| No Comment |  One of the most enjoyable events I have been privileged to attend this year was a seminar with Tom Peters, hosted by Global Leaders. In one of the themes of the day, he spoke about the rise of women in dominating the market – as consumer and leaders. There's even a word for it: ‘womenomics'. Peters is very funny at times and asked depreciatingly, ‘What was the point of men?' He quoted studies and stats that showed that everywhere on the globe, developed and developing nations alike, that women were streets ahead of their male counterparts in management and leadership success, at school, and most importantly for this market – as the consumer. Women are driving economic growth. Yet, marketers don't seem to have cottoned onto this fact, judging by the continual stereotyping we see in advertising around us – which concerns Peters, as he said organisations are not responding to the wishes and needs of the people who buy their products or use their services. Bizcommunity will be taking the conversation further at The Women's Show on its Joburg leg in Sandton, 25 – 27 April 2008, in a live panel discussion with some of South Africa's top ad women and marketers. Go to www.thewomensshow.com for more. [Note, I'm on leave for the next week but all news must be sent to marketingnews@bizcommunity.com as usual.]
Enjoy! Louise Marsland, editor: editor@bizcommunity.com. All marketing news to: marketingnews@bizcommunity.com. Responses to this column welcome on our blog: http://blog.bizcommunity.com.
| | Headlines
MarketingLearnings about new media marketing[Eve Dmochowska] There were some excellent speakers present at last week's the IQPC New Media Marketing Conference in Johannesburg, and some golden bits of wisdom were dished out. While I live blogged some of the talks, after a weekend of retrospection, I offer here a more succinct summary, peppered with my own opinions. Experience is the best marketer [Desiree Gullan] People consist of a lifetime of experiences. Experiences shape who we are. And psychologists have proved that there are remnants of each and every experience within us – whether we like them or not. Some experiences are so powerful they are never forgotten. Importantly, experiences are the foundations of our opinions and are the greatest influencers in the choices we make. What does this mean to marketers? Target market – divide and conquer - Actuate[Terri Brown] You're unlikely to see an advert for super lustrous lipstick in Men's Health or John Deere tractors in Cosmo. This is because advertising space is pretty expensive and savvy marketers like to fish where the fish are biting – they pay for the space and want to make sure that they're speaking to the right people. Lifestyle SA Festival - Celebrating Black comes to Joburg - Lifestyle SA Festival After a phenomenally successful inauguration launch at the Cape Town International Convention Centre in December 2007, the Lifestyle SA Festival - Celebrating Black experience is making its debut in Johannesburg at Gallagher Estate from the 17 to 18 May 2008. Last two days for early bird specialThe early bird special for The Marketing Show, hosted by Microsoft, ends tomorrow, Friday 28 March 2008. Taking place for the first time in Johannesburg 15 – 16 April 2008and developed for business and marketing professionals, the event is focused on the best new marketing innovations and e-marketing techniques from the US, UK, Europe and Asia. For more information, go to www.marketing-show.com/SouthAfrica or email danielb@omegainvest.co.za. Advertisement:
AdvertisingEmperor's Palace to host APEX gala eventThe Association for Communication and Advertising (ACA) has announced that the 2008 Advertising Performance Excellence Awards (APEX) will be taking place at the Emperor's Palace Convention Centre, Gauteng, on 10 April 2008. Strategic appointments at BBDO Cape Town BBDO Cape Town has implemented a succession plan that will gear the agency for future growth. Eric D'Oliveira takes over as MD of BBDO Cape Town from Nic Bednall, who is moving into a BBDO Group role where he will be responsible for developing the areas of new media and digital, an area in which he has vast experience. Beware of fool's gold advertising [Mike Rossi] Advertising has been increasingly recognised not only as an art form (all on its own), but also as a central, defining element of popular culture. This pursuit by advertising creatives and brand custodians is suspect. A lot of skeptics question whether this approach is a relevant business tool and that the techniques of the past are by and large being ignored. Inaugural Cannes Lions Design jury announcedLONDON: Rodney Fitch CBE, chairman and CEO of Fitch Worldwide, will lead the inaugural Design Lions judging proceedings that will take place in Cannes during the 55th Cannes Lions International Advertising Festival week, the organisers announced yesterday, Tuesday, 25 March 2008. New appointments and promotions at Mortimer Harvey - Mortimer HarveyMortimer Harvey appoints new talent on the Peermont and Absa accounts, and announces new promotions. New committee to be voted in and Roger Garlick Award finalists to be announced at AMASA AGM - AMASAOn Wednesday, 2 April 2008, the advertising marketing and communications industries will have the opportunity to vote in the 2008/9 AMASA committee elections. The 2008 Roger Garlick Award finalists will also be made known at this meeting. Lowe Bull proves its creative mettle - Lowe BullThe Lowe Bull group recently walked off with two of the top accolades in the annual Creative Circle Ad of the Year awards, and one of the hotly contested second spots, making it one of the top two performing agencies of the evening. Greenwash is losing its shine - Gallo Images Simply being seen to be green will soon not be enough, according to Getty Images global planning director, Rebecca Swift. In a recent update at BBC News24 she argues that time is running out for advertisers who "greenwash" audiences with empty eco-cliches. Google AMASA Cape TownAt the AMASA Cape Town end of year function on 2 April 2008, Stafford Masie, the newly appointed country manager of Google SA, will be providing insights into this highly successful global online platform, while discussing how Google has transformed the lives of millions around the world. Google SA is due to launch in the country soon, and AMASA will present first insights into how the global internet phenomenon will become locally relevant. For more information and to nominate members for the new AMASA committee, go to www.amasa.org.za. Advertisement: | Ad Agency of the Year!
