leadership's mantra of “first happy people then healthy profits”.
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Production | | Creative Vision's Jo Horn shoots four commercials for Isuzu - Creative Vision
 Creative Vision recently shot four “tongue-in-cheek” commercials for Isuzu Trucks, employing a good couple of tricks to make the impossible, possible.
French berets, a cockerel and comedy - Giant Films
 Age-old French tradition comes in for a bit of a twist in Ian Gabriels' comedy spot for Richelieu. Using French-speaking talent for all the parts, the subtitled commercial resonates with tongue-in-cheek sexiness and authentic Gallic flavour.
Jonathan Parkinson outdoes himself with Mazda blockbuster - Fresh Eye Film Productions
 The latest Mazda television commercial, directed by Jonathan Parkinson and conceptualised by Grey Worldwide, has the look-and-feel of an action-packed blockbuster movie.
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| | | Rediscover SA's past with The Write Co - The Write Co.
 The Write Co takes a journey back into South Africa's past. George Bizos, the distinguished human rights advocate, is The Write Co's guest this month. To end September on a high note take a Taxi to Kasi with The Write Co. Experience Soweto first hand.
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| | Radio | |  |
| | | Radio is a powerful tool in the digital age
[Issa Sikiti da Silva] In this ever-changing world where the digital revolution continues to challenge traditional media, forcing some role players to an ‘early retirement', radio has had a bit of competition too. This is called a ‘share of ear', delegates attending the RadMark Sound Safari at the Pilanesberg Game Reserve near Sun City, were told.
Power of radio remains strong
[Issa Sikiti da Silva] Despite the advance of different technologies and the rise of other media, research shows that the future of radio remains bright and radio will continue to serve the listeners on a greater scale and in multiple platforms for a long time to come. This was revealed at the RadMark Radio Sound Safari currently taking place at the Pilanesberg Game Reserve in the North West Province.
Radio talk shows must tell Africa's story
[Brenda Zulu & Thandisizwe Mqolweni] Speaking at the annual Highway Africa conference in Grahamstown as a member of the panel on ‘Producing and presenting the radio talk show: the burden of nation building', John Masuku, director of The Voice of the People in Zimbabwe, said Africa still needs chat shows. Meanwhile, Alain Foka, Radio France International (RFI) Talk Show host observed that Africa was faced with many critical issues. He said not much of the issues were being discussed and this turned out to be Africa's downfall.
Shortwave radio comes to the rescue
[Mao Nyikandzino] Shortwave radio brings smiles to the face of many Zimbabweans with news and information from across the world.
FXI to picket radio station
According to the Freedom of Expression Institute, Soweto community members are deeply concerned at the slowness at which the issue of their community radio station, Jozi FM, is being addressed. As a consequence, the FXI Media Rights Campaign's Committee (which includes organisations such as Soweto Concerned Residents) will begin with pickets outside the station in order to get the message across.
On-air stunt becomes daily feature
 From filling up motorists' petrol tanks, to offering hot chocolate to chilly early morning train commuters, 94.5 Kfm's Nic Marais, co-host Mel Jones and the breakfast team have been helping to put a smile on the faces of hundreds of Capetonians. What was first an on-air stunt, ‘Random Acts of Kindness' has become an initiative that has grown into a daily feature on the breakfast show.
MPowerFM management takes shape - United Stations (Pty) Ltd
 No stranger to the radio fraternity, Bondo Ntuli has been appointed as General Manager of MPowerFM – Mpumalanga's first commercial radio station to broadcast locally from the region, which is home to four million South Africans. The first in ten years, MPowerFM was awarded a commercial broadcasting licence by ICASA in June this year.
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| | Recruitment | | | Recruitment - Advertising, Marketing, Public Relations, Media Sales | |  |
| | | Expert advice pays its dues - Syndicate Personnel
Recruitment services are not dissimilar to other outsourced services. Legal advice, accounting services, IT support and the likes are all outsourced when one doesn't have the resources internally to handle these requirements.
