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Leigh Andrews
SOUTH AFRICA
Johnnie Walker gives Anomaly a shot

Johnnie Walker gives Anomaly a shot[Leigh Andrews] "If it ain't broke, don't fix it," the gambit goes - especially if you're getting all you need from your advertising agency. That's why it came as a surprise to some when AdAge reported that after 15 years with Bartle Bogle Hegarty or BBH, Johnnie Walker turned to Anomaly instead...

Posted 5 hours ago | Like
Leigh Andrews
SOUTH AFRICA
Not-so-trivial trivia trumps on Trivia SA

Not-so-trivial trivia trumps on Trivia SA[Leigh Andrews] Did you know that the man behind the popular Zuma Eskom meme actually runs an entire site based on trivia? Ian de Jager, 'Fun Master' and all round graphics artist and bottle washer at Trivia SA, tells us more...

Posted 4 hours ago | Like
Nicolle Harding
SOUTH AFRICA
Looking at 2014 in the rearview mirror - Mobile Marketing Association

Looking at 2014 in the rearview mirror - Mobile Marketing Association[Nicolle Harding] It's great to see the growth in awareness of the importance of mobile with regards to communication strategies. There seems to be a real buzz building about mobile and 2015 will hold really exciting progress both for the industry and MMA SA...

Posted 1 day ago | Like
Leigh Andrews
SOUTH AFRICA
Social twits share the power of social at Chat Factory

Social twits share the power of social at Chat Factory[Leigh Andrews] Ever wondered what it takes to get social media and online presence right, as a business? Wonder no more, as Jodene Shaer, Chat Factory's 'social twit', shares a few industry secrets...

Posted 11 hours ago | Like
Daniel Schmidt
SOUTH AFRICA
Which social channels are right for your brand?

[Daniel Schmidt] With 2015 looming, consumers are sharper, harder to impress and less easily influenced than ever before. It's the digital age and 'the man on the street' is looking into a screen...

Posted 1 day ago | Like
Richard Ahlfeldt
SOUTH AFRICA
Video is changing everything? - Rooftop Productions

Video is changing everything? - Rooftop Productions[Richard Ahlfeldt] In the not too distant future, you'll probably be watching this article rather than reading it. As screens continue to infiltrate our public and private spaces, most businesses are waking up to the reality that...

Posted 1 day ago | Like
Duaan Dekker
SOUTH AFRICA
Mobility, BYOD and Big Data - Making the most of 2015 - Field Office

Mobility, BYOD and Big Data - Making the most of 2015 - Field Office[Duaan Dekker] The mobility, BYOD and big data trends have reshaped the business landscape, and will continue to do so. With 2014 drawing swiftly to a close, here is what to expect in 2015, with tips on how to approach it...

Posted 1 day ago | Like
Johan Walters
SOUTH AFRICA
Augmented Reality, the new triple threat in 2015 - Digital Narrative

Augmented Reality, the new triple threat in 2015 - Digital Narrative[Johan Walters] Augmented Reality (AR) is set to become the new triple threat in 2015: combining video, social and online, all wrapped up in a package ready to unlock...

Posted 1 day ago | Like
Jaco Pienaar
SOUTH AFRICA
Looking back on 2014

Looking back on 2014[Jaco Pienaar] Following the passing of Nelson Mandela, the local news cycle started the year on a sombre note. Despite this, there have been many fascinating trends and issues taking place that have shaped the South African media landscape...

Posted 2 days ago | Like
Mike Saunders
SOUTH AFRICA
Digital marketing trends coming in 2015 - DigitLab

[Mike Saunders] Digital marketing is a fast-evolving industry, and companies wishing to stay relevant and competitive need to stay abreast of developments. Even better, they should anticipate rather than react to them...

Posted 1 day ago | Like
Walter Pike
SOUTH AFRICA
December's #illridewithyou: One of the year's biggest Twitter events

December's #illridewithyou: One of the year's biggest Twitter events[Walter Pike] An allegedly mentally deranged man walked into a Lindt store in downtown Sydney on Monday 15 December, and took the patrons hostage. The man happened to be Muslim...

Posted 2 days ago | Like (1)
Jonathan Curran
SOUTH AFRICA
What's the ideal level and type of visual aids to be used in a keynote presentation?

What's the ideal level and type of visual aids to be used in a keynote presentation?[Jonathan Curran] The content of a speaker's presentation and its running order which includes the use of visual aids is of paramount importance to delivering a successful presentation...

Posted 2 days ago | Like
Rod Baker
SOUTH AFRICA
The best and the worst...from Google's Top 10, to a really bum idea...

The best and the worst...from Google's Top 10, to a really bum idea...[Rod Baker] Whatever our field, there are campaigns, adverts, articles that we love to remember, and others we would rather forget. But no one will let us... (videos)

Posted 1 day ago | Like
Ian Henderson
SOUTH AFRICA
Why a translation app isn't the answer for your business

Why a translation app isn't the answer for your business[Ian Henderson] Every few weeks, another innovative new translation app is announced to help people around the world communicate. Waygo and Google's Word Lens let you hold your smartphone up to a sign or menu and get a real-time translation...

Posted 2 days ago | Like
Nivin Xavier
SOUTH AFRICA
The digital universe that is to come

The digital universe that is to come[Nivin Xavier] The Internet of things has opened for us humans a digital world abundant of opportunities, that will further transform the way we learn, interact with each other, with devices, machines and other physical things around us...

Posted 3 days ago | Like (4)
Leigh Andrews
SOUTH AFRICA
From the print trenches to the digital forefront

From the print trenches to the digital forefront[Leigh Andrews] As part of Media24's recent changes to its digital publishing businesses, seasoned journalist Andrew Trench was appointed as News24 editor on 1 December. Trench tells us about multi-platform storytelling and taking his print tactics online...

Posted 2 days ago | Like
Leigh Andrews
SOUTH AFRICA
The consumer advertising Grinch strikes again

The consumer advertising Grinch strikes again[Leigh Andrews] Just when you thought it was safe to look at billboard advertising, a recent supposedly Christmas-themed one was pulled for inspiring the ire of parents and potentially ruining Christmas by claiming Santa isn't real...

Posted 4 days ago | Like
Walter Pike
SOUTH AFRICA
Defensive strategy in a game challenger brands are doomed to lose

Defensive strategy in a game challenger brands are doomed to lose[Walter Pike] Although he's spent many years in advertising, Walter Pike doesn't attend ad industry events as frequently as he did before. Here he shares insights from the NAB bites event earlier this year...

Posted 4 days ago | Like (3)
Leigh Andrews
SOUTH AFRICA
Sisters are doing it for themselves - and others - at Okuhle Media

Sisters are doing it for themselves - and others - at Okuhle Media[Leigh Andrews] At the end of November, Okuhle Media was recognised as the Western Cape's most deserving entrepreneurs in the established business category of the Western Cape Premiers Recognition Awards. CEO Paula Brown explains the future of TV and sound future-proofing strategies...

Posted 4 days ago | Like