Late AdReview entries are still being accepted. But hurry!
Don’t forget to make a nomination for Ad Person of the Year, The A List, or Five People to Watch.
All at www.adreviewclub.co.za |
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| Branding | | | Idea Engineers will grow your brand, reputation & business. | |  |
African team to revitalise Kenya Airways brand Kenya Airways recently awarded the contract for an extensive brand revamp to Johannesburg-based branding specialists Black Brand, Strategy & Design. Talk2Us launches two new client websites - Talk2Us Talk2Us launched two new client websites last month, Multisource and Black Steer. The goal was to deliver sites that were fresh, modern, user-friendly and easy to read, with simple navigation. Talk2Us freshens its brand - Talk2Us In keeping with the fast-evolving face of the branding world and the industry's constant demand for new ideas, Talk2Us has been hard at work breathing new zing into its own marketing collateral. Timesquare re-energised for 2008 - Timesquare The lights might be out in Joburg, but the power is on at urban lifestyle marketing specialist Timesquare – which has kicked off the new year with a new focus, new energy and a brand new image to match.
CinemaCinema Nouveau opens in East RandThe reach of art cinema is expanding to Gauteng's East Rand with the opening of the new six-screen Cinema Nouveau Bedford on 18 April 2008. New Media award for Ster-KinekorSter-Kinekor's WAP site recently received one of the highest accolades at the annual Construction New Media Awards (CNMA).
CRMCan CRM handle Web 2.0?[Erika Morphy] Having your customers comment on your policies, products or employment practices is one thing. Having them suggest ideas for improving said policies and products - in a public forum where participants can vote on these ideas, no less - is an entirely different matter. Conexus answers the call! - ConexusOutsourced call centre solutions company, Conexus, is celebrating its fourth year of operation this year by extending its range of service options to customers.
| Design | |  |
FusionDesign XLR8's the TNS conference again - FusionDesign FusionDesign was again called upon to design the identity for the TNS Customer Equity Company's Conversion Model conference held at the Mount Nelson Cape Town. The Conversion Model, a leading measure of commitment, is a research model used across many countries in the world. Peregrine Farm Stall rebrands - FusionDesign Peregrine Farm Stall is an iconic landmark on the N2 between Cape Town and Hermanus in the Elgin Valley. Taking advantage of the renewed interest in all things natural and organic, it was time to refresh Peregrine's corporate identity to attract new customers while at the same time further entrenching the brand amongst its loyal following of customers and suppliers. TABPI's B2B design challenge winner announcedCLEVELAND, US: Matt Britcher, art director of BNP Media's appliance Design magazine, is the winner of the inaugural TABPI Design Challenge. Britcher will receive US$250 for submitting his winning solution. The challenge is meant to reward graphic creativity in the B2B industry, as well as serve as an learning experience for all design professionals. To see the winning entry, go to www.tabpi.org. Advertisement:
| Digital | | | Your full service Internet marketing partner | |  |
Social media marketing needs a new name [Gino Cosme] Many people involved in the South African (and global) social media industry will agree that, if anything, these past few years have taught us a lot about web-based content and copywriting, online communities and networks, and marketing and communications on the Internet. But there is a problem that is becoming more and more apparent... Digital entries on the increase – D&ADEntries to digital categories for the D&AD Awards have continued to rise for the second year running, the organisers reported earlier this week. The most significant increases were in Digital Installations, up by 75% from last year, Online Advertising, up 34%, and Websites, up 18%. Web 2.0 to the marketing rescue [Abey Mokgwatsane] On 21 June 2003, Miller Genuine Draft (MGD) was launched into the South African market, a day that has subsequently been named Miller's Eve. The launch night's objective was to create an intense experience for innovators and early adopters in the alcoholic beverage market and without doubt, this is exactly what was achieved – by using a completely innovative launch approach for that time.