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In conjunction with the Design Center, we offer short courses in:
Photoshop, InDesign, Illustrator, Flash, Dreamweaver.
Starting soon, book now! For more information visit www.studiopeople.co.za |
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| | Research | |  |
| | | 11% of South Africans still live in squatter shacks
High on the list of priorities of the ANC in government has been the delivery of formal housing for all the people of South Africa. Many people do live in some kind of formal housing, although many still live in shacks. FinScope, a study of the lives and circumstances of South Africa's residents conducted by TNS Research Surveys, finds that however humble most dwellings are, they are enormously important to those who live in them.
SAMRA Council for 2007/2008 elected - SAMRA
 SAMRA, the Southern African Marketing Research Association, held its AGM last month at the Inanda Club in Johannesburg. At the meeting, the outgoing SAMRA Council reviewed the past year, and the new SAMRA Council members assumed their portfolios.
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Retail | | We know what you'll buy next...
According to an article in the most recent issue of First-Perspective, a First Marketing publication, when researchers use a combination of demographic and psychographic analysis, they can predict an individual consumer's next purchase with up to 82% accuracy.
SA wine exports on the rise again
South African wine exports are back on track, after a temporary hiccough in 2006 when sales dipped around 5% after 12 straight years of growth. So says Su Birch, CEO of Wines of South Africa (WOSA).
Music revolutionises brand recall abilities - DMX Music
Music, memory and marketing will become integral to the creation and promotion of brands, says Craig Cesman, CEO of DMX Music, who explores the cognitive effect that music has on memory and a consumer market's ability to recall brands.
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Sales | | OUTsurance Insurance attracts record field - OUTsurance
OUTsurance recently hosted another successful OUTsurance 94.5 Kfm Gun Run. The popular road race, comprising a half marathon, a 10km race and a 5km fun run, took place in perfect running conditions in Cape Town's picturesque Green Point.
PURE Communications acquires Andromeda's training business - PURE Communications
PR and communications company PURE Communications recently acquired the training business from Andromeda Call Centre Solutions for an undisclosed amount.
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Sponsorship | | SMMEs to benefit at Soweto Festival
Standard Bank is to sponsor 65 SMMEs at the 2007 Soweto Festival, which runs 21 – 24 September 2007 at the Walter Sisulu Square in Kliptown.
Putting money on the blog that rocks
Virgin Money South Africa earlier this week announced that it has partnered with local blog www.sarocks.co.za, which promotes all the positive aspects of living and life in South Africa. SA Rocks is edited and maintained by Nic Haralambous. This is the second blog sponsored by Virgin Money South Africa.
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| | TV | |  |
| | | New equation takes Hip2b2 magazine national
 The first thing New Media Publishing did on taking over the reins as publisher for Mark Shuttleworth's Hip2b2 magazine was to multiply the magazine's distribution from 426 schools in three provinces to 720 schools in nine provinces.
M-Net screens award-winning local documentary
September 24 is Heritage Day in South Africa and M-Net will be screening a documentary on the live of Bram Fischer, entitled: ‘ Love, Communism, Revolution & Rivonia. Bram Fischer's Story' reveals his journey from the heart of Afrikaner aristocracy to leading the South African Communist Party in the struggle against Apartheid.
MTV Networks Africa takes sales in-house
Pan-African entertainment platform MTV Networks Africa is to expand its in-house commercial sales team, delivering more integrated and targeted solutions to maximise value for its growing list of blue-chip clients. On top of its existing pan-African remit, the expanded in-house team will also take over responsibility for managing airtime sales in South Africa.
SAFTA nominees announced
Nominees of the second South African Film and Television Awards were announced last week at a press conference in Montecasino, Johannesburg, as well as the official call for members of the public and industry to submit nominations for the Life Time Achievement and Outstanding Contribution awards.
