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Gaining access to the inner secrets of a firm which really should be super-tech literate appeared to require nothing more than cunning and understanding of human behavior.So what should we do? Having a unique, non-memorable, alpha-numeric password (with special characters) for every email account, social network, Wi-Fi login, document share and so on is all well and good, but impossible to hold in your head.The answer is one of the multitude of sophisticated, encrypted password safes which not only store virtually uncrackable codes, but make your life safer and more convenient by auto completing forms and defeating key loggers, too. Here are seven of the best.
Purpose marketing, also called pro-social marketing, advertising for good and conscious capitalism, woos consumers with information about the values, behavior and beliefs of the companies that sell the products. The goal is to convince potential customers that the companies operate in a socially responsible manner marketing
the intensity of competition and the degree to which manufacturers enjoy market power depends on the retail environment in a given market. Past research has discussed the growing importance of retailers and the power they enjoy over manufacturers. Yet, the empirical literature to date has not determined which retail characteristics have the largest impact on competitive behavior. Our starting point is the estimation of a structural demand-and-supply model, where both consumers' decisions and the strategic interactions between manufacturers and retailers are explicitly modeled.