| Education and Training | |  |
Global Entrepreneurship Week 2008 - SA Business Hub Countries all around the world are joining together to carry the banner of Global Entrepreneurship Week, an initiative aimed at young people everywhere. During the week of 17 - 23 November 2008, partner organisations will conduct a range of activities – from simple speeches to comprehensive competitions – designed to inspire, connect, inform, mentor and engage the next generation of entrepreneurs. Secrets to financial success with Dr John Demartini - SA Business Hub World-renowned philosopher, teacher and internationally acclaimed author Dr John F Demartini is currently in South Africa to share his wealth of knowledge, experience and wisdom about a topic so relevant to all entrepreneurs – how to build true wealth in your life. Understand and experience the Chinese business environment - USB-ED USB Executive Development Ltd of the University of Stellenbosch Business School (USB), in conjunction with Stellenbosch University's Centre for Chinese Studies, is launching a new, structured executive learning programme called “Passport to China”. This is in response to China's increasing global presence and rapid economic expansion that have created considerable business interest in the world's most populous nation. Advertisement: | Nomadic Marketing
16th - 18th April
A strategic look at new trends and technologies, such as blogs, social-networks and mobile-phone applications, to engage with the dynamic, global and accessible online market
Contact Junita Abrahams on (021) 406-1323 |
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| Eventing | |  |
Sound Media and Veet bring Paris Hilton to JHB - Sound Media With a little more than 24 hours notice and the Easter weekend hours away, Sound Media had the gruelling task of arranging all logistics for an exclusive private party for Paris Hilton. Notwithstanding the extreme security arrangements, venue hire and technical requirements, Sound Media were also in need of a sponsorship agreement for the event. Distell & Kreate take the Hunters chill zone to the cyclists at the Argus Cycle Tour 2008 - Kreate SA On a typical scorching summer's day in Cape Town, a day filled with mixed emotions for many, who could think of a better way to wind down after a 109km cycle tour than relaxing in the ‘Hunters Chill Zone'. Don't walk the talk, storm the barricades - Amara ProductionsEvery day we talk about service excellence – walking the talk. The question in the space and time we find ourselves... is that enough? Advertisement:
| Exhibitions | |  |
Your Baby Show (now The Baby Expo) wins at 2008 PRISA PRISM Awards - The Baby ExpoThe media relations campaign for Your Baby Show 2007 scooped a Silver Award in the Media Relations category at the 2008 PRISA PRISM Awards last week. Scan Display partners with Design Indaba Expo - Scan Display For the third consecutive year, Scan Display was the official services contractor for the Design Indaba Expo, held at the Cape Town International Convention Centre last month.
| Magazines | | | CAR - WIEL - Leisure Wheels - CARtoday.com | |  |
Celebrating a decade of gamingA decade ago this month, when Tom Hanks was trying to save Private Ryan, a small team of computer and gaming geeks fought their own war: a war to establish a locally produced computer and gaming magazine – New Age Gaming, later to be renamed NAG. This tenth anniversary of publishing coincides with the resignation of editor James Francis. Jet Club magazine readership soars to 3.3 million! - The Publishing Partnership Jet Club, the magazine distributed by Jet Stores, is still South Africa's most widely read publication with the 2007B AMPS figures showing an impressive 226,000 new readers for Jet Club, taking the total readership to 3,300,000. Aiming for the biggest magazine cover ever DeKat has broken its own record by rounding up 21 of South Africa's top male artists to grace its March/April 2008 front page with some of the best home-grown musicians our continent produced over the last four generations. In 2002 Vogue flaunted 16 models on its front page and DeKat photographed 17 celebrities in the same year.