USAASA welcomes new pay TV channels
The Universal Service and Access Agency of South Africa (USAASA) welcomes the awarding of broadcasting licences to Telkom Media, On Digital Media, e.Sat and Walk on Water. The issuing of these licences by the Independent Communications Authority of South Africa (ICASA) is a welcome boost towards further introducing competition in the broadcasting sector and to achieve the goals of delivering universal service and access to all South Africans, USAASA asserts.
ICASA awards five pay TV licences
[Issa Sikiti da Silva] The Independent Communications Authority of South Africa (ICASA) announced on Wednesday, 12 September 2007, that it had awarded a record five licences to five of the 15 applicants for pay TV at a ceremony held at the Southern Sun Grayston in Sandton, Johannesburg.
Local drama star makes Emmy semi-finals
Brenda Nxgoli, star of SABC1 drama series Home Affairs, has been selected as a semi-finalist in the Best Actress award for the International Emmy Awards 2008, it was announced end of last week. In addition, Home Affairs was selected as a semi-finalist for Best Drama Series by a jury of leading international media experts from the Middle East, North America, Asia and Europe.
e.sat wins subscription television license - e.tv
e.sat, a 100% owned subsidiary of Sabido Investments whose main operating investment is e.tv, welcomes the Independent Communications Authority's decision to issue it with a subscription television license.
Oats no longer represents MTV
Due to the discontinuation of the commercial sales agreement between Oracle Airtime Sales (OATS) and MTV Networks Africa, OATS will no longer represent MTV Europe or MTV Base in South Africa or elsewhere on the Continent from 1 November 2007. Oracle will continue to handle MTV business until end October and honour any existing bookings. Any queries can be directed to Oracle Sales Director, Chris Hitchings.
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| | Galleries | | Flex Face Fashion Show
 
More | | More... | | |
| | Cartoons | | The Creative's Stripathong: Sponsored by - Leica Zetisky & Jean-Jacques Rossouw
 | | More... | | |
| | New accounts | | | Showcase to launch "FAB" coffee book - more info | | More... Submit a New account | | |
| | People on the move | | | International Marketing Council of South Africa (IMC) appoints COO - more info | | Melanie Lowe tastes the fun with Ola Milky Lane - more info | | Jacaranda 94.2 makes two new appointments - more info | | New appointments at Starcom - more info | | More... Submit a Person | | |
| | Events to diarise | OpenThinkBox Design extravaganza Marketing Fanatics - Johannesburg, 21 September
Join us for a design extravaganza where we congratulate and celebrate the design talent who took part in this year's competition. | | | Adobe Premiere Pro CS3 learn2 Digital Media Academy - Cape Town, 22 September
The course aim is to equip students with skills to make the most of Adobe Premiere Pro CS3 in a "real life" environment covering sequence and real time editing, transitions, colour and opacity editing etc. | | | Cable Awards 2007 Media Village - Cape Town, 23 September
Annual showcase of professional and student work produced by Media Village where awards are handed out towards the end of the viewing. | | | Adobe® Indesign CS3 FH migration and refresher Friends of Design - Academy of Digital Arts - Cape Town, 24 September
This quick yet intensive four-lesson course provides the Freehand converter with hands-on, relevant examples to facilitate the quickest possible migration from Freehand to Indesign. | | | Aardklop – Creative quotient festival Aardklop and Creative Intelligence Lab - Potchefstroom, 25 September
The CQ-fest brings together the best from the design, media, marketing and advertising world in the form of exhibitions and show reels. | | | Demolish PR disasters Livewired Communications - Johannesburg, 26 September
Find out how PR and communications mistakes can fuel a disaster and learn how to utilise PR and minimise the impact of a crises in your organisation with this one-day course. | | | Inspired service SoulCircle - Johannesburg, 27 September
Inspired service is an intervention that teaches the real secret of service excellence to unlock contribution and service in your organisation with lasting results. | | | Political reporting Institute for the Advancement of Journalism - Johannesburg, 1 October
By the end of the course, participants will have completed discussions and practical exercises on identifying political issues and reporting on these developments as they unfold etc. | | | Magazine journalism course SA Writers College - Countrywide, 1 October
