Genericide | Bizcommunity

Genericide | Bizcommunity

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IP Law

Iconic or generic? The battle over electric guitar culture's most famous silhouette

Heili Potgieter 12 hours

Image source: Photos by ERRN from

IP Law

Protecting distinctive trade marks: Will Adidas have to change its stripes?

Aletia Oberholster 7 Jun 2024

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IP Law

6 tips to saving your trade mark from brand genericide

Melissa Morris 25 Nov 2022

The uber-zoom: The case against trade mark genericide

IP Law

The uber-zoom: The case against trade mark genericide

Jeanine Coetzer 2 Nov 2020

#BizTrends2019: The 2018 buzzwords I'm hoping won't make it to 2019

Trends

#BizTrends2019: The 2018 buzzwords I'm hoping won't make it to 2019

Tiffany Markman 22 Jan 2019