| Media | | | Recruitment - Advertising, Marketing, Public Relations, Media Sales | |  |
Annual Caxton Excellence Awards winners announcedThe winners of the 19th annual Caxton Excellence Awards, for which over 1440 entries were submitted in 36 categories, were announced in Johannesburg last week. Almost R200 000 in prize money was awarded, of which Journalist of the Year and Field Salesperson of the Year each received R26 000. SABC staffers threatened[Tshepiso Seopa] NEWSWATCH: The SABC issued a statement yesterday, Sunday, 30 March 2008, condemning attacks and death threats on some of its employees. At last, someone has woken up to media talent[Chris Moerdyk] In principle, the move by Primedia to launch PrimeTalent to maximise off-air opportunities for the on-air talent of its two Johannesburg-based radio stations, is a breath of fresh air. WAN protests against press crackdown in TibetThe World Association of Newspapers (WAN) and World Editors Forum (WEF) have protested to Chinese President Hu Jintao against the crackdown on coverage of events in Tibet and the banning of foreign media, in violation of international agreements, Chinese law and China's Olympic promises. Fellowships for mental health journalism availableApplications for the 2008 – 2009 Rosalynn Carter Fellowships for Mental Health Journalism are now open for entry in South Africa. Former American First Lady Rosalynn Carter has been a driving force in the field of mental health throughout her public service career. Today, she continues her leadership through the Carter Center's Mental Health Programme in Atlanta, Georgia. Advertisement:
| Mobile | |  |
ICASA warns of bogus inspectorsThe Independent Communications Authority of South Africa is warning electronic communications equipment dealers and operators of bogus inspectors posing as ICASA officials. Starfish Mobile initiate Easter Race in Nigeria - Starfish MobileStarfish Mobile International has created and implemented another SMS-based campaign with Celtel Nigeria during March 2008. The Easter Race campaign was created by the Starfish Mobile International team and was based on the popular ‘Amazing Race' concept.
| Newspapers | |  |
Weekend Witness goes tabloidIn keeping with international trends, the Weekend Witness, the Saturday version of the country's oldest newspaper, is taking the plunge and going tabloid from Saturday, 5 April 2008. NAB quits representation of Eastern Cape communitiesThe Newspaper Advertising Bureau (NAB) has taken a decision to resign its representation of the Eastern Cape Community papers, effective the beginning of April 2008. IFRA events for 2008DARMSTADT, GERMANY: IFRA, the worldwide research and service organisation for the news publishing industry, offers a highly diversified programme of conferences and study tours in the second quarter of 2008. The focus will be on new developments and latest challenges for the news publishing industry, such as media convergence, cross-media marketing, integrated multimedia newsrooms as well as opportunities and risks of digitisation. Sondag and the Bakgat youth market - Sondag The partnership between Sondag and Bakgat, the new local Afrikaans teenage movie from Ster-Kinekor, heralds an exciting phase for youth marketing in Sondag. Beeld announces photo competition winners - Beeld From over 17 000 entries, Afrikaans daily newspaper Beeld has announced the three winners of its annual amateur photographic competition. From street corners to supermarket and forecourt storiesThe The Times daily newspaper may now be bought at Pick 'n Pay Hypermarkets and Supermarkets and at BP Express Stores in Gauteng, the Western Cape, the Free State and KwaZulu-Natal. “We decided to sell it across the country to meet demand from consumers, who have become increasingly curious about the newspaper,” says Susan Russell, GM: marketing for Avusa Media – publishers of the Sunday Times. “When getting their hands on a copy they have really liked it. We wanted to give readers the opportunity to view the paper before deciding to subscribe.” Avusa is currently in the process of selecting other key partners. Advertisement:
| Out Of Home | |  |
Jupiter street pole creatives off to Cannes The Jupiter Drawing Room's art director Dana Cohen and copy writer James Cloete have been selected by members of the Creative Circle as the recipients of the 2008 annual Street Pole Ads Cannes Award, for their creative submitted on behalf of SAA. The competition attracted a record number of 243 entries as South Africa's top creatives vied for the coveted first prize – a trip for two people to attend the Cannes Lions International Advertising Festival in June this year. Avusa acquires stake in Airport Media Listed media and entertainment group Avusa has purchased a majority stake in specialist airport advertising business Airport Media. The deal, concluded last week, will see Airport Media become a key part of the significant set of brands in the Avusa stable. Primedia Outdoor sheds light on energy saving Primedia Outdoor views the national energy crisis seriously and has put mechanisms in place to ensure significant power savings. "Electrical timers, urgently fitted on 200 prime freeway and major arterial sites in Gauteng, is the first in a series of actions we are rolling out to reduce consumption, while still offering advertisers value for their ad spend," S'khumbuzo Nkosi, Primedia Outdoor CEO, announced yesterday, Thursday, 27 March 2008. ComutaNet activates new media platform at media agencies - ComutaNet Demonstrating confidence in a new sampling offering to marketers, ComutaNet took the product directly to the industry in an activation program designed to demonstrate the advertising benefits of consumer sampling by taste, scent, and sight of any liquid products in the field. A ‘powerful' new car launchMotorists on the N1 had the opportunity to smile at the lighter side of the electricity crisis with SEAT SA's ad campaign for its new Leon Cupra which will be launched in April 2008. While the electricity crisis is one of the most serious issues facing South Africa, the idea behind this billboard was not only to demonstrate the new car's 177 kilowatts of power, but also to convey the irreverent and brave attitude with which this car will be launched into a marketplace which is dealing with the worst power crisis in SA's modern history.
