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    Source: © 123rf While Global advertising spend is now on course to grow 6.7% this year to $1.15trn, according to a new study from Warc, this is a downgrade of almost one percentage point (pp) from the marketing effectiveness experts’ November forecast
    Warc study shows growth this year but still downgrade of almost one percentage point

    28 Mar 2025

    The Warc Rankings 2025 Effective 100 reveal the most awarded campaigns and companies for effectiveness (Image supplied)
    Warc Effective 100 ranks world’s most awarded campaigns and companies for effectiveness

    25 Mar 2025

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