Tsiba Education

TSiBA Eden gets a perfect 10

[Issued by Tsiba Education] Ten TSiBA Eden students were recently interviewed for an amazing training programme venture between Unilever and Smollans. Each and every one of the students made it onto the programme. 15 Nov 2012 11:22

34

34 Mo-Sistas and Clover Mmmilk support Movember

[Issued by 34] Clover, one of South Africa's leading dairy suppliers and 34Woman, a division of AdReview's Specialist Agency of the Year, 34, developed a campaign to drive consideration and purchase of Clover's vanilla-flavoured Mmmilk, all whilst supporting a cause that resonates with the whole family. 15 Nov 2012 10:50

Rain Productions

A launch in technicolour

[Issued by Rain Productions] The Rain Productions Aurorae range of LED furniture has finally arrived and received rave reviews at its launch on 13 November 2012. 15 Nov 2012 10:30

Boomtown

Boomtown wins silver in the CLIO Healthcare awards

[Issued by Boomtown] Boomtown Strategy Brand Agency secured a silver at the 2012 CLIO Healthcare awards in New York for its direct mail campaign for Africa Health Placements, an organisation that places doctors from the US and Europe in public service roles across Africa. 15 Nov 2012 10:15

Crowdsourcing ways to drive traffic, two companies team up

Hiring Bounty, which makes use of crowdsourcing as a recruitment tool, and Idea Bounty, which solves business problems by tapping into the creativity of the masses, are working together to find the best and most creative idea to drive traffic to the recruitment site. 15 Nov 2012 10:13

GL events Oasys

Oasys scoops international contract

[Issued by GL events Oasys] The China Sourcing Fair will again be hosted at Gallagher Convention Centre from 28 to 30 November. This is the last leg of the 2012 global road show following major successes in Hong Kong, Dubai, Miami, Sao Paulo and Mumbai. Oasys Innovations was contracted for the third successive year to build the show. 15 Nov 2012 09:53

Managing clients' expectations

[Lucinda Boddy] There are a significant number of misconceptions as to what exactly a PR strategy entails and how it adds value to business. This presents a considerable challenge for practitioners in the PR space, particularly with regards to the management of client expectations. 15 Nov 2012 09:46

Vega School

Master of Arts degree programme to be offered by Vega in 2013

[Issued by Vega School] The Vega School of Brand Leadership (Vega) is set to be the first private tertiary-education institute in South Africa to offer a new and specialised approach to brand education, with the launch in January 2013 of the Master of Arts in Creative Brand Leadership programme. 15 Nov 2012 09:36

NATIVE

Don't lose the plot, focus on the customer in the digital age

[Issued by NATIVE] Web 2.0 and spectacular innovations in mobile technologies have opened-up a world of opportunities for companies and their brands to interact with a diversity of customers, regardless of where in the world they may be. 15 Nov 2012 09:16

Green billboard generates millions of blog visits, tweets and likes

MediaVest, in collaboration with NU Venture, Tractor Outdoor and Draftfcb, conceptualised a vertical wall garden in 2011 as a billboard for Emirates airlines. Grown on a traditional billboard, it was constructed solely from wood and vegetation. 15 Nov 2012 09:13

Pay attention to mobile as email marketing channel

[Richard Mullins] Email is still one of the most important and widely-used communication channels that marketers have at their disposal, but the way that many organisations use it is still surprisingly unrefined. Nowhere is this clearer than in the lack of attention many marketers pay to the mobile device as a channel for email marketing. 15 Nov 2012 08:30

Southern Comfort goes local for new TVC

Southern Comfort's latest TVC takes its positioning of 'Here's to the Unexpected' up several notches, giving it a fast-paced, contemporary and unexpected twist in its first locally produced commercial. It has begun airing on all SABC channels, e.tv and DStv this week. 15 Nov 2012 07:53

Prepaid TV proves successful

Following its launch in mid-August 2012, the TopTV Prepaid payment voucher is proving to be quite popular. To date, it has sold close on 70,000 vouchers on consignment to various distribution partners and has been activating more than 500 prepaid vouchers daily in recent weeks. 15 Nov 2012 07:32

Student exhibition at the Open Window next week

On Thursday, 22 November 2012, a student exhibition will take place at the Open Window School of Visual Communication in Irene, Centurion at 7pm. Pepe Marais, a founding partner of Joe Public, will open the event. The exhibition runs until 2pm on 1 December 2012. 15 Nov 2012 07:26