Production36 bust, 24 waist, 36 thighs! - Terraplane A collaboration between comedic Terraplane director John Barker and leading food director Janyon Boschoff brought a fresh approach to food advertising for Mugg & Bean with CANDO Advertising. Kiss en route - Kiss Films Kiss Films recently shot a campaign for agency Publicis – Ireland for the launch of the new international airport in Dublin. Evo(lves) sumptuously for Sophia Lindop - Evo MediaEvo Media, a new media animation, film editing, TV commercial, motion graphics and video production agency based in Cape Town, has announced the successful completion of its DVD production and website for celebrated chef Sophia Lindop. BFTV helps advertisers win big with advertainment - BFTV Advertainment is the new buzz word in the field of advertising. This form of advertising is very effective in the fields of brand awareness, brand education and increasing the size of a brand's footprint in the required or targeted markets. As in traditional advertising campaigns the concepts are tailor-made to suit your brand.
| Public Relations | |  |
PRISA honours Desmond TutuArchbishop Desmond Tutu was awarded the PRISA Gold Medal for Outstanding Public Relations for South Africa at the PRISA PRISM Awards last night, Tuesday, 26 March 2008, at the Vodadome in Midrand. Gautrain takes gold at PRISA PRISMThe 11th PRISA PRISM Awards took place last night, Tuesday 26 March 2008, at the Vodadome in Midrand, with the Gautrain Project scooping gold awards in both the Media Relations and Public Sector categories, as well as walking away with the overall PRISA PRISM Gold Award.
| Radio | |  |
New YFM DJ lineup releasedFollowing 24-year old Vukile Zondi's appointment as programming manager in January 2008, the new 99.2 YFM lineup, launching tomorrow, Tuesday, 1 April 2008, sees primetime slots given to DJs who are significantly younger than their counterparts across the country. Not only that, four presenters and one news reporter have been taken from the Y Academy training initiative launched last year [See our Poll]. Mr Magic serves breakfast on Ukhozi FMUkhozi FM has announced its new lineup for 2008/9, effective 1 April and finally confirmed that Sbusiso “DJ Sbu” Leope is leaving the station. Linda ‘Mr Magic' Sibiya will make a move from the afternoon drivetime show to host the flagship breakfast show (6.30am – 9am). Primedia launches talent management brandPrimedia Broadcasting, the holding company of Talk Radio 702, 94.7 Highveld Stereo, 567 CapeTalk and 94.5 Kfm, last week launched a new brand, PrimeTalent, dedicated to maximising off-air opportunities for the on-air talent of its two Johannesburg-based radio stations. New broadcasting technology for Radio PulpitLast week ICASA granted Radio Pulpit permission to replace its existing radio transmitter. Currently Radio Pulpit broadcasts on the 657 kHz medium wave transmitter while ICASA is still in the process of considering the station's licence application, lodged last year September. Little heart girl on her way home - Heart 104.9 On the morning of Maricelle Smith's release from Christiaan Barnard Memorial Hospital, after spending more than a month there, Heart 104.9FM's Bokomo Hearty Breakfast team with Lee Downs visited her in hospital, bearing gifts and best wishes from Cape Town. Zhoozsh! charity dinner raises R200 000Radio personality Jeremy Mansfield and his wife Jacqui raised R200 000 for disadvantaged students who are studying towards becoming chefs, at a charity dinner held recently in the name of their successful cook book Zhoozsh!. The charity that benefited was the Bill Gallagher Young Chefs Study Assistance Fund. This financial assistance fund is a top-up that pays for books, cooking utensils etc, for students who are already registered at a reputable culinary institution. Advertisement:
| Research | |  |
Targeting youth at their most engaged Advertisers wishing to engage with youth audiences today need to understand the changes underway in how they communicate with each other. Brian Kealy of Microsoft International recently revealed statistics on how digital communications have revolutionised the way South African youth, as well as youth from parallel emerging online markets, communicate with each other, at the MSN Microsoft Symposium held in Cape Town. Sponsorship opportunities still available at the 2008 SAMRA Conference - SAMRAThe 2008 SAMRA Conference, taking place 27 – 28 May 2008 at the Royal Swazi Sun in Swaziland's Ezulwini Valley, offers sponsors the opportunity of achieving exposure to the researchers, research users, marketers and members of the media attending the event. Nigel Hollis explains heuristics at the 2008 SAMRA Conference - SAMRA Nigel Hollis, the executive VP and chief global analyst at Millward Brown, will be