This ten-module online course offers training by well-known journalists, and teaches you everything you need to know about writing and selling articles to magazines. | | | The writing coach course SA Writers College - Countrywide, 2 October
Get your own personal writing coach, and give your writing a makeover with this nine-module, customised, online writing course. | | |
| | Upcoming events | Relationship selling Milpark Business School - Johannesburg, 17 September Professional selling skills - World-class skills AchieveGlobal SA - Cape Town, 17 September Present for success IMM Graduate School of Marketing - Johannesburg, 17 September Entry-level web development Working Webs Consulting - Johannesburg, 17 September The writing coach course SA Writers College - Countrywide, 17 September Magazine journalism course SA Writers College - Countrywide, 17 September Business writing for success SA Writers College - Countrywide, 17 September QuarkXPress for editors Concept Interactive - Cape Town, 17 September Adobe Photoshop CS3 Concept Interactive - Cape Town, 17 September How Germany won the world cup of nation branding UCT Graduate School of Business - Greenpoint, Cape Town, 17 September | More... Submit an event | | |
| | Jobs offered | Specialising in Media Sales, Advertising
and Marketing placements |  |
| Senior Media Strategist - Cape Town
Looking for a dynamic senior media strategist to join a new start-up media agency, part of a global media network. read more
| Traffic/Operations Manager - Ad Agency - Sandton
Ensure the efficient output of work by co-ordinating all jobs that are in the system, ensure that all jobs are allocated an appropriate team and given clear timings etc. read more
| Journalist/Online Content Manager - Rivonia, Johannesburg
ConsultingWeb, a new joint venture from the ITWeb stable, is looking for a dynamic and experienced person to manage, source and write content for its online news and information portal. read more
| Accounts Clerk - Green Point - Cape Town
Good all-rounder, monthly deadlines, written reporting to management. Excellent communication skills, three-years experience in debt collecting. Pastel7, Microsoft Office. Own transport. read more
| Sales Consultant - Liberty Life Cover Specialist - Bryanston
Looking for dynamic sales consultants to sell life cover over the phone. You will be required to phone prospects who have received a life cover quotation and make the close. read more
| Operations Manager - International Ad Agency - Jhb - Northern Suburbs
International agency in top ten of the creative league wants a passionate, driven and dedicated operations manager to join their exceptional team. Explore a long-term career in this agency. read more
| Operations Manager/Traffic - Johannesburg North
Great position for a dynamic senior traffic manager to make your mark in an large creative agency. read more
| Accountant - Constantia Park
Media company seeks accountant with at least three years experience. read more
| Online Ad Sales Manager - Johannesburg
Habari Media is looking to expand it’s Johannesburg-based online sales team with a dynamic new team member. read more
| Recruitment Consultant - Creative Industries - Hyde Park
We need an exceptional individual to join our team and assist us in recruiting for the creative industries. We are looking for someone who wants to love what they do. read more
| Senior .Net Developer - Durban
Senior .Net developer needed for established development house in Durban. Great challenge for the right person who is looking for an opportunity to grow. read more
| Freelance Writers - Cape Town
Work from home. Requirements - excellent writing skills (with examples of your work), experience writing for websites, and internet access. An interest in sports is an advantage. read more
| Graphic Designer - Cape Town
If you are a creative, hard-working designer with a keen sense for detail, and a desire to push the envelope, then KRAZYBOYZ is looking for you. read more
| Art Director - Cape Town
Working on two of the largest retail clients in the country, you’ll have the opportunity to show off your ability to meet deadlines and to come up with innovative tactical ideas. read more
| Link Builder - SEO - Cape Town
A fast and internet-savvy person with excellent English, computer and administrative skills is required by an established internet marketing company. Small, friendly team. read more
| Production Manager - Cape Town City
Hardly the most exciting job in publishing they say, thankless, no perks, you even have to provide your own clipboard – waiting to die? At Media Nova life is very different! read more
| Traffic Controller - Johannesburg North
