[Catherine Milward-Bridges] Surprised that this is even a topic for discussion? Don't be. Many are still debating the relevance of social media as an integral part of business in SA.
[Dylan Laubscher] The current reality of the ad industry is that of Charles Darwin's quote - 'It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change.'
[Kevin Lourens] In the early 2000's, online retail threatened the "bricks & mortar" stores with extinction. The talk was of being "Amazoned", meaning Amazon.com would add your product line to its ever-expanding inventory and render you redundant.
[Ed Herbst] The Act says the SABC's news and public affairs programmes must 'meet the highest standards of journalism'. In reality, however... (Videos)
[Sid Peimer] Here are a couple of examples of strategy by design, or a strategy that emerges - both devoid of copious amounts of market "intelligence"
[Matthew Arnold] Social community management and paid media campaign management are often treated as two separate entities.
[Michele McCann] There's a new wave of growth on the horizon for African internet companies and it's being driven by a worldwide phenomenon called remote peering.
[Amanda Sevasti] There is a place in South Africa that is truly democratic. Young, old, black, white, rich, poor, rural and urban all congregate around it at least one Friday night a month. It is a choice they willingly and happily make, despite long queues.
[Anton Harber] One would expect a public broadcaster to bend over backwards to show its neutrality at a time such as this. Well, not the SABC...
[Andrea Mitchell] Just less than a year ago, I closed my own digital marketing agency and went freelance. A large contributing factor behind the closure was my inability to attract and retain the required calibre of staff to help maintain the standards required in a very fast-paced and constantly changing industry.
[Cari Van Wyk] The bulk of Mxit's user base has always been people using feature phones. Now it's upped the ante by introducing smarter, prettier features.
[Tom Jackson] Kenyan internet subscriptions increased by 1.2 million to 13.1 million between October and December last year, recovering from losing almost one million subscribers during the previous quarter, according to the latest figures from the Communications Commission of Kenya (CCK).
[Yaron Assabi] With 2014 well underway, it is an ideal time to look ahead to some of the trends guiding digital marketing in 2014.
[Johan Walters] In the first part of this column, I outlined how you can put in place an advanced infrastructure to track and report on the customer's journey across your organisation's digital touchpoints.
[Zimaseka Njomi] In Bizcommunity's [2014 trends] report, Anton Krugel names the first trend as "Less is more"...
[Andrea Mitchell] We've all experienced it - the compelling and emotive TV ad that leaves us wanting to find out more...
[Gerald Naidoo] Government service delivery is once again in the headlines, with ongoing protests in some areas highlighting the desperation of those living in poorer areas for access to improved services.
[Gareth Slaven] Social media channels should be constantly monitored and tweaked according to your market's response. If you're looking for some fail-safe social media tips, you've come to the right place.
[Danette Breitenbach] A shopping centre is more than just bricks and mortar; it is a reflection of the evolution of consumers. Therefore, how a shopping centre's design reflects the values of its consumers plays an important role in its success.
[Grant Newton] Selling can be a wonderful and rewarding profession if it's conducted ethically, professionally and with integrity and many successful businesses today rely one hundred percent on having a proficient sales team.
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