one of three international speakers at the SAMRA Conference taking place 27 – 28 May 2008 at the Sun International's Royal Swazi Sun and Spa in the Ezulwini Valley Swaziland. Online marketing research guru to speak at SAMRA conference - SAMRA James Fergusson, the strategic head of sectors at TNS Research Surveys for the ALM Region in Singapore, will be one of three sponsored international speakers at the 2008 SAMRA Conference in Swaziland this May. TNS Research Surveys will be sponsoring Fergusson's attendance and presentation at the 2008 SAMRA Conference. International brand iconicity expert to speak at SAMRA Conference - SAMRA Rory Morgan, the strategic projects director for Research International in the UK, is one of three sponsored international guest speakers who'll be appearing at the 2008 SAMRA Conference. Research International will be sponsoring Morgan's attendance and presentation at the 2008 SAMRA Conference. Advertisement:
RetailNew trading platform for milk launchedAn internet-based trading platform for milk producers and buyers has been established, the Milk Producers' Organisation (MPO) said on Wednesday, 26 March 2008.
SalesBeing ‘first in mind' [Lisa Cramer] Because the Internet has changed buying behavior forever, companies must enhance sales and marketing processes to be “first in mind” with prospects and customers.
SponsorshipMore musical and motoring sponsorship
MTN has stepped on board as the key sponsor of the Rand Show's three core music festivals – the Bollywood Festival (23 March 2008), the Afrikaans Musiekfees (6 April) and the Gospel Concert (30 March) – and The Citizen has secured media sponsorship for The Sandton Motor Show (28 May – 1 June), The Castrol Extreme Show (13 – 16 June) and the Trade Route Mall Motor Show (25 – 27 July).
Jazzing up sponsorship
As part of its values of creating partnerships, conversations and broadcasting for total citizen empowerment, the SABC is once again the media partner for The Cape Town international Jazz Festival. Known as “Africa's Grandest Gathering”, it takes place on 28 – 30 March 2008 at the Cape Town International Convention Centre and will feature a star-studded lineup of 40 acts across five stages. The festival will be broadcast on Umhlobo Wenene FM, SAFM, SABC2 and SABC3.
| TV | |  |
Brands on the agenda at Content 360PARIS: Twenty seven projects for interactive and multi-platform content have been selected for the final of the third international Content 360 festival competition, part of the 45th MIPTV featuring MILIA which takes place in Cannes from 7 –11 April 2008. Southern Africa Direct pulls UK advertisersSouthern Africa Direct, a free-to-air television channel that recently launched in the UK on the Sky Digital platform's channel 283, has already attracted heavyweight UK advertisers, such as Lever Faberge, Reckit, Benckiser, Loreal UK, Unilever, Bestfoods, Concern Worldwide, MFI, Premier Inn and COI. Zim coverage ban gets the 3rd DegreeThe Zimbabwean government may have banned 3rd Degree from covering the country's election, but that is not going to stop e.tv. On Tuesday, 1 April 2008, the scheduled programme will be replaced with a story about this ban and a look at the dynamics at play in Zimbabwe's politics and the aftermath of a poll that is critical to the country's very survival. Reality TV show stars that go nowhereReality television has exploded onto the scene turning ordinary unknowns into overnight stars. On Friday, 4 April 2008, 3Talk's Noeleen will interview some of the reality stars from hit shows such as Coca Cola Popstars and Idols, and see whether their ticket to fame has been fleeting or not. |
| | Poll | | | | More... | | |
| | Cartoons | | The Creative's Stripathong: Sponsored by - Ripe
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| | New accounts | | | Ebony & Ivory has acquired the T-Systems account. | | Hansgrohe South Africa has appointed Total Media to handle its public relations campaign in SA. | | Comfort Zone has appointed Cutting Edge Marketing, PR and Special Events to handle their portfolio. | | Mamba Media and the PIA bring power to the people - more info | | More... Submit a New account | | |
| | People on the move | | | Four new appointments for Universal McCann - more info | | Marios Fourentzo has been appointed senior designer at Yellowwood Future Architects, Johannesburg. | | More... Submit a Person | | |
| | Events to diarise | Holiday filmmaking course The Excellent Film School - Cape Town, 31 March
A one-week hands-on intensive filmmaking course with a strong foundation in producing, directing and scriptwriting. | | | Web design course Phemba Technologies - Randburg, 1 April / Randburg, 21 April / Randburg, 6 May / Randburg, 20 May / Randburg, 2 June / Randburg, 16 June
