[Loeries 2015] All the Digital, Interactive and Integrated finalists
With judging complete in these categories, the Loeries' Digital and Interactive and Integrated finalists have been announced...
![[Loeries 2015] All the Digital, Interactive and Integrated finalists](https://biz-file.com/c/1508/300802.jpg)
Finalists will be announced each day during Creative Week Durban from 10-13 August.
All winners will be announced at the Awards Ceremonies, 15 - 16 August at the Durban ICC.
All finalists presented here are unaudited results.
| IN1A: Digital & Interactive - Online Advertising | |||
|---|---|---|---|
| Entrant | Title | Brand | Product |
| Aqua / Wunderman | Ford Boss Spot | Ford | Blind spot information system |
| Hellocomputer | Lexus Precognitive Banner | Toyota | Lexus Advanced Pre-Collision System |
| M&C Saatchi Abel Jhb | Squeaky Browser | Q20 | Q20 |
| Ogilvy & Mather Cape Town | Eyes Play Tricks | Audi | Audi Night Vision Assistant |
| Ogilvy & Mather Cape Town | Own a Piece of South Park | Comedy Central | South Park |
| Ogilvy & Mather Cape Town | The New Polo Vivo. Anything is possible. | Volkswagen South Africa | Polo Vivo |
| Ogilvy & Mather Johannesburg | Give me strength | Waze | Lucozade | Energy Drink |
| Ogilvy & Mather Johannesburg | Give me strength | YouTube PreRoll | Lucozade | Energy Drink |
| Ogilvy & Mather Johannesburg | Give me strength | we Transfer | Lucozade | Energy Drink |
| Ogilvy Durban | Window Banner | Decorland | Decorland |
| IN1B: Digital & Interactive - Email marketing | |||
| Gloo@Ogilvy | #MINITOSPACE | MINI South Africa | Car |
| Liquorice | Wig Wam | Knorr | whatsfordinner |
| Network#BBDO | 15 Bucks | Chicken Licken | Bang Bang Mix |
| IN1C: Digital & Interactive - Website | |||
| INJOZI | Meyerton Engineering | Meyerton Engineering | Meyerton Engineering |
| NXT\ Digital Innovation | Enactus Website & Student Portal | Enactus | Website & Student Portal |
| Pier2Pier | Port2Port Website Launch | Port2Port | Fine South African Wines |
| Y&R SA | GIVA | The Safety Lab | Digital giving platform |
| IN1D: Digital & Interactive - Microsite | |||
| Hellocomputer | Investec Journal | Investec Asset Management | Investec Journal |
| Hellocomputer | 60 days to Live With Heart | Red Heart Rum | Red Heart Rum |
| Hellocomputer | Social Feed | Peninsula School Feeding Association | Social Feed |
| Ireland/Davenport | An Ordinarily Extraordinary South African Adventure | South African Tourism | Travel |
| King James Group | The Gentleman's Wager | The Race | Brandhouse Beverages | Johnnie Walker |
| King James Group | Santam App | Santam | Santam |
| NATIVE VML | Talking Car | BMW | BMW i3 |
| Network#BBDO | 15bucks.co.za | Chicken Licken | Bang Bang Mix |
| Ogilvy & Mather Cape Town | Scirocco Sonic Highway | Volkswagen South Africa | Scirocco |
| OgilvyOne Worldwide Nairobi | The World's 1st Smellable Website | Basco Paints Ltd | Duracoat Fragrant Paint Range |
| Publicis Machine | French Kiss | Publicis Machine | Advertising Agency/Merger |
| IN1E: Digital & Interactive - Social Media | |||
| Advantage Y&R | Share Blood | World Health Organisation | Blood donor day |
| Aqua / Wunderman | Say it happy | Coca-Cola South Africa | Coca-Cola |
| Hellocomputer | Social Feed | Peninsula School Feeding Association | Social Feed |
| IMPACT BBDO Dubai | Give Mom Back Her Name | UN Women | UN Women |
| IMPACT BBDO Dubai | Goodbye Bad Luck | Loto Libanais | Loto Libanais |
| Ireland/Davenport | #TheDress | Salvation Army | Carehaven |
| King James Group | The Gentleman's Wager | The Race | Insta-Race | Brandhouse Beverages | Johnnie Walker |
| King James Group | Someone in Cape Town | City of Cape Town | City of Cape Town |
| King James Group | One Rand Man | Sanlam | Sanlam Brand |
| Liquorice | Battle Of The Spreads | Pioneer Foods | Marmite & Bovril |
| Liquorice | #TweetDreams | SA Home Loans | SA Home Loans |
| Liquorice | Instant Inspiration | Knorr | whatsfordinner |
| Lowe and Partners Cape Town | Get me to 21 | Organ Donor Foundation | Organ Donor Foundation |
