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Marketing News Central Africa

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    Source: © Lions Andisa Ntsubane is the Managing Executive: Brand, Marketing and Communications for Vodacom Group Africa is also the first from the continent to sit on the Cannes Lions Titanium jury. Picture: The Titanium Lion
    #Cannes2025 awarding juries include 20 creatives from Africa

    By Danette Breitenbach 23 Apr 2025

    Warc research shows that globally, newsbrand ad spend is forecast to fall to $32.3bn this year, a 33.1% decrease from 2019, as hard news stories – from trade wars to armed conflicts – draw audiences but not ad dollars. (Image supplied)
    Warc: News media struggles as brands favour softer content

    16 Apr 2025

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