Online businesses are said to be accelerating in Africa. Building an online shop and presence is described as a great way of reaching out to many customers across the continent, and more specifically throughout Nigeria.
10 Mar 2014 07:32
There are a number of specialists who all contribute to analysing and interpreting big data. We'd like to add a less obvious specialisation into the mix, namely animation and gaming.
By Glenn Gillis 7 Mar 2014 06:54
As the rand weakens and the pula strengthens, so consumers in Botswana find the gap in the cost of goods between South Africa and Botswana in Woolworths grows and not in their favour.
By Gwen Watkins 5 Mar 2014 16:02
The United States of Africa is the 10th largest economy in the world. It is ahead of China and India, countries with populations to match Africa's just over a billion people. Its booming consumer market is worth almost a trillion dollars a year but international companies struggle to tap into it.
By Sulaiman Philip 21 Feb 2014 11:59
Retailers need to understand and engage with their customers. Customers want relevant information sent to them and this translates into retailers sending them the right message at the right time.
By Danette Breitenbach 20 Feb 2014 11:39
Tune in to the Biz Takeouts Marketing & Media radio show on Thursday, 20 February from 9am-10am as we chat to David Blyth from Yellowwood Future Architects and Alan Morrissey, MD of Effective Measure. [twitterfall]
19 Feb 2014 10:17
Most people involved in ecommerce spend most of their time dealing with operations, inventory and policy. However, the most vital element of any business is the customer.
By Charles Mburugu 19 Feb 2014 09:49
MoboFree raised significant growth funding from Netherlands based eVentures Africa Fund (eVA Fund) in order to expand its local presence in Lagos and Accra through new offices in East Africa and for marketing investments.
12 Feb 2014 16:12
IT News Africa reports that JUMIA, a Nigerian online shopping destination in Africa, has launched in Uganda.
8 Feb 2014 07:55
The most recent International Monetary Fund regional economic outlook for sub-Saharan Africa projects an accelerated GDP growth of 6% in 2014 from around 5% in 2013.
By Nick Schilperoort 7 Feb 2014 08:28
India's first mall management company, Beyond Squarefeet, is to manage 'Ado Bayero Mall', described as the first ultra-modern shopping mall in Kano, northern Nigeria, and the largest mall in the country.
5 Feb 2014 10:08
I believe this will be one of the biggest trends to shape the marketing landscape in 2014...
By Mike Taberner 3 Feb 2014 06:27
Nigerian e-commerce firm Jumia has won the best Online Retail Brand of the Year award at the Brand Journalists Association of Nigeria (BJAN) Awards.
By Paul Adepoju 31 Jan 2014 09:58
Africa is fast becoming the 'New Frontier', bucking the trend of stagnant world markets. Its population of almost one billion people comprises a rapidly expanding middle class with ever-increasing wealth and disposable income.
29 Jan 2014 11:03
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