New functionality and data analysis tools have strengthened email as a marketing and customer communication channel. Brands can now be far more strategic and personalised thanks to having a better understanding of what the end-user likes and wants...
Karyn Strybos 17 May 2021
Dare Okoudjou, CEO and founder of MFS Africa and Endeavor Entrepreneur, unpacks the payment space in Africa...
Evan-Lee Courie 28 Apr 2021
Digital pioneers, Kevin Bermeister (think Skype and Kazaa) and Johannes Booysen (Yonder), have partnered to launch what they believe, is the next evolution in digital advertising - AdFreeway...
Evan-Lee Courie 20 Apr 2021
Antonia Bothner, Endeavor South Africa Capital Markets Lead and Fundraising Lead at Endeavor Harvest Fund, uncovers the basics of capital funding and how to access it...
Evan-Lee Courie 20 Apr 2021
South African startup BlueAvo has been shortlisted for the Royal Academy of Engineering (UK) Africa Prize for Engineering Innovation...
Evan-Lee Courie 13 Apr 2021
Saskia Tihana Clements moved to Los Angeles in 2014 and has spent the last six years building her brand in the USA. She is an entrepreneur, humanitarian, producer and founder of creative agency, The Boldest...
Evan-Lee Courie 9 Mar 2021
Public relations and advertising are both crucial for the promotion of any business, writes Mkhuseli Vangile, managing director at DCF...
Mkhuseli Vangile 2 Mar 2021
Now more than ever, due to the increasingly complex marketing ecosystem, marketers are seeing the use of intermediaries becoming more important in the daily scope of their operations and what they hope to achieve with their potential agencies during a pitch process...
Johanna McDowell 2 Feb 2021
It's strange to write about advertising trends for 2021 when we've just emerged from a year of chaos. But chaos is perhaps, the only thing we can choose to come to terms with...
Suhana Gordhan 19 Jan 2021
With over 10 years in PR and marketing communications, Marisa Calvert, an award-winning communications professional, launched Marisa Calvert Communications...
Evan-Lee Courie 25 Nov 2020
At a time when many PR agencies have retrenched, or worse, closed, Cape Town-based Irvine Partners is celebrating its 10th birthday...
Evan-Lee Courie 25 Nov 2020
Kojo Creative is a new boutique IMC agency that seeks to enable SMEs by working on a project to project basis...
Evan-Lee Courie 23 Sep 2020
What should customer experience look like in the time of Covid-19? It may all come down to speed and convenience, or perhaps human touch and making a real connection is still key...
Mark Wilson 9 Sep 2020
Liberty Group South Africa launched the Blue Table Sessions where women from all walks of life converse about the value women bring to the economy in a time of Covid-19 and beyond...
Evan-Lee Courie 17 Aug 2020
Bhekani Bright Ndebele, founder of Sports Mvt, a digital sports media and entertainment agency, talks to us about their exclusive focus on women's sports and how it sets them apart from other digital agencies...
Juanita Pienaar 5 Aug 2020
"Women shouldn't shy away from leadership, especially during tough economic times such as these," says Shilpa Mehta, the newly elected first female president of The Entrepreneurs' Organisation Durban Chapter (EO)...
Evan-Lee Courie 10 Jul 2020
Ivan Botha and Donnalee Roberts chat to us about their new venture, Mind Your Own Biz, a live chat, showcasing local entrepreneurs on Instagram/IGTV...
Juanita Pienaar 6 Jul 2020
From music and culture to fashion and food, Samantha Joshua, CEO of S&S Culture, believes we are connected on so many levels. However, what's even more important is understanding what makes the consumer tick...
Evan-Lee Courie 30 Jun 2020
As tributes poured out for Ntate Maponya (Dr Richard Maponya) a few months ago (pardon me I am going to call him Ntate Maponya, just out of respect!), I couldn't help to think of the legacy he has left, that of his name Maponya...
Bonnie Ramaila 26 Jun 2020
Founded on the belief that South Africa is the gateway to Africa, Jean-Luc Pugin decided to launch Eikon-Design during the nationwide lockdown...
Evan-Lee Courie 24 Jun 2020
A look at the future of young entrepreneurs in Africa...
Evan-Lee Courie 24 Jun 2020
Pamela Nga, a full-time HR student and part-time network marketer studying in Cameroon, has started the Mindful Entrepreneur (M.E) podcast that aims to empower and educate young Africans to become entrepreneurs...
Evan-Lee Courie 15 Jun 2020
TV personality and producer, Janez Vermeiren and film director Peri vP have launched Filmer.tv, a new online platform that connects content creators with organisations and brands...
Evan-Lee Courie 11 Jun 2020
It is the integrated strategy that defines what approach and tactics you are going to adopt in running your small business. In the absence of a well-defined and well-developed strategy, your small business is doomed...
Evan-Lee Courie 9 Apr 2020
This is an uncertain time for South African business owners, but it may offer an opportunity to focus on the factors that are within your control...
Selina Bieber 9 Apr 2020
Rewind back to the late '90s when all of mankind anxiously anticipated the "Y2K bug"...
Evan-Lee Courie 20 Feb 2020
Most businesses understand the impact that social media can have on their business and are keen to increase engagement, generate leads and increase brand awareness. But, are they winning?...
Jacqueline Raw 29 Jan 2020
"10x the business. Enable compound customer growth. Drive exponential growth returns."...
Nicola van Ast 24 Jan 2020
Maryanne Maina interviews Adebola Williams, CEO of StateCraft in Nigeria, a political communications company, on their mission to galvanise a generation to make informed choices...
Maryanne Maina 14 Jan 2020