This three-day course covers the whole web design process from concept to publishing where you will complete your website during the course. | | | AMASA year-end function AMASA - Cape Town, 2 April
Stafford Masie will be providing insights into this highly successful global online platform, while discussing how Google has transformed and improved the lives of millions around the world. | | | Travel writing course SA Writers' College - Countrywide, 3 April / Countrywide, 10 April
This six-month, online course teaches you everything you need to know about writing travel articles, plus gives you the chance to write a publishable piece. | | | Write and sell your short stories SA Writers' College - Countrywide, 3 April / Countrywide, 10 April
Train under the award-winning writer, Ginny Swart, and learn how to write and sell your short stories both locally and internationally in this nine-module online course. | | | Final Cut Pro 200 training - Johannesburg, 7 April / Johannesburg, 14 April
The course is designed for those who prefer hands-on and interactive instruction to best explore the full functionality of Final Cut Pro 6. | | | Workshop Adobe® Photoshop essential skills Friends of Design - Academy of Digital Arts - Cape Town, 7 April
Create sophisticated composites easily with breakthrough tools for automatically aligning and blending layers, making quick selections, and more. | | | Get the best out of PowerPoint Front Foot - Johannesburg, 14 April / Johannesburg, 23 June
This unique two-day course teaches delegates functions as diverse as the set up of professional presentations, how to use templates and create tables and watermarks. | | | Two-day Adobe Indesign essential skills Friends of Design - Academy of Digital Arts - Cape Town, 14 April
Learn how to build strong foundations for your page design, explore creative applications for lines and shapes, and discover how to break the rules while maintaining the underlying structure of a page. | | | Freelance journalism course SA Writers' College - Countrywide, 16 April / Countrywide, 23 April / Countrywide, 30 April / Countrywide, 7 May / Countrywide, 14 May / Countrywide, 21 May
From leads and features to interviewing skills, this online journalism course teaches you everything you need to write articles for newspapers. | | |
| | Upcoming events | Reporting regional integration - SADC Institute for the Advancement of Journalism - Parktown, 31 March Photoshop level one - Short course StudioPeople - Johannesburg, 31 March Scriptwriting course SA Writers' College - Countrywide, 31 March Trainer development programme Maurice Kerrigan - Johannesburg, 31 March Corporate subbing Institute for the Advancement of Journalism - Johannesburg, 31 March Digital printer operator Visual Skills School - Pretoria North, 31 March Adobe InDesign, Illustrator and PhotoShop training thecreativetrain - Cape Town, 31 March Web development course Working Webs - Johannesburg, 31 March Write a great press release course SA Writers' College - Countrywide, 31 March Maak geld uit vryskutjoernalistiek SA Writers' College - Countrywide, 1 April | More... Submit an event | | |
| | Jobs offered | Specialising in Media Sales, Advertising
and Marketing placements |  |
| Office Manager/PA - Rivonia
Office manager/PA required for a busy production house in Rivonia. Office hours are 9am-6pm and own transport is essential. Working experience seven years minimum in a busy environment. read more
| Editor - Cape Town
Wine Tourism News is looking for a Cape Town-based editor to cut through the waffle and continue the growth and success of this monthly tabloid. read more
| Junior Art Buyer - Sandton
Leading ad agency. Minimum one year art buyers experience. Assist traffic manager, book talent, negotiate with suppliers, costings, work closely with client service and creative. Creative director's diaries, awards entries. Comptu. read more
| IT Developer - Bryanston
Urgently require an IT developer. Suitable qualification in application development, two years of database development experience in Microsoft SQL Server 2000 in a business environment. read more
| Account Manager - Cape Town
Liquidlab, a full service branding and communications design agency based in Cape Town, is looking for an account manager to join our dynamic team. read more
| Online Sales Consultant - Melville
Online sales consultant for the largest online IT publication in South Africa. Enjoy a basic salary with an excellent commission structure. Previous advertising sales experience essential. read more
| Key Account Manager - Bryanston
Urgently require a key account manager for client relationship management, business interpretation of research data, managing research projects from inception to completion, retention of customers etc. read more
