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Marketing & MediaNoni Sophe | How speaking local languages boosts brand success in Africa
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Said IRFA president Enos Ngutshane, welcoming participants, “Our awards are being presented today in this format as Covid-19 has changed our engagement platforms for the foreseeable future - we certainly did not want to wait to acknowledge the excellence reflected by our entrants in this year’s programme.”
View the awards function, hosted by programme champion and IRFA vice-president Anthony Williams, here.