Nederburg Auction confers seal of approval
At the 2012 Nederburg Auction on 28-29 September 2012, each of the 158 wines will have earned the auction's Seal of Approval, which is affixed to each bottle as a mark of quality and authenticity [video].
This golden seal is an endorsement and a reassurance for both trade and consumers that these wines represent the pinnacle of rare, properly matured, fine South African wines.
Every wine selected for the auction has to fulfil four criteria before they can be deemed worthy to come under the hammer:
- Firstly, the auction encourages winemakers to submit wines for scrutiny that they feel represent the pinnacle of their winemaking skills and which are no longer in general circulation in order to create a rarity factor for the wines that will be auctioned.
- The wines submitted must be at least five years old for red wines and two years old for white wines.
- Each wine must then pass the exhaustive selection process that sees them overcome character, style, and quality benchmarks, as judged by the panel of wine experts that include Cape Wine Masters and sommeliers.
- The final consideration is whether the wines will, in the opinion of the selection panel, continue to evolve and mature in order to provide a return on investment for buyers.
This unique approach presents buyers then with the opportunity to purchase fine, bottle-aged wines that they can sell or serve immediately, confident in the knowledge that the wine will continue to mature and evolve, should they wish to extend the wines' shelf life in order to extract additional value.
View a short video clip about the Seal of Approval, with comments from key industry role players, below.
