Virgin Active secures rights for Zumba
Zumba Fitness plans to officially launch with Virgin Active during May this year. Zumba fuses hypnotic Latin rhythms and easy to follow moves to create a fitness program.
The routines feature interval training sessions where fast and slow rhythms and resistance training are combined to tone and sculpt your body while burning fat. Add some Latin flavour and international zest into the mix and you've got Zumba.
“Once you get hooked Virgin Active Zumba lovers can achieve phenomenal long term benefits while experiencing an absolute blast in one exhilarating hour of caloric-burning, body-energising, awe-inspiring movements meant to engage and captivate for life,” says Jo Yuill, national group exercise manager.
Virgin Active has secured the exclusive usage rights of Zumba for all their clubs nationally. Zumba classes will be launch in all their clubs during May 2009.
