Jo'burg and Cape Town were treated to a '#5GumExperience: Terror Island' teaser in the form of a sensory stimulating bus ride on Sunday and last night, respectively. 5 Gum SA Facebook fans who found the bus via mobile geolocation, jumped aboard the ride, and were plugged into a 3D audio journey to reveal details of the latest #5GumExperience, and were rewarded with tickets to the gigs.
Pitchfork.com had this to say about A-trak: "In the decade since he won the 1997 DMC World DJ Championship at a prodigious 15 years of age, A-Trak has turned the art of turntablism back toward its original party-rocking focus - the dude can scratch and beat-juggle, but he's just as skilled at maintaining momentum and crafting seamless segues."
Hudson Mohawke (HudMo) aka Ross Birchard is the one of the most exciting record producers to come out of Scotland in the last ten years, seducing rap-heads and ravers alike with his neon-lit R&B and warehouse smashing low-end beats. Now, as the unlikely poster boy for a new generation of genre-mangling UK artists, he's touring his live festival & club shows across the globe & producing for chart- topping urban-pop names like Kanye West, Chris Brown and Azealia Banks.
As with previous #5GumExperience events, you won't be able to buy tickets to attend - you will have to listen to the 3D audio journey via Facebook, with headphones - (NB) here if you are on a desktop and here if you are reading this via mobile and only then can you apply for tickets. The app goes live at 12pm today, Wednesday 10 October. No under 18s
