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Biz Takeout's

Episode 99: Best Marketing International and a jam packed show

Date: 25 Jul 2014
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Episode 98: FastCompany SA magazine, The Lean Startup methodology and Buying Cutomers with Brad Suga

Date: 18 Jul 2014
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Episode 97: MTN Business App Awards and measurability of ad campaigns.

Date: 10 Jul 2014
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Interactive Intelligence advocates call centre association across Africa

Christopher Bell, Interactive Intelligence's Channel Manager for Africa, has recently called for the creation of a call centre association for Nigeria and other African countries as a way of promoting...

22 Jul 2014 10:57

[Biz Takeouts Lineup] 98: Fast Company SA, The Lean Startup methodology and Brad Sugar

Tune in to the Biz Takeouts Marketing & Media radio show, Thursday, 17 July from 9am-10am as we chat to Brad Sugars, Daniel Marcus and Robbie Stammers. [twitterfall]

16 Jul 2014 10:03

You've clearly underestimated online reviews

For decades, consumers depended on marketers to help them decide whether a product was a good purchase or not. If the product delivered on the marketing message, the...

By Laine Barnard 3 Jul 2014 09:37

How to handle negative feedback on social media

Negative feedback from customers has been part of the business landscape since time immemorial. What is just different now is the velocity and visibility of complaints as a result...

By Joseph Neusu 26 Jun 2014 14:00

Second annual global customer service survey: The findings

INDIANAPOLIS, US: Research by global software provider Interactive Intelligence Inc reveal what customers look for in a great service experience.

10 Jun 2014 07:19

Big data and the consumer experience for business

EDINBURGH, SCOTLAND, UK: The concept of big data has brought a revolution in relations between companies and their customers.

By Jose Capelo 30 May 2014 08:39

[Biz Takeouts Podcast] 88: Understanding key consumer trends across the African continent

Last week on the Biz Takeouts Marketing and Media Radio show we chatted to Terry Behan of VWV and Tony Koenderman about the AdReview Awards. [twitterfall]

12 May 2014 08:54

[Biz Takeouts Lineup] 88: Understanding key consumer trends across Africa

Tune in to the Biz Takeouts Marketing & Media radio show on Thursday, 8 May from 9am-10am as we chat to Terry Behan of VWV and Tony Koenderman about the AdReview Awards.[twitterfall]

6 May 2014 12:36

Why customer satisfaction surveys are important

According to statistics, a satisfied consumer will share a good customer service experience with two to three people, while an unhappy customer will tell between eight and ten people, sometimes as many as twenty.

By Louise Robinson 2 May 2014 13:53

Consumer trends publication - Connect with the Continent

Terry Behan, MD of VWV Africa and the Middle East, has recently released a book, 'Connect with the Continent - Understanding key consumer trends across the African Continent right now', to help aspiring businesses build businesses and brands across the continent.

30 Apr 2014 09:19

Expanding the customer funnel to increase conversions

In the first part of this column, I outlined how you can put in place an advanced infrastructure to track and report on the customer's journey across your organisation's digital touchpoints.

By Johan Walters 18 Apr 2014 07:39

[SXSW Interactive 2014] SXSW highlights - Gary Vaynerchuk

Originally, Gary Vaynerchuk wasn't on the schedule for SXSW 2014, so when I saw that he was the keynote speaker on the first day, I made sure that this was one talk I didn't miss.

By Mark Schefermann 1 Apr 2014 09:40

Customer service - it really is your problem

Too many businesses are getting customer service wrong. Bureaucratic business processes are making it incredibly difficult for employees to be flexible and accommodate unique customer needs.

By Su-Mari Du Bruyn 17 Mar 2014 14:00

Client/agency relationships: go from rickety to unbreakable

Great relationships are like Russian Matryoshka Dolls. They are a series of partnerships within partnerships - between client and agency, between agencies, and even between departments within the client's own business.

By Jason Xenopoulos 3 Mar 2014 07:00

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