The Direct Marketing Association of Southern Africa (DMASA) is a Section 21 company dedicated to the protection and development of the Interactive and Direct Marketing (IDM) industry. It established itself as an independent body in November 2005.
Editors from around the country gathered on Saturday for the Sanef Council Meeting in Cape Town.
18 Feb 2013 08:18
Peter Mann's recent article highlighted an increasingly important topic in today's dynamic media landscape - the juxtaposition of freedom of expression and the infringement of the rights of others.
By Justin McCarthy 18 Feb 2013 06:13
This article is an extension of my previous article titled "Giving your brand the "cool factor" in 2013 (part I)". This time around I will be touching on the strategies that brands can use to engage with the youth market on social media and importantly to be relevant in the youth culture and pushing the point that social media marketing is a means to an end; it's not the end itself.
By Veli Dlamini 15 Feb 2013 10:16
The South African National Editors' Forum has issued a statement in which it expresses its support for editors, publishers and broadcasters in Australia for instituting a strong protest at the refusal of the Board of Control for Cricket in India (BCCI) to grant the customary accreditation to photo agency Getty Images for the upcoming Australian cricket tour of India.
15 Feb 2013 09:32
The flood of comments on Twitter and other social media platforms around Oscar Pistorius highlight the extreme dangers of unmediated social media.
By Peter Mann 14 Feb 2013 17:02
2013 has ushered in a new era for the Loeries with the introduction of a revamped, visually appealing and user-friendly online Winners Archive, to be launched in mid-April. The new digital version will replace the traditional hard-copy Loeries Annual.
14 Feb 2013 09:42
Publishers face the challenges of becoming a true partner with their key clients; learning to segment and package audiences for marketers; and quantifying the impact their offerings have on advertisers' brands.
By Marcus Stephens 14 Feb 2013 07:02
Times Media has announced that Stephen Haw has been appointed editor of The Times, with effect from 1 May. Haw is currently the editor of the Sunday Times Express edition.
14 Feb 2013 06:17
![[2013 trends] Pdf of 2013 Biz Trends Report now available - Bizcommunity.com](http://cdn.biz-file.com/c/1302/124386.jpg?1)
Finally, what you've all been waiting for! Bizcommunity.com's 2013 Biz Trends Report is now available for downloading in pdf format - and this year we've improved the quality for a better tablet experience!
Issued by Bizcommunity.com 13 Feb 2013 14:33
On the 13th of February, South Africa joined the world in celebrating radio broadcast, to improve international cooperation among radio broadcasters and encourage decision-makers to create and provide access to information through radio, including community radios.
Issued by MDDA 13 Feb 2013 13:31
They say that the only constant thing in internet marketing is change and nothing proves this statement more than the ever-shifting design of websites. One day it's black, the next day it's white. One minute it's avant-garde, the next it's streamlined and minimalist.
By Subhash Chandra 13 Feb 2013 05:48
Automated Publishing Services (APS) and WoodWing Software invite newspaper, magazine and book publishers, as well as companies and agencies in South Africa to visit the stop of its global Next Wave Tour in Johannesburg for the latest news and in-depth information about modern multi-channel publishing and digital asset management.
Issued by Automated Publishing Services 12 Feb 2013 11:52
In the cutthroat world of newspaper and magazine publishing, it has been fairly predictable that pretty much all the competitors of The New Age have been vociferous about parastatals and other advertiser supporting the paper when it doesn't have Audit Bureau of Circulations (ABC) certification.
By Chris Moerdyk 12 Feb 2013 10:18
Parliament's portfolio committee on communications should host a debate on transformation and ownership in the media industry, The New Age (TNA) CEO Nazeem Howa said in an editorial yesterday.
12 Feb 2013 08:55
NEWSWATCH: Social media is blurring the lines between what's private and what's public, reports Times Live, and Chris Moerdyk says the Sexwale divorce story proves the information chain has changed forever. Meanwhile, the ANC in the Eastern Cape has been told to 'stop leaking'... to the media, that is - reports IOL.
By Rod Baker 12 Feb 2013 07:52
I hate it when this happens, but I'm having a controversial opinion, and I won't rest until it's out. It's about this Primedia "Stop Rape" campaign, and before I start ranting, I better state some things clearly.
By Gail Schimmel 11 Feb 2013 09:04
NEWSWATCH: Nazeem Howa, CEO of The New Age, claims that a report in yesterday's City Press on the subject of advertising in The New Age is "misleading".
By Rod Baker 11 Feb 2013 07:33
Marvin Meintjies has been appointed editor of the Sunday World from next month, Times Media has announced.
11 Feb 2013 06:46
To reflect pervasive shifts in both consumer behavior and global marketing strategy better, MediaCom Worldwide is renaming its MediaCom Direct division, 'MediaCom Response'.
8 Feb 2013 10:12
The Audit Bureau of Circulations of SA (ABC), has announced that its Rules, Version 2.4, are now in effect.
8 Feb 2013 09:59
Following an intensive strategy workshop, held from 1-3 February 2013, the South African Science Journalists' Association (SASJA) will bid for the 2015 World Federation of Science Journalists' Conference.
8 Feb 2013 07:30
MOUNTAIN, VIEW, US: Today Google is upgrading AdWords, by rolling out enhanced campaigns. The company says this is a first step to help you more simply and smartly manage your ad campaigns in today's multi-device world.
7 Feb 2013 05:19
Microsoft Corporation on Tuesday, 5 February 2013, introduced the Microsoft 4Afrika Initiative, a new effort through which the company will actively engage in Africa's economic development to improve its global competitiveness.
6 Feb 2013 11:40
Yes, I know, we twist what you say and of course we lie like a cheap watch - or worse, like a politician...
By Marion Scher 6 Feb 2013 06:24
Kicking off its fifth year of attracting bright young talent into the media industry, the AMASA Learnership Programme (ALP) is open for 2013 intern applications.
Issued by AMASA 5 Feb 2013 09:16
Virginia Hollis, director of Magnetic Connection, is to join Times Media as strategic consultant.
5 Feb 2013 06:57
Johannesburg, 1 February 2013: Times Media has announced that as from 1 March, Phylicia Oppelt is taking over the reins as editor of Sunday Times, South Africa's best-selling weekly newspaper. Oppelt will become the first female editor in the 107-year history of Sunday Times. She is currently editor of Times Media's national daily newspaper, The Times.
4 Feb 2013 11:41
NEWSWATCH: Rebecca Davis, writing in Daily Maverick, tries reading The New Age and asks whether it really is pro-ANC. Meanwhile, it appears there's no hassle for MTN after Lord Hoffman cleared the company over the Iran deal, reports Politics Web; mobile provider Turkcell and its subsidiary, East Asian Consortium (EAC), had lodged a claim against MTN.
By Rod Baker 4 Feb 2013 10:14
To promote public education on food issues, particularly with respect to food safety, food additives and food processing, South African Association for Food, Science & Technology (SAAFoST) has established Meritorious Awards for Food Science Journalism. Two Meritorious Awards are offered, one for electronic media and one for printed media; awarding each winner a certificate and a cash prize of R6000.
4 Feb 2013 09:20
Could it be that a glimmer of light has appeared at the end of the Telkom tunnel with the decision to cut its data tariffs? Certainly, this is good news for South African consumers who are still paying far over the relative odds for their internet access.
By Chris Moerdyk 1 Feb 2013 10:36
South Africa
