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Vicinity Media's Omnichannel Analytics measures the real-world impact of omnichannel advertising

Vicinity Media Vicinity Media's Omnichannel Analytics measures the real-world impact of omnichannel advertising

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CMO Council's Marketing’s Power Partners: AI and the Human Essence report explains why AI alone doesn’t deliver growth (Image source: © 123rf )

Why AI alone doesn’t deliver growth - it needs human marketers

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New report shows brand leaders face big challenges aligning marketing and comms teams

17 Sep 2020

Gustavo via Pexels

Global consumers ease back into in-store shopping - report

4 Sep 2020

1 in 4 consumers tried a new brand during pandemic - global report

12 Aug 2020

Warc releases the 2020 Effective Social Strategy Report

Warc releases the 2020 Effective Social Strategy Report

21 Jul 2020

Image supplied.

New Brand Love Story 2020 report reveals the world's most loved brands

19 Jun 2020

Photo by rupixen.com on .

CMO Council identifies agile brands that have benefitted from opportunities during global lockdown

15 Jun 2020

Consumer markets under pressure in 2020

Consumer markets under pressure in 2020

Camilla Butler 5 Jun 2020

Brian Wieser, global president, Business Intelligence, WPP.

The impact of Covid-19 on global advertising investment [report]

28 May 2020

Photo by Infralist on .

A moment of reckoning for business

Jordan Rittenberry 21 May 2020

Forrester forecasts $2.1tn in retail losses globally in 2020

Forrester forecasts $2.1tn in retail losses globally in 2020

7 May 2020

Image credit: freestocks on .

Covid-19 causes interest in Netflix to rise by 142%

9 Apr 2020

Joe Stubbs, Interbrand. Image supplied.

Key learnings behind the winning work from the Warc Rankings

8 Apr 2020

Credit: Hanson Lu on .

FMCG brands better placed to weather Covid-19 storm - Global Advertising Trends report

30 Mar 2020

Global e-retail transaction values to exceed $4tn by 2024

Global e-retail transaction values to exceed $4tn by 2024

24 Mar 2020

Image source: Gallo/Getty Images.

Global advertising spend set to rise by 7.1% to $660bn in 2020 [report]

27 Feb 2020

Sports sponsorship market to record strongest growth [report]

Sports sponsorship market to record strongest growth [report]

28 Jan 2020

Image source: Gallo/Getty Images.

Marketers anticipate greater privacy regulation in 2020 [report]

27 Jan 2020

#BFGlobal500: Amazon breaks $200bn mark, still world's most valuable brand

22 Jan 2020

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The most challenged brands in 2019 and issues impacting brand perception [infographic]

7 Jan 2020

Image source: Gallo/Getty Images.

Mobile games generates $49bn in revenue in 2019

31 Dec 2019

Effective Use of Tech shortlist announced for Warc Media Awards 2019

Effective Use of Tech shortlist announced for Warc Media Awards 2019

4 Dec 2019

Study examines engagement boosting on platforms

Study examines engagement boosting on platforms

19 Nov 2019

Image credit: Glenn Carstens-Peters on Unsplash.

Egta, The Global TV Group release TV Charter on transparency in ad measurement

21 Oct 2019

Image credit: Mika Baumeister on Unsplash.

Warc, Nielsen collaborate on newly-relaunched Warc Data

1 Oct 2019

Kantar CEO, Eric Salama. Image supplied.

Kantar's Eric Salama discusses the way forward under new owner Bain Capital

Juanita Pienaar 5 Aug 2019

Report shows average of 800 hours spent using mobile internet this year

Report shows average of 800 hours spent using mobile internet this year

5 Jul 2019

Global Ad Trends report reveals slowdown in social ad growth

Global Ad Trends report reveals slowdown in social ad growth

2 Jul 2019

New report reveals customers want security, service and localised experiences

New report reveals customers want security, service and localised experiences

25 Jun 2019

Global Ad Trends report reveals internet ad formats account for majority of media spend

Global Ad Trends report reveals internet ad formats account for majority of media spend

31 May 2019

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2019 AME Report released

23 May 2019

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