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Episode 105: The 2014 DMASA Assegai - Integrated Marketing Awards

Date: 12 Sep 2014
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Episode 104: Mike Wronski, Fred Roed and Oresti Patricios

Date: 5 Sep 2014
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Episode 103: IMC conference sponsor, Everlytic, talk POPI and email marketing

Date: 1 Sep 2014
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VWV prepares for AFCON 2013 Closing Ceremony - VWV Group
VWV prepares for AFCON 2013 Closing Ceremony

With just days until the Orange Africa Cup of Nations, South Africa 2013 Closing Ceremony, the leading experience agency responsible for both the Opening and Closing Ceremonies of this tournament, VWV Group, is preparing for what is set to be a fitting and colourful wrap up to the games.

Issued by VWV Group 7 Feb 2013 11:32

SABC1 launches new educational breakfast show
SABC1 launches new educational breakfast show

SABC1 will launch a new educational breakfast show, Geleza Nathi, on Monday 11 February 2013 between 5-6am, with repeats between 11pm and midnight.

7 Feb 2013 10:16

OwenKessel launch their Valentine's Day challenge - OwenKessel
OwenKessel launch their Valentine's Day challenge

To celebrate the tradition of Valentines Day and quite literally to spread the love, ideas-centric, media agnostic agency, OwenKessel has big plans for the day of love. Through an online competition, an OwenKessel creative team will be salvaging Valentine's Day for one lucky person and subsequently one lucky couple (we hope).

Issued by OwenKessel 7 Feb 2013 10:15

[Biz Takeouts Lineup] 52: The business of blogging
[Biz Takeouts Lineup] 52: The business of blogging

Always wanted to start your own blog or find out more about blogging? Then make sure you tune in to tonight's Biz Takeouts Marketing & Media radio show, streamed live 5pm-6pm via 2oceansVibe Radio, where we will talk about the business of blogging with studio guests Dan Nash and Natalie Roos. [twitterfall]

7 Feb 2013 09:29

Google hosts online safety workshops
Google hosts online safety workshops

To commemorate the 10th anniversary of Safer Internet Day (SID), Google SA joined forces with its online child safety campaign partners and hosted online safety workshops for Johannesburg learners and parents to 'connect with respect'.

7 Feb 2013 09:22

UCKG's Women in Action empowers people by presenting facts and dispelling myths on World Cancer Day - Universal Church of the Kingdom of God
UCKG's Women in Action empowers people by presenting facts and dispelling myths on World Cancer Day

Women in Action (WiA), a group of pastors' wives from the Universal Church of the Kingdom of God (UCKG), participated in international World Cancer Day by hosting a fun family day expo at the Cenacle of the Holy Spirit in Soweto on 4 February 2013.

Issued by Universal Church of the Kingdom of God 7 Feb 2013 09:14

Media tribunal unlikely: Press Council
Media tribunal unlikely: Press Council

It is unlikely that the ANC's proposed media appeals tribunal will go ahead, director in the Press Council Joe Thloloe says.

7 Feb 2013 08:50

Vega School of Brand Leadership offers Master's programme
Vega School of Brand Leadership offers Master's programme

Responding to the need for leadership that can rethink and redesign conventional social, business and brand models, unlock value beyond the balance sheet, build brands that are genuine in adding value to peoples' lives and can collaborate with others, the Vega School of Brand Leadership offers its Master's programme.

7 Feb 2013 07:56

Usain Bolt on largest signboard
Usain Bolt on largest signboard

Breaking another record, Usain Bolt, dubbed the world's fastest man, is featured on what is described by the Guinness Book of Records as the world's largest illuminated advertising sign (indoors), in his role as Nissan's 'Ambassador of Excitement'.

7 Feb 2013 07:36

Design Indaba introduces Music Circuit
Design Indaba introduces Music Circuit

Design Indaba 2013 has curated an ambitious musical tour of the city that will draw its delegates, attendees and the music-loving public to its Design Indaba Music Circuit.

7 Feb 2013 07:07

Lucinda Boddy
What is digital PR?

The first link people usually make to digital PR is to social media, but social media marketing is not digital PR and understanding the difference is extremely important to ensure the successful implementation of a digital strategy.

