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GLOBAL

1 in 4 consumers tried a new brand during pandemic - global report

A new global report highlights challenges and opportunities for retailers as the Covid-19 pandemic drives permanent shifts in consumer behaviour now and beyond the holiday season...

1 day ago

GLOBAL

Customer experience will help retailers overcome the financial hit from coronavirus

Retail was in trouble long before Covid-19 hit. The past five years saw daily reports of store closures and retailer bankruptcies. The growth of online commerce eroded many retailers' top-line revenues...

By Frederic Dimanche 6 Jul 2020

GLOBAL

Key findings from Warc's 2019 Future of Strategy report

Warc has released its 2019 Future of Strategy report on the changing role of strategy within the marketing landscape...

28 Aug 2019

SOUTH AFRICA

#CannesLions2019: Accuracy of SA judges' predictions, revealed!

Before the Cannes Lions Festival of Creativity for 2019 kicked off last week, I caught up with six of this year's 7 SA judges for their predictions of the creative work that would roar as winners. Let's see who best saw into the future...

By Leigh Andrews 27 Jun 2019

GLOBAL

New report reveals customers want security, service and localised experiences

According to a new CMO Council's report, Reshaping Global Engagement Operations, today's customer is seeking security, service and localised experiences based on local language and culture...

25 Jun 2019

SOUTH AFRICA

#CannesLions2019: All the SA winners!

The 66th annual Cannes Lions Festival of Creativity came to an end on 21 June 2019, rounding out a full week of award shows that celebrated creativity across various categories. Here's how SA fared overall...

21 Jun 2019

SOUTH AFRICA

#CannesLions2019: Experience Lions winners!

The 66th annual Cannes Lions Festival of Creativity continued on 20 June with the 2019 Cannes Brand Experience & Activation and Creative e-Commerce winners announced during the Experience track award ceremony...

20 Jun 2019

SOUTH AFRICA

#CannesLions2019: Brand Experience & Activations shortlist

The Cannes Lions Brand Experience & Activations shortlist has been released, with SA seeing four entries make it to the final round at Cannes Lions 2019...

19 Jun 2019

GLOBAL

Has the digital era changed the luxury game for good?

The digital age poses challenges for all brands in every sector, and yet for the luxury market, the conundrum is a particularly tricky one...

By Megan Bowman 19 Jan 2018


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