Strong traffic controller required for a busy international ad agency. read more
| Copywriter - Johannesburg North
Calling all copywriters looking for a new challenge. Positions available for middle to heavy-weight copywriters. read more
| Development Executive/Site Acquisition - Northern Suburbs
Large, well-established outdoor media house is looking for a site developer to acquire rights to municipal, commercial, industrial, educational and government-zoned properties throughout Gauteng for commercial advertising. read more
| PA - Admin - Cape Town
Personal production assistant required for small multimedia company offering a very personalised service to our clients. Good office administration, an understanding of bookkeeping processes, computer literate, people person with drivers licence. read more
| Advertisement Sales Executive - Johannesburg/Pretoria
Rugby World requires a sales executive with established agency contacts and experience. A passion for rugby and an ability to communicate effectively with enthusiasm is necessary. read more
| Key Account Manager - Bryanston
Urgently require a key account manager for client relationship management, business interpretation of research data, managing research projects from inception to completion, retention of customers etc. read more
| Brand Manager - Financial Services - Johannesburg
A hands-on position within an inovative banking institution, responsible for the marketing, advertising, and PR requirements of a recently launched division. read more
| Qualitative Research Executive - Custom - Bryanston
Synovate is looking for a qualitative research executive for the custom research division. Design, implementation and management of qualitative research projects. read more
| Print Production Manager - Cape Town
LayerCake has clients specific to the advertising and promotions industry and we are looking for experienced Print Production Managers. read more
| Designers - Cape Town
LayerCake is looking for talented designers across all mediums and a book that reflects the ability to be versatile. read more
| Marketing Assistant/PA - Johannsburg
Efficient person with IT skills is required to work in a very innovative IT security company that markets hi-tech biometric technology that automatically recognises people. read more
| Retail Business Partner - Cape Town/Durban/PE
Outstanding opportunities in fashion for ambitious, driven, entrepreneurial leaders, to establish a career with the most dynamic clothing retail group in the country. read more
| Sales Executive - East Rand
Litho and digital printing company - East Rand - seeks dynamic self-motivated sales staff with previous sales experience and own transport.
Sales, account management and new business development. read more
| PR Account Manager - Bryanston
Dynamic, professional person with at least three years PR agency experience required to handle a wide range of assignments, projects and/or clients. read more
| Layout Artist - Cape Town
Join a winning team - Move! magazine is looking for an energetic, innovative and creative layout artist with some experience in the magazine industry to join their team in Cape Town. read more
| Publicist - Johannesburg
Exceptional, experienced publicist required to join TV and radio accounts team in leading lifestyle publicity consultancy. Must have at least two years publicity or journalism experience, speak and write Sotho. read more
| Cross Platform Web Designer - Cape Town
Got digital skills? We're looking for a creative, innovative, hard-working web designer to join an award-winning integrated agency. If you've got three years' agency experience, apply now. read more
| PA - Marketing - Cape Town
Promotional company seeks dynamic PA/marketing co-ordinator to start immediately. Self-motivated, enthusiastic and has initiative. Computer literacy essential with matric/diploma. Offer commission, basic salary and profit share. read more
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| | Quotes | | | "There's nothing to writing. All you do is sit down at a typewriter and open a vein." - Walter Wellesley "Red" Smith | | "The cure for boredom is curiosity. There is no cure for curiosity." - Dorothy Parker | | "If winning isn't everything, why do they keep score?" - Vince Lombardi | | "The internet is the world's largest library. It's just that all the books are on the floor." - John Allen Paulos | | "Writing is making sense of life. You work your whole life and perhaps you've made sense of one small area." - Nadine Gordimer | | "It's a poor sort of memory that only works backwards." - Lewis Carroll, Alice in Wonderland | | More... Submit a Quote | | |
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