High operating costs impact customer service in Africa

Although their transition to middle class status has been fairly rapid, African consumers have embraced new mobile technologies that keep them informed of the growing array of brands, products and services. These, however, are not always easily available to them. 4 Apr 2013 11:46

Stratplanning

Strat planning for client service and non-planners: Cape Town, 10 April

[Issued by Stratplanning] A one-day course for client service to fulfil their role more effectively will take place in Cape Town on 10 April. The course is also suitable for PR practitioners as well as those who do not have planning as a line function. 3 Apr 2013 11:12

Analysing the CRM needs of a midsize business

[Paul Anderson] NEWARK, US: CRM is key to any business's success, so how does one analyse the CRM needs of a midsize business to ensure that business will succeed and grow? 2 Apr 2013 11:24

Africa's future is mobile

[Ayanda Dlamini] Africa is an increasingly mobile continent, making smart mobile application development one of the continent's next big industries. 11 Mar 2013 15:16

[2013 trends] Out-of-the-box branding

[HKLM Exco Team] No, the concepts of "tribalism", "gamification" and "engagement" aren't a promo for the latest computer game, but are in fact the trends that will characterise the way companies and consumers interact in 2013. The branding industry is constantly developing and. while the following trends are evolutions rather than dynamic, short-term changes, we believe there are 10 areas that will define the brandscape over the next year. 31 Jan 2013 12:33

The challenge of negative word of mouth: Part 2

[Jason Stewart] I'm going to be sharing my agency's step-by-step process on how to effectively deal with negative word of mouth (WOM). In my previous article I looked at sustained negative WOM. This article focuses on situational WOM and outlines a five-point plan to counter negative perceptions that are being spread. 13 Jun 2012 10:05

Brands behaving badly on social media

[Banele Rewo] If you believe that social media enables brands to build relationships with consumers you are dead wrong. The technology merely provides a platform to connect the two parties then everything else goes back to basic psychology, group dynamics and social science. 7 Jun 2012 11:20

Bizcommunity.com

How to contribute to Bizcommunity, from op-ed pieces to news

[Issued by Bizcommunity.com] Bizcommunity.com has now expanded its operations into 16 new sectors and will soon venture into another 17, providing a whole new range of target audiences for advertisers. The most critical aspect of this is the quality of content and this is a formal invitation to you to become a recognised contributor on Bizcommunity. 3 Oct 2011 14:57

Bizcommunity.com

Bizcommunity launches new dedicated sectors, newsletters

[Issued by Bizcommunity.com] Bizcommunity.com - South Africa's largest online B2B publisher - is set to grow even more with the introduction of 16 new content channels, with weekly newsletters, as from last week Tuesday, 20 September 2011. 20 Sep 2011 15:45

Reducing stress is key to financial services providers' success

[Published by Datamonitor] LONDON, UK: Financial services providers need to remind consumers that they can play a role in reducing stress, rather than adding to it, finds Datamonitor. 14 Apr 2011 13:12

Advances in technology will give consumers power over banks by 2020

LONDON, UK: Looking to the future of the financial services industry, independent market analyst Datamonitor has forecast that banks that are eager to engage with consumers will adopt new technology, putting consumers back in a position of power by 2020. 5 Apr 2011 09:08

PR practitioners - learn to say No!

[Richard Linning] TEHRAN, IRAN: First comes a full stomach, and then ethics? The role and responsibility of public relations in social engineering. What exactly are correct attitudes and behaviour? Who decides? Is this a question of ethics or morals? Ethics which has to do with what's right for society as a whole, or morality which has to do with individual choice? Therein lies the global public relations dilemma, both as a practice and as a practitioner. 31 Mar 2011 09:38

Financial advisors can benefit by reaching out to women, reports Mintel

CHICAGO, US: Women are becoming increasingly influential in the financial world, according to data from market research firm Mintel. 30 Mar 2011 05:55

Stevie Awards call for entries

FAIRFAX, US: The Stevie Awards today issued the call for entries for the Eighth Annual International Business Awards, the world's premier business awards competition which last year attracted nominations from more than 40 nations. The awards will be presented in Abu Dhabi 25 Mar 2011 11:49