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Retail

Attention - key to success

In today's marketplace, products are constantly jostling for consumer attention. So how do you get it? Lauren Durant takes us through the bigger impact of experience vs. exposure.

Mobility and loyalty are also the way to unlock consumer spend, while Mark Mackay looks at the 21st century customer loyalty and the Internet of Things.

Zomato is souping-up its offering by adding an online ordering system, so users can order takeaways from their favourite restaurants and have it delivered conveniently to their door. But online shoppers are not the only ones after convenience - Kasi Star Brands survey shows brand success in the townships is all about easy access, whether at a formal retailer or Spaza shop.

Have a successful week!

Shan Radcliffe, Group Head - Retail (@Biz_Retail)
Image: © Gunnar Pippel - 123RF.com Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your retail news and event invitations to retailnews@bizcommunity.com, exclusive opinion pieces to contributors-retail@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



Today's top stories
Inaccurate digital locations could lose businesses money

According to a recent sample of digital location information on South African retail, restaurant, fuel and hospitality sites (totalling 2,500 locations), the indications were that a high percentage were not accurate...

Read more >>



You can't get any closer to Cannes!
[Issued by Bizcommunity.com]

You can't find a more A-list advertising crowd gathered in a more desirable location than at the annual Cannes Lions International Festival of Creativity. Neither can you find a wider variety of cutting-edge events, speakers or topics on offer...

Read more >>



May the jobs be ever in their favour

Entries for the 2015 Sanlam / Business Partners Entrepreneur of the Year are coming to an end with final call falling on 16 June...

Read more >>





Banking & Finance
Balancing the budget between household credit vs mortgage
The value of outstanding credit balances in the South African household sector was marginally lower at the end of April 2015 compared with end-March, with year-on-year growth slowing to 3.3% from 3.6% in March... read more>>
Brand News
Women prefer SKYN over other condoms

Issued by ACDOCOSA

Reviewers on Beauty Bulletin, a website giving women the opportunity to speak their minds about South African products, have given SKYN condoms top marks for "as-good-as-the-real thing performance"... read more>>
CSI
Aqua4Life and LifeStraw launch 67 Minutes for Mandela drive
Aqua4Life, distributers of LifeStraw, a multi-award winning range of water filtration products in Southern Africa, recently launched a buy-one give-one campaign to help save the lives of thousands... read more>>
Green Sustainability
Beyond recycling: solving e-waste problems must include designers and consumers

Josh Lepawsky

Agbogbloshie, Ghana is in the news again. International media such as The Guardian, Al Jazeera and the Washington Post have helped turn this place into an infamous example of electronic waste (e-waste) dumping... read more>>
Hospitality
Bite back at bugs at Rentokil's Pestaurant

Issued by Rentokil Initial

They say revenge is a dish best served cold. Well, Rentokil's pop-up Pestaurant believes it's best served cooked, roasted, salted and in some cases, covered in chocolate... read more>>
Import/Export
A little South Africa and a little Italy can go a long way
More than 100 top executives, economists, ministers and industry experts are set to meet later this year at the "South Africa-Italy Summit" to discuss trade, investments and partnerships... read more>>
Retail Marketing
Alcohol and tobacco retailers' power has shifted to the consumers

Brian Tebogo Mashego

Consumers' needs are changing rapidly. This competitive environment forces retailers to deliver customer value in order to ensure survival and sustainable competitiveness... read more>>
Retailers
Edcon aims to sew up debt with capital restructuring

Sikonathi Mantshantsha

Edcon Holdings has started talks with debt providers with a view to restructuring its crippling debt pile in the face of a slow growth in clothing sales... read more>>
Research Unit goes from strength to strength
Local luxury leather brand Research Unit (RU) continue to rise on the wings of success as they confirm the conclusion of a partnership with two German investors to open a flagship store in Berlin in June... read more>>
International
Google puts virtual reality in reach with cardboard
SAN FRANCISCO, US: Google said this week that one of its least expensive innovations -- virtual reality headgear made of cardboard -- has become a huge hit... read more>>
Lions Innovation content programme includes industry data, tech and creative luminaries
CANNES, FRANCE: The inaugural Lions Innovation, scheduled at Cannes from 25 to 26 June 2015, includes 125 speakers and 33 hours of content on three stages... read more>>
US SMEs keen on developing apps
Research released by US-based Clutch, a leading source of mobile app developer reviews, indicates that 15% of small businesses have a mobile app and another 18% are considering developing one in 2015... read more>>
More International
Business
Business impact of the Internet of Things

Manfred Kube

Machine-to-Machine is about the ability to remotely collect data from devices and use this data in real-time to make more informed business decisions... read more>>
Jobs offered


New events to diarise
Video Surveillance Developments Conference
Mogorosi Communications - 24 Jun 2015 to 25 Jun 2015, Johannesburg

Cashless Payments Summit
Mogorosi Communications - 25 Jun 2015 to 26 Jun 2015, Johannesburg

Wild at Heart Absa Kirkwood Wildsfees
Wildsfees - 26 Jun 2015 to 28 Jun 2015, Kirkwood

Winelands Bridal Fair 2015
Donato Events - 1 Aug 2015 to 2 Aug 2015, Stellenbosch

Smart Procurement World 2015
Commerce Edge South Africa Pty Ltd - 8 Sep 2015 to 10 Sep 2015, Johanneburg | 1 Mar 2016 to 3 Mar 2016, Cape Town

7th Annual Public Sector Supply Chain Summit
Commerce Edge South Africa Pty LTD - 8 Sep 2015 to 9 Sep 2015, Johannesburg

9th Annual Smart Sourcing and Supply Management
Commerce Edge South Africa Pty LTD - 8 Sep 2015 to 9 Sep 2015, Johannesburg

3rd Annual Absa Enterprise Supplier Development
Commerce Edge South Africa Pty LTD - 9 Sep 2015, Johannesburg

Matjhabeng Bridal Expo
Abanqobi Concepts - 12 Sep 2015, Welkom

Argus Africa LPG 2015
Argus Media - 20 Oct 2015 to 21 Oct 2015, Cape Town

Upcoming events
FM Expo 2015 - 3 Jun 2015 to 4 Jun 2015, Johannesburg
At FM Expo, source new suppliers, ideas and gain knowledge on a variety of subjects. Network, share and grow. Definitely not to be missed! Pre-register online: www.fmexpo.org. Read more >>


NextTen Customer Experience Management - 4 Jun 2015 to 5 Jun 2015, Cape Town | 11 Jun 2015 to 12 Jun 2015, Johannesburg
A best next practice workshop delivered by two of the world's leading experts in customer experience management and customer loyalty. Read more >>


How to plan for and manage a product recall crisis
Deon Binneman - The Reputation Go-to Guy - 4 Jun 2015, Johannesburg

Customer experience workshop - Cape Town
The Focus Group - 4 Jun 2015 to 5 Jun 2015, Cape Town

Xtraordinary Women - Somerset West
XtraOrdinaryWomen - 4 Jun 2015, Cape Town

Quotes
Steve Maraboli
"Too much action with too little intent makes for wasteful exertion of energy and the confusion between movement and progress."

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