The year 2013 for most brands, especially the ones coping with saturated markets in developed countries, will be a decisive one. Incorporating Africa into their corporate brand strategy, if they haven't done so, will be the better part of valour, so to speak.
By Obaika Consulting Team 31 Jan 2013 13:20
No, the concepts of "tribalism", "gamification" and "engagement" aren't a promo for the latest computer game, but are in fact the trends that will characterise the way companies and consumers interact in 2013. The branding industry is constantly developing and. while the following trends are evolutions rather than dynamic, short-term changes, we believe there are 10 areas that will define the brandscape over the next year.
By HKLM Exco Team 31 Jan 2013 12:33
As 2013 commences, afro-pessimism seems to cede to afro-optimism. There is a global consensus: Africa is poised for a great future. What will be the impact of Africa's growth on our industry? What will be the major trends of the year? In the business world, predicting the future is a crucial exercise.
By Nandkishor Buty 30 Jan 2013 12:39
In partnership with distributor CFAO, French retailer Carrefour is making its entrance into the African market and will open shops in eight African countries by 2015.
23 Aug 2013 13:46
Zamtel in partnership with Samsung has unveiled the fourth generation Samsung Galaxy Series of mobile phones, the Galaxy S4, designed to meet the business and personal communication needs of our time.
23 May 2013 10:20
More than half of Africa's one billion population has a mobile phone - and not just for talking. The power of telephony is forging a new enterprise culture, from banking to agriculture to healthcare. Africa has experienced an incredible boom in mobile phone use.
By Richard Firth 18 Mar 2013 11:14
Africa's growing middle class has expensive tastes and research by Bain & Company suggests that luxury goods sales will increase by 11% this year - demonstrating the continent's potential for upmarket goods.
By Zeenat Moorad 5 Nov 2013 09:50
Moving Tactics has partnered with Hungry Lion, one of the fastest growing Quick-Service Restaurants (QSR) in South Africa, to implement a dynamic digital signage solution within their stores in South Africa and Africa.
Issued by Moving Tactics 29 Oct 2013 17:02
African markets to the northern parts of SA are proving lucrative for local fruit and vegetable retailers, with business accounting for at least 10% of turnover for the sector.
By Shannon Sherry 16 Aug 2013 11:15
First National Bank (FNB) Zambia recently launched their Solwezi branch in a ceremony attended by the Minister of North Western Province, Nathaniel Mubukwanu, who officiated as the guest of honour.
14 Jun 2013 14:45
What is it about the brand you picked off the shelf, signed vehicle finance for or the network you subscribe to that defined your choice? The experience. Your experience. Experiential Marketing lives in the space where decisions are made.
Issued by Mo-Tseleng 22 May 2013 09:34
PTA Bank has approved a loan of US$11.5million to Burundi Backbone Systems Company S.M. (BBS) with a guarantee of US$1,767,058 for the construction of a national fiber optic network in the country. The financing was approved by the board members of PTA Bank during a board meeting of the bank in Nairobi early in April 2013.
13 May 2013 12:22
A new report, Bright Africa, provides a uniquely comprehensive look at transaction multiples across the continent.
11 Apr 2013 10:54
As part of its expansion into Africa, Pick n Pay yesterday, 21 March 2013, said it had opened a store in Luanshya, Zambia. This is the group's sixth Zambian store and takes the total of outlets outside of SA to 95 across eight countries.
22 Mar 2013 13:18
DHL Express, the global international express services provider, has expanded its network of DHL Service Points in sub-Saharan Africa from the initial 300 to over 1 000, in just a few short months.
25 Feb 2013 12:28
LONDON, UK / JOHANNESBURG, SA: Turbulent times were predicted on the back end of 2012. The ANC Mangaung conference precipitated very little stormy seas other than an anti-climactic conclusion. The Mayan apocalypse materialised into nothing but an ordinary day. In fact with so many forecasts for change and a chasm of chaos, one may tend to be a bit sceptical with further predictions of change.
By *David Mattin and Saint-Francis Tohlang 8 Jan 2013 07:55
The Rwandan government has ambitious goals, as part of its Vision 2020 plan, to bring financial services to the majority of the population. MobiCash is supporting Rwanda in its mission and will help deliver programs and technologies that extend access to financial services for people throughout the country.
7 Jan 2013 11:15
Microsoft has announced the opening of 21 web stores for apps and games across several African countries.
18 Dec 2012 12:19
The New Times, Rwanda's leading daily, will with effect from January 2013, launch home deliveries to it's subscribers.
By Maria Kaitesi 13 Dec 2012 14:07
Orange has announced the launch of its operations under the Orange brand in the Democratic Republic of the Congo, giving a new dynamic to operations marketed until now under the CCT brand.
6 Dec 2012 15:02
Forming part of the upmarket Manda Hill Centre in Lusaka, HiFi Corp opened its first store in Zambia in July 2012. Since then it has welcomed thousands of customers eager to experience its promise of tech shopping made easy.
21 Nov 2012 11:21
Many companies talk about expanding into Africa. It's the next obvious frontier. However, it would be wrong to assume that a week's visit to Nigeria for example, with a population of over 160 million and 350 ethnic groups with twelve languages, will give you a true understanding of how to operate your brand in that market.
By Nonye Mpho Omotola 8 Nov 2012 09:53
Africa, previously the poster child for poverty, famine, disease, decaying infrastructures, corruption, conflict, crime and brutal violence, is now a continent where wise investments can offer high rates of return, as the 54 different nations that inhabit it enjoy a prolonged spurt of economic growth. Its vast mineral wealth, together with the infrastructural developments taking place, have made Africa increasingly attractive to foreign investment.
31 Oct 2012 09:53
SABMiller has taken its traditional African beer brand‚ Chibuku - which is manufactured using either maize or sorghum - into ten other continental countries‚ a move the company says is motivated by its "affordability" and "product innovation" strategies.
By Billy Tawanda Karombo 11 Oct 2012 10:35
South African Tourism (SAT) plans to open a regional office in Nairobi during the 2013-2014 financial year, South African Tourism director for Domestic, Africa and Middle East, Phumi Ndlomo has disclosed.
11 Sep 2012 11:24
Africa's top bankers gathered in Arusha, Tanzania, to celebrate the 6th edition of the African Banker Awards, under the patronage of the African Development Bank (AfDB). Olusegun Agbaje, managing director of Guaranty Trust Bank, Nigeria scooped the prize for African Banker of the Year.
31 May 2012 13:20
Manoj Kohli, CEO international and joint managing director of Bharti Airtel, has met with the president of Rwanda, Paul Kagame, to discuss the telecommunication company's progress in the country. The courtesy visit comes two months after Airtel launched operations in Rwanda, expanding Airtel's footprint on the continent.
28 May 2012 10:18
Airtel Uganda has announced its new harmonized calling rates to all African destinations, cutting costs for Ugandans who communicate with family, friends and business associates across the continent.
24 May 2012 14:03
The African Banker Awards has released the shortlist of nominees for the 2012 competition. The winners will be announced at an awards ceremony on 30 May 2012, which makes its debut in Africa. This year's event coincides with the annual African Development Bank (AfDB) meetings in Arusha, Tanzania
24 Apr 2012 16:14
The MTN Group last week announced that its MTN Mobile Money service will now be available through the MTN agent network and BancABC branch network in Zambia, improving accessibility to financial services via mobile telephony for thousands of customers in Zambia.
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