| Ogilvy & Mather Cape Town | PoloTag | Volkswagen South Africa | New Polo |
| Ogilvy & Mather Johannesburg | More Than A Click | POWA (People Opposing Women Abuse) | POWA (People Opposing Women Abuse) |
| Ogilvy & Mather Johannesburg | Give me strength | YouTube PreRoll | Lucozade | Energy Drink |
| TBWA Hunt Lascaris Durban | Opening of Barliament | TOPS at SPAR | TOPS |
| TBWA\Hunt\Lascaris Johannesburg | #Unradio | Cliff Central | Online Radio Station |
| TBWA\Hunt\Lascaris Johannesburg | #ToughDecisions | Médecins Sans Frontières | Awareness / Donations |
| IN1F: Digital & Interactive - Applications, Games & Interactive tools | |||
| 99c | Your Legend Lives On | Tassenberg | Tassenberg |
| Formula D Interactive | BLOK App | BLOK | BLOK Urban Developments |
| Mann Made Media | Pixels of Purpose | Barclays Africa | Arrival experience interactive installation |
| Ogilvy & Mather Johannesburg | Flash & Win | KFC | Food |
| Ogilvy & Mather Johannesburg | SoundBite | KFC | Food |
| IN2A: Digital & Interactive - Mobile Advertising | |||
| Ogilvy & Mather Cape Town | PoloTag | Volkswagen South Africa | New Polo |
| Ogilvy & Mather Cape Town | The Uber Test Ride | Volkswagen South Africa | Volkswagen up! |
| Ogilvy & Mather Johannesburg | Give me strength | Waze | Lucozade | Energy Drink |
| IN2B: Digital & Interactive - Mobile Applications & Sites | |||
| King James Group | Santam App | Santam | Santam |
| Liquorice | OMO Fast Kids | OMO | OMO Laundry Detergent |
| M&C Saatchi Abel | Open Your City Mobile Experience | Brandhouse | Heineken |
| NATIVE VML | Choma | HIV South Africa | Multi-Channel Sex Education Platform |
| Squad Digital and SCANAD | Capture Kenya - Unexpected Kenya App | Safaricom | Safaricom Calendar |
| TWO.AM Agency | Col'Cacchio Instagram Spin | Col'Cacchio | Col'Cacchio |
| IN3A: Digital Integrated Campaign | |||
| Hellocomputer | Social Feed | Peninsula School Feeding Association | Social Feed |
| King James Group | The Gentleman's Wager | The Race | Brandhouse Beverages | Johnnie Walker |
| King James Group | Santam App | Santam | Santam |
| King James Group | One Rand Man | Sanlam | Sanlam Brand |
| Liquorice | Instant Inspiration | Knorr | whatsfordinner |
| Ogilvy & Mather Cape Town | Own a Piece of South Park | Comedy Central | South Park |
| Ogilvy & Mather Cape Town | PoloTag | Volkswagen South Africa | New Polo |
| Ogilvy & Mather Johannesburg | You Can Help | FNB | Bank |
| Ogilvy & Mather Johannesburg | SoundBite | KFC | Food |
| Ogilvy & Mather Johannesburg | Give me strength | Lucozade | Energy Drink |
| TBWA\Hunt\Lascaris Johannesburg | #ToughDecisions | Médecins Sans Frontières | Awareness / Donations |
| The Jupiter Drawing Room (South Africa) Cape Town | #FaboulousDressProject | Unilever | Skip |
| Y&R SA | GIVA | The Safety Lab | Digital giving platform |
| IN4A: Digital Crafts | |||
| ENTRANT | TITLE | BRAND | PRODUCT |
| Advantage Y&R | Share Blood | World Blood Organisation | Blood donor day |
| Aqua / Wunderman | Say it happy | Coca-Cola South Africa | Coca-Cola |
| Aqua / Wunderman | Say it happy | Coca-Cola South Africa | Coca-Cola |
| FCB South Africa (PTY) LTD | The Lexus Pedestrian Billboard | Toyota South Africa Motors (PTY) LTD | The Lexus NX's Automatic Breaking feature |
| Formula D Interactive | BLOK App | BLOK | BLOK Urban Developments |
| Hellocomputer | Lunchbar 50 Years | Lunchbar | Lunchbar |
| Hellocomputer | Investec Journal | Investec Asset Management | Investec Journal |
| Hero Strategic Marketing | Get on the road to greatness. | Old Mutual | Old Mutual Brand |
| INJOZI | Ride Epic 2 | Tracker | Tracker |
| INJOZI | Meyerton Engineering | Meyerton Engineering | Meyerton Engineering |
| INJOZI and Havas Worldwide Digital | It Pays to Keep the Right Company | Professional Provident Society | PPS |
| King James Group | The Gentleman's Wager | The Race | Interface & Navigation | Brandhouse Beverages | Johnnie Walker |
| King James Group | The Gentleman's Wager | The Race | Illustration, Photography and Design | Brandhouse Beverages | Johnnie Walker |
