UNITED KINGDOM

Image supplied.
Livestream recreates historic moon landing in real-time

A livestream recreating the historic 1969 moon landing was produced by Little Dot Studios, to mark the 50th anniversary of the moon landing on Channel 4...

6 hours ago

SOUTH AFRICA

Screen grab from Nike's 'Never Stop Winning' ad.
#FairnessFirst: Nike just does it again - this time standing strong for equal pay

Nike's recent run of 'Dream Crazy' ads have won more than just global recognition for their strong push towards inclusion and equality - they're also proving that brands really do make more consumer impact when they put consumer's causes first and foremost...

By Leigh Andrews 1 day ago

SOUTH AFRICA

The real story of the Barbie doll: strong female leadership behind the scenes
The real story of the Barbie doll: strong female leadership behind the scenes

In marking the 60th anniversary of one of the world's best-known toys, the Barbie doll, scholars and journalists have a wealth of angles to explore. One story that's much less known is that of Ruth Handler, the creator of Barbie...

By Bertrand Venard 12 Jul 2019

GLOBAL

An SA win at D&AD New Blood Awards
An SA win at D&AD New Blood Awards

D&AD has announced the winners of their 2019 New Blood Awards at a ceremony held in London, with Bernice Puleng Mosala of Vega School in Johannesburg winning a Yellow Pencil for her Rexona #MoveAgainstAnxiety campaign...

12 Jul 2019

SOUTH AFRICA

Monique Claassen, director of media and digital insights at Millward Brown and Jane Ostler, global head of media, presenting at Kantar's Cape Town 'Roadmap to Media Effectiveness' event.
Context conquers platform: Connecting with the new-world consumer

Ahead of Kantar's 'best liked ads of 2018' reveal, two sessions were hosted in Cape Town and Johannesburg on the art and science of media success, with a special focus on finding the right mix of channels and creative to #GetMediaRight...

By Leigh Andrews 11 Jul 2019

GLOBAL

Spotify's Scott Marsden, global head of media, performance and lifecycle marketing. Image supplied.
Best Use of Data jury announced for Warc Media Awards 2019

Warc has announced the jury lineup for the Best Use of Data category for the Warc Media Awards 2019...

10 Jul 2019

SOUTH AFRICA

Spotlight on the 5050 by 2020 initiative and Phumzile Mlambo-Ngcuka's insights at the Women Deliver conference.
#FairnessFirst: Are we on track for 50/50 by 2020?

With gender equality more under the spotlight last year than ever before, many in the marketing and entertainment industry pledged '50/50 by 2020'. With just six months to go before 2020 is a reality and no longer a mythical spot in the future, are those goals on track? Phumzile Mlambo-Ngcuka, head of UN Women, shared insights at the recent Women Deliver conference...

By Leigh Andrews 8 Jul 2019

GLOBAL

Report shows average of 800 hours spent using mobile internet this year
Report shows average of 800 hours spent using mobile internet this year

An average of 800 hours will be spent using mobile internet this year - that's equivalent to 33 days without sleep or pause, according to Zenith's Media Consumption Forecasts...

5 Jul 2019

SOUTH AFRICA

Nedal Ahmed, senior copywriter at 72andSunny, Amsterdam and this year's Loeries Film and Radio jury president.
#Loeries2019: "Celebrate creativity that touches on everyday culture" - Nedal Ahmed

With the year's biggest international award shows done and dusted, I chatted to the international jury presidents ahead of the upcoming Loeries Creative Week. Next in the series is this year's Film and Radio jury president Nedal Ahmed, also senior copywriter at 72andSunny, Amsterdam...

By Leigh Andrews 5 Jul 2019

GLOBAL

Image supplied.
Ad Stars reveals 2019 shortlist with a SA finalist

Ad Stars has announced this year's finalists, including the King James Group from South Africa, who is in the running to win a Grand Prix, Gold, Silver, Bronze or Crystal trophy at the 2019 Ad Stars Awards on Saturday 24 August...

5 Jul 2019

SOUTH AFRICA

Amazon is turning 25 - here's a look back at how it changed the world
Amazon is turning 25 - here's a look back at how it changed the world

A quarter of a century ago, on 5 July 1994, a company, which shared a name with the world's largest river, was incorporated. It sold books to customers who got to its website through a dial-up modem...

By Venkatesh Shankar 4 Jul 2019

GLOBAL

Global Ad Trends report reveals slowdown in social ad growth
Global Ad Trends report reveals slowdown in social ad growth

Warc's Global Ad Trends report has found that advertising revenues among key social and messaging companies have halved over the last year as consumer trust becomes a growing issue...

2 Jul 2019

Show more