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Episode 102: Cosmopolitan Millennials Research and Agency Focus on Utopian Advertising.

Date: 22 Aug 2014
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Episode 101: Groupon SA’s new CEO and The Digital Edge Live event.

Date: 15 Aug 2014
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Episode 100: Our 100th episode with Helen Zille, TEDx Cape Town

Date: 7 Aug 2014
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[2013 trends] Who said magazines are dead?
[2013 trends] Who said magazines are dead?

What an interesting dilemma it was for me moving into publishing almost three years ago. The glossy was HERO and digital was a very, very bad word indeed. But I was excited that, for first time, I could really get to grips with CONTENT. In advertising that's the missing, quintessential link. In order to understand where I am headed here, let me contextualise my thinking by way of illustrating a historical, time-stamped journey of sorts.

By Sue Disler 14 Jan 2013 14:44

[2013 trends] Time of choices, decisions for strategic marketing management
[2013 trends] Time of choices, decisions for strategic marketing management

Last year was certainly an economic roller-coaster ride. In 2013, marketers will need to look through the uncertainty and make some longer-term plans, as well as choices and decisions, on how they will steer their brands forward. So here are some of the decisions and choices to be made in 2013, in no particular order...

By Darren Woolley 14 Jan 2013 14:14

Wesley Lynch
The world needs African solutions

African software has had some qualified global successes, but more often than not our home-grown innovations don't 'take' well in other territories. To overcome this, we need to think wider. While African solutions are often preferred in dealing with African problems, our software developers must also identify global applications for their solutions, if they are to have global success.

By Wesley Lynch 14 Jan 2013 10:19

Kirsty Chadwick
E-learning trends: what to expect in 2013

E-learning is expected to be worth US$107 billion globally by 2015. Experts predict that digital learning is going to be increasingly mobile in 2013, which will open it up to a wide audience in South Africa where 2.4 million people have access to the internet via their cellphones alone.

By Kirsty Chadwick 11 Jan 2013 06:13

E-commerce forecast for 2013
E-commerce forecast for 2013

What 2012's stats tell us about trends for online shopping in the New Year... How consumers' confidence and trust in e-commerce is growing, and how reviews are the coming wave.

11 Jan 2013 05:37

Ronald Bach
Mobile: More than just a buzzword for 2013

In the past, almost none of the marketing budget that made its way to digital marketing was earmarked for mobile marketing initiatives.

By Ronald Bach 10 Jan 2013 06:16

Subhash Chandra
Take advantage of these hot marketing trends in 2013

NOIDA (UP), INDIA: Unlike the traditional forms of marketing such as advertising, wherein almost everything has been said and done, search marketing is still dynamically growing and best practices are invented day in and day out. Every year, search engine marketers get filled with anticipation wondering what would emerge as the "next big thing" in search marketing.

By Subhash Chandra 9 Jan 2013 05:50

2013 at a glance: Five crucial consumer trends business leaders should know
2013 at a glance: Five crucial consumer trends business leaders should know

LONDON, UK / JOHANNESBURG, SA: Turbulent times were predicted on the back end of 2012. The ANC Mangaung conference precipitated very little stormy seas other than an anti-climactic conclusion. The Mayan apocalypse materialised into nothing but an ordinary day. In fact with so many forecasts for change and a chasm of chaos, one may tend to be a bit sceptical with further predictions of change.

By *David Mattin and Saint-Francis Tohlang 8 Jan 2013 07:55

Most Popular lists for 2012 for Bizcommunity Marketing & Media SA - Bizcommunity.com
Most Popular lists for 2012 for Bizcommunity Marketing & Media SA

Here they are, Bizcommunity.com Marketing & Media South Africa's 2012 lists of most popular articles, those that drew the most comment, our most-read contributors, our most-visited galleries - and the ads from the Ornico Ad Showcase that got you voting.

Issued by Bizcommunity.com 4 Jan 2013 11:30

Kaspersky Lab outlines key security trends in 2012; predicts core threats for 2013
Kaspersky Lab outlines key security trends in 2012; predicts core threats for 2013

MOSCOW, RUSSIA: Kaspersky Lab's experts have outlined key security trends of 2012 and presented their views on the core threats of 2013. The most notable predictions for the next year include the continued rise of targeted attacks, cyber-espionage, and nation-state cyber-attacks, the evolving role of hacktivism, the development of controversial "legal" surveillance tools, and the increase in cybercriminal attacks targeting cloud-based services.

2 Jan 2013 07:39

Out-of-home trends for 2013
Out-of-home trends for 2013

Craig Page-Lee, managing director Posterscope, shares his views on what he reckons will be the out-of-home trends in 2013.

27 Dec 2012 09:14

Informa Telecoms & Media identifies Top 10 trends for 2013
Informa Telecoms & Media identifies Top 10 trends for 2013

LONDON, UK: Informa Telecoms & Media today revealed its Top 10 trends for 2013 for the telecoms and media sectors. Five of the predictions relate directly to telecoms operators and the other five cover the TV, digital media and OTT communications sector.

21 Dec 2012 08:09

Mark Taylor
2012: the year of the smartphone

South Africa's telecommunications industry has lived through yet another year of growth, change and upheaval, touching lows like the worrying upheaval at Telkom, and reaching highs such as the launch of the country's first commercial long-term evolution (LTE) networks. The factor that I would single out as perhaps the most important trend of 2012 is the rapid move of smartphones into the mainstream.