| King James Group | Santam App | Santam | Santam |
| Liquorice | Battle Of The Spreads | Pioneer Foods | Marmite & Bovril |
| M&C Saatchi Abel | Spit Braai | takealot.com | Online Shopping |
| M&C Saatchi Abel | Open Your City Mobile Experience | Brandhouse | Heineken |
| NATIVE VML (Pty) Ltd PO Number: PO00002998 | Talking Car | BMW | BMW i3 |
| Ogilvy & Mather Cape Town | Eyes Play Tricks | Audi | Audi Night Vision Assistant |
| Ogilvy & Mather Cape Town | Own a Piece of South Park | Comedy Central | South Park |
| Ogilvy & Mather Cape Town | PoloTag | Volkswagen South Africa | New Polo |
| Ogilvy & Mather Johannesburg | Give me strength | Lucozade | Energy Drink |
| Ogilvy & Mather Johannesburg | SoundBite | KFC | Food |
| Ogilvy & Mather Johannesburg | Flash & Win | KFC | Food |
| Ogilvy & Mather Johannesburg | SoundBite | KFC | Food |
| Ogilvy & Mather Johannesburg | SoundBite | KFC | Food |
| The New Order | We're Not Hiring | The New Order | The New Order |
| Thirtyfour | Valentine's Day | Exclusive Books | Exclusive Books |
| Wicked Pixels | World of Warriors Music Video | World of Warriors | World of Warriors Music Video |
| XA1A: Integrated Campaign | |||
|---|---|---|---|
| Entrant | Title | Brand | Product |
| BBDO Africa, Abbott Mead Vickers BBDO, Carat SA, Isobar | Made Of Black | Diageo | Guinness |
| FCB South Africa (PTY) LTD | The Grand Gesture | Netflorist | online flowers & gifting |
| FOXP2 | Losing it all | brandhouse | Drive Dry |
| FoxP2 CT | The Anti-Hipster Craft Beer | Garagista Beer Co. | Garagista Craft beer |
| Hellocomputer | Social Feed | Peninsula School Feeding Association | Social Feed |
| IMPACT BBDO Dubai | Goodbye Bad Luck | Loto Libanais | Loto Libanais |
| IMPACT BBDO Dubai | Give Mom Back Her Name | UN Women | UN Women |
| J.Walter Thompson | True Love is Rare | J&B | J&B Rare Whisky |
| J.Walter Thompson | Love the Dark | Marmite | Marmite Spread |
| J.Walter Thompson | Explore The Night | Smirnoff | Smirnoff Ice Double Black With Guarana |
| Joe Public | Time is Precious | Dialdirect | Dialdirect Insurance |
| Joe Public | Take your business to the next level | Nedbank | Business Banking |
| King James Group | One-of-a-kind | Santam | Santam |
| King James Group | The Gentleman's Wager | The Race | Brandhouse Beverages | Johnnie Walker |
| King James Group | One Rand Man | Sanlam | Sanlam Brand |
| Network#BBDO | 15 Bucks | Chicken Licken | Bang Bang Mix |
| Ogilvy & Mather Cape Town | A car that goes places. | Volkswagen South Africa | Volkswagen up! |
| Ogilvy & Mather Cape Town | A Career You Can Be Proud Of | Media24 | Careers24 |
| Ogilvy & Mather Johannesburg | Give Me Strength | Suntory Lucozade | Lucozade |
| TBWA\Hunt\Lascaris Johannesburg | #ToughDecisions | Médecins Sans Frontières | Awareness / Donations |
| XB1A: Ubuntu Award | |||
| Entrant | Title | Brand | Product |
| Espresso Engage | Supporting tomorrow's leaders, today! | Siyakha Education Trust | Learning Lab |
| Geometry Global Dubai | Handle On Hygiene | Unilever | Lifebuoy |
| Gloo@Ogilvy | You Can Help | FNB | Bank |
| Havas Worldwide | Recycle to learn | UBCI GROUPE BNP PARIBAS | CORPORATE SOCIAL RESPONSIBILITY |
| Hellocomputer | Social Feed | Peninsula School Fedding Association | Social Feed |
| Jericho Advertising | Sunlight - Ray of Hope | Unilever | Sunlight 2 in 1 |
| Lumkani | Lumkani Fire Detection | Lumkani | Lumkani Fire Detector |
| Mathews & Associates Architects | The Cool Capital 2014 Biennale | Mathews & Associates | Designer City Festival |
| Nando's | Nando's Art Initiative | Nando's Art Initiative | Enterprise Development |
| NATIVE VML | Made By You & Cavendish Square | Cavendish Square | Shopping centre |
| Ogilvy & Mather Johannesburg | KFC Add Hope | KFC | Add Hope |
| Uber Technologies South Africa | UberAssist | Uber | UberAssist |
| Y&R SA | GIVA | The Safety Lab | Digital giving platform |
| Y&R SA | Hope Soap | The Safety Lab | Soap |
| Y&R SA | Reflector Protector | Edward Snell | Coaster |
| Y&R SA | Be CitySmart | The Safety Lab | Mobile billboard |









































