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Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

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New leadership announcements as WPP acquires NCA. Ogilvy global CEO Devika Bulchandani and James Murphy CEO Ogilvy Group UK (Image supplied)

New Commercial Arts joins Ogilvy as WPP announces leadership shakeup

11 Sep 2024

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Digital advertising group Aleph launches payment unit

18 Aug 2023

Daniel Calbacho to open Red Marketing office in London

Daniel Calbacho to open Red Marketing office in London

Evan-Lee Courie 13 Apr 2022

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The power of inclusive portrayal in advertising

Emily Stander 28 May 2021

Why smart packaging can be a valuable brand differentiator

Robert Lockyer 21 Jan 2021

1 in 4 consumers tried a new brand during pandemic - global report

12 Aug 2020

Customer experience will help retailers overcome the financial hit from coronavirus

Customer experience will help retailers overcome the financial hit from coronavirus

Frederic Dimanche 6 Jul 2020

Covid-19: Could remote working help retail re-evaluate its agenda?

Covid-19: Could remote working help retail re-evaluate its agenda?

1 Apr 2020

Connecting with customers on the ground is not dead

Connecting with customers on the ground is not dead

27 Jan 2020

Image credit: Zoe Holling on Unsplash.

Key findings from Warc's 2019 Future of Strategy report

28 Aug 2019

New report reveals customers want security, service and localised experiences

New report reveals customers want security, service and localised experiences

25 Jun 2019

From Europe to SA with love: 3 tips for South African marketers in 2019

From Europe to SA with love: 3 tips for South African marketers in 2019

Lisa Steingold 2 Jan 2019

#NewBiz: Wonderland Collective acquires Studio Aura, opens offices in London, UAE

#NewBiz: Wonderland Collective acquires Studio Aura, opens offices in London, UAE

9 Oct 2018

UK retail loyalty programmes suffer from a lack of differentiation

UK retail loyalty programmes suffer from a lack of differentiation

20 Feb 2018

The modern marketer is a connected one

The modern marketer is a connected one

Jessica Tennant 2 Feb 2018

Dolgachov © –

Has the digital era changed the luxury game for good?

Megan Bowman 19 Jan 2018

Image credit: Alok Sharma - .

New research suggests organisations should embrace new messaging culture

6 Dec 2017

Defective product risk is an increasing peril for companies

Defective product risk is an increasing peril for companies

5 Dec 2017

BBM Messenger's Adam Pattison on chat, dark social and the new mobile economy

BBM Messenger's Adam Pattison on chat, dark social and the new mobile economy

Jessica Tennant 20 Nov 2017

Warakorn Harnprasop ©

Customers likely to share positive experiences as much as bad experiences

4 May 2017

IABC EMENA conference tackles leadership communication

IABC EMENA conference tackles leadership communication

Daniel Munslow 15 Apr 2015

'Here we are sir, but please... not in the store...'

'Here we are sir, but please... not in the store...'

11 Feb 2015

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Top 10 global consumer trends of 2015 by Euromonitor

19 Jan 2015

Second annual global customer service survey: The findings

Second annual global customer service survey: The findings

10 Jun 2014

Big data and the consumer experience for business

Big data and the consumer experience for business

Jose Capelo 30 May 2014

Passionate about your brand?

14 Mar 2013

M&M Global Awards: The jury

M&M Global Awards: The jury

7 Jun 2012

Maximizer Software hosts free CRM webinar

Maximizer Software hosts free CRM webinar

13 Apr 2012

Massive line-up for ECEW 2012

Massive line-up for ECEW 2012

8 Mar 2012