By Mark Taylor 29 Nov 2012 10:13

Manufacturing output down 1.1% in September

Manufacturing production in South Africa fell by 1.1% year-on-year (y/y) in September after a downwardly revised 2.8% (3.0%) year-on-year rise in August‚ data released by Statistics SA on Thursday showed.

9 Nov 2012 09:41

Strikes hurt mining, factory output

Mining and manufacturing production both fell during September, reflecting the effects of widespread labour unrest and weaker global demand for domestic exports.

9 Nov 2012 09:11

Expanding your brand across Africa
Expanding your brand across Africa

Many companies talk about expanding into Africa. It's the next obvious frontier. However, it would be wrong to assume that a week's visit to Nigeria for example, with a population of over 160 million and 350 ethnic groups with twelve languages, will give you a true understanding of how to operate your brand in that market.

By Nonye Mpho Omotola 8 Nov 2012 09:53

Use a 'vest' to hug via Facebook

SAN FRANCISCO - A vest developed in Massachusetts Institute of Technology lets Facebook users hug one another no matter how far apart they are.

11 Oct 2012 16:15

Media‚ entertainment digital spend to rise 21%: PwC
Media‚ entertainment digital spend to rise 21%: PwC

SA's entertainment and media companies have reached the "end of the digital beginning"‚ with digital activities now becoming the "new normal" for traditional media companies‚ according to a report by professional services firm PwC.

11 Sep 2012 08:02

Gill Moodie
Isolezwe shows how it's done in ABC results

What a contrast in reaction I got recently - from Media24 and Independent Newspapers on the one hand and Avusa on the other - to request for more information on titles that showed an increase in single-copy sales in the most recent ABC circulation results.

By Gill Moodie: @grubstreetSA 6 Sep 2012 07:33

RAB SA publishes amended RAMS 2012/3 pdf
RAB SA publishes amended RAMS 2012/3 pdf

On 31 August 2012, the Radio Advertising Bureau of South Africa (RAB SA) published a pdf for SAARF RAMS 2012/3 which had incorrect figures. A corrected pdf has now been released.

6 Sep 2012 05:43

Apple is now most valuable company in history
Apple is now most valuable company in history

Apple on Monday dethroned longtime rival Microsoft as the most valuable company in history based on the value of its stock, which climbed to around $622-billion.

23 Aug 2012 11:58

Woolly outlook for PE auction

South Africa's wool season opens this Wednesday when about 13 000 bales will be on auction in Port Elizabeth amid uncertainty caused by the Eurozone crisis‚ which is expected to have a damping effect on prices.

17 Aug 2012 09:33

Change is now. It is time to adapt

Twenty years ago, the only way that you could insure your car was by calling a broker who would put your business with the insurance company that they felt the most comfortable with. A lot of golf was played, commissions were paid and the system ticked along merrily.

By Jonathan Cherry, Issued by trendwatching.com 6 Aug 2012 09:52

Five years of AMPS data out now
Five years of AMPS data out now

The South African Advertising Research Foundation (SAARF) has released a booklet and CD covering AMPS information. The SAARF Trends booklet covers 2007-2011 and the SAARF Segmentation CD is based on AMPS fieldwork period Jan-Dec 2011.

23 Jul 2012 11:13

Video streaming coming to Africa

LONDON, UK: Video streaming will be the next big wave of online content use in Africa. There are still considerable network challenges but... the level of existing use shows that once these issues are resolved, the volume of users will be in the millions. Russell Southwood spoke to the biggest player in the market, Google's YouTube. Elijah Kitaka explained how it sees the potential of video streaming being realised.

By Russell Southwood 16 Jul 2012 12:45

Trends in transit
Trends in transit

Commuting is one of those unavoidable routines much like taking a shower and getting dressed in the morning. As with everything else, there are trends, phases and technological developments and it is up to advertising agencies to capitalise on these to the benefit of their clients.

By Craig Page-Lee & Erik Warburg 10 Jul 2012 06:19

[Thought Leadership Digibates] 06: Should social media be a pillar of your marketing strategy?
[Thought Leadership Digibates] 06: Should social media be a pillar of your marketing strategy?

The sixth Thought Leadership Digibate, recently hosted by Aegis Media in conjunction with Bizcommunity.com in Johannesburg, centred around whether social media should be a pillar of a marketing strategy.

9 Jul 2012 13:13

Newism: why, now more than ever, consumers lust after the new

The 'new' has never been hotter. For consumers who've grown accustomed to demanding (and increasingly getting) the best of the best, the very notion of the 'new' has become a positive one.

By Henry Mason, Issued by trendwatching.com 4 Jul 2012 11:27

Reminder: Sixth Thought Leadership Digibate today
Reminder: Sixth Thought Leadership Digibate today

The sixth Thought Leadership Digibate - hosted by Aegis Media and Bizcommunity.com - is set to discuss and debate whether or not social media should be the pillar of the marketing mix.

29 Jun 2012 05:06

Wikus Engelbrecht
The role of email marketing in the multi-channel evolution: Part 1

Email is still the most cost-effective marketing tool, enabling you to reach people who have actually given you permission to communicate with them and who are therefore more likely to pay attention to your message and respond to your calls-to-action.

By Wikus Engelbrecht 21 Jun 2012 14:31

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