| Senior Account Manager/Junior Account Director - Woodmead
You must love digital and understand its capability in terms of assisting in brand positioning, advertising and marketing. You must have the ability to assist in conceptualisation and explanation. read more
| Flash Designer - Johannesburg
If you have great design skills, can work with Flash and are willing to learn then this is the job for you. read more
| Senior Research Executive - Durban
Must be highly numerate, have sound marketing knowledge and have a thorough understanding of market research. Manage team, provide strategic insights to clients based on analysis of market research data. read more
| Client Manager - InfoSys - Johannesburg - Cresta
To support clients in their use of the InfoSys audience analysis system and manage team responsible for client InfoSys support. Training and media experience required, research knowledge advantageous. Excellent people skills. read more
| Advertising Sales Executive - Newspapers - Sandton
An experienced key accounts executive is required for daily newspapers. read more
| Art Director/Designer - BTL - Middle-weight - Cape Town
Dust your shelf to make space for some awards. Join this creatively driven agency and add some great, conceptual, big brand work to your portfolio. read more
| Studio Manager/Creative Director - Online and PR - Cape Town
Want to work for a global marketing company leading a team of senior professionals? Our client seeks a studio manager/creative director with extensive technical knowledge in print and online arenas. read more
| Web/Flash/Digital Designer - Cape Town
Wanting to work on some leading international brands? We have a fabulous opportunity for a web/Flash designer with a passion for true design. read more
| SEO Strategist and Copywriter - Cape Town - CBD
SEO guru needed - Solid SEO skills, a knack for online marketing, the ability to put yourself in the shoes of a variety of end-users. read more
| Flash Developer - Pretoria
Trydian Interactive, an e-learning development company based at the Innovation Hub in Pretoria, is looking for a Flash developer to join their development team. read more
| Copywriter - Johannesburg
A growing proudly South African agency, who has been round for 10 years, is looking for the services of an experienced copywriter. read more
| General Manager - Finance and Administration - Sandton
An unbelievable opportunity for a dynamic, charismatic financial professional, with extensive GM experience, to become involved in a high profile project second to none. read more
| Junior Editor - Bryanston
Urgently looking for a full-time junior editor with experience in compositing. After Effects and Final Cut a must. Please send CV’s and show reels. read more
| Graphic Designer - Cape Town
Liquidlab, a full service branding and communications design agency based in Cape Town, is looking for a graphic designer to join our dynamic team. read more
| Senior Account Director - Digital Marketing - Cape Town
Exciting fast growing brand activation agency is looking for an experienced highly skilled digital marketing expert to handle a very large piece of business across all marketing technology areas. read more
| Account Manager - Design - Sandton/Rosebank
Design account manager, Sandton R17 000 per month. Three years minimum experience, a relevant degree, be pro-active, strong organisation skills and work in Sandton. read more
| Junior Web Developer - Johannesburg
ASP.Net - C#/VB. Please email CV's along with URLs of online work. BCom Informatics or BSc IT graduate or a year’s experience required. read more
| Holistic Designer/Animators - Johannesburg and Cape Town
We are a leading creative, design, production, animation, promo and events company and we're looking for talented holistic designer/animators to join our team. read more
| Production Manager/Sub-editor - Grahamstown
Exciting opportunity at award-winning independent newspaper. read more
| Marketing - Faculty Head and Senior Lecturer - Randburg
Marketing and advertising in Randburg. Submit full CV and details of three references. read more
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| | Quotes | | | "A group becomes a team when each member is sure enough of himself and his contribution to praise the skills of the others." - Norman Shidle | | "We have a natural right to make use of our pens as of our tongue, at our peril, risk and hazard." - Voltaire | | "Great ideas need landing gear as well as wings." - C.D. Jackson | | "I am of the opinion that my life belongs to the whole community and as long as I live, it is my privilege to do for it whatever I can. I want to be thoroughly used up when I die, for the harder I work the more I live." - George Bernard Shaw | | More... Submit a Quote | | |
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