By Lucinda Boddy 7 Feb 2013 06:31

Eve Williams
Content innovation - the customer comes first

LONDON, UK / CAPE TOWN, SA: There's often a temptation with content marketing to think about the next big innovation or technology without actually thinking about what it could mean for the customer. It's vital that content is always relevant and empowering to customers regardless of the technology used.

By Eve Williams 7 Feb 2013 06:20

Veli Dlamini
Giving your brand the "cool factor" in 2013 (part I)

There have been many articles written about why brands should engage with the youth on social networks. My article however, aims to establish how brands can capitalise on the culture youth deem as being "cool". I will also touch on the strategies that can help brands leverage this culture to gain the "Cool Factor".

By Veli Dlamini 7 Feb 2013 05:40

Google enhances AdWords
Google enhances AdWords

MOUNTAIN, VIEW, US: Today Google is upgrading AdWords, by rolling out enhanced campaigns. The company says this is a first step to help you more simply and smartly manage your ad campaigns in today's multi-device world.

7 Feb 2013 05:19

Local pump suppliers explore expo's African linkages

South Africa's stagnant mining sector is driving local pump manufacturers and distributors to launch aggressive export growth strategies beyond the country's borders. A number of them are planning to use the upcoming Pumps Valves & Pipes Africa Expo to position themselves in the global mining sector and pursue new business opportunities.

6 Feb 2013 14:06

Continental Outdoor Media supports malaria campaign with football stars
Continental Outdoor Media supports malaria campaign with football stars

To help fight malaria, Continental Outdoor Media has joined forces with the United Against Malaria (UAM) campaign to use the popularity and power of football to raise awareness of the prevention and treatment of malaria.

6 Feb 2013 12:17

Microsoft launches the 4Afrika Initiative
Microsoft launches the 4Afrika Initiative

Microsoft Corporation on Tuesday, 5 February 2013, introduced the Microsoft 4Afrika Initiative, a new effort through which the company will actively engage in Africa's economic development to improve its global competitiveness.

6 Feb 2013 11:40

Future Crew mural inspires Lavender Hill Senior Secondary
Future Crew mural inspires Lavender Hill Senior Secondary

Future Crew is a schools-based project aimed at empowering learners in challenged communities to make positive changes in their lives through being active and life skills training. Lavender Hill Senior Secondary School learners have recently created a graffiti-style mural that underlines the tenets of the project.

6 Feb 2013 11:27

DMMA survey reveals state of SA's online nation

The Digital Media and Marketing Association (DMMA) has released the findings from a survey conducted on South Africa's internet-using population at the recent DMMA and Effective Measure Roadshows held in Cape Town on 30 January, Johannesburg on 31 January and Durban on 1 February.

Issued by IAB South Africa 6 Feb 2013 11:26

Strike Media gets Red Bull airborne via mobile
Strike Media gets Red Bull airborne via mobile

Strike Media teamed up with Red Bull at the 2012 Flugtag event in Cape Town in early December. The event was organised by Red Bull and required competitors to attempt to fly homemade, size and weight limited, human-powered flying machines. The flying machines were launched off a pier at a height of about 10m, and into the sea.

6 Feb 2013 11:09

Destiny Man talks to Mfundi Vundla, the man behind South Africa's longest running TV soapie - Ndalo Media
Destiny Man talks to Mfundi Vundla, the man behind South Africa's longest running TV soapie

February 2013 marks 20 years of existence for South Africa's longest-running soapie, Generations. The man behind the TV soapie, Mfundi Vundla, is considered the godfather of South African soapies and graces the cover of Destiny Man's January/February 2013 issue.

Issued by Ndalo Media 6 Feb 2013 11:05

Brain of 702/CapeTalk is back
Brain of 702/CapeTalk is back

Launched on Monday, 4 February 2013, the Brain of 702/CapeTalk, described as one of the longest running quiz shows in the country, is back on both stations.

6 Feb 2013 10:48

Pernod Ricard selects International Business Game winners
Pernod Ricard selects International Business Game winners

Late last week, Pernod Ricard South Africa announced the winners of the International Business Game, a competition targeted at final year and post-grad students.

6 Feb 2013 10:25

NATIVE helps Chivas Regal to inspire through 'The Brotherhood' campaign - NATIVE VML
NATIVE helps Chivas Regal to inspire through 'The Brotherhood' campaign

Realising that good leadership is fundamental to success; South African men are constantly searching for ways to connect with like-minded people. Networking plays a major role in their lives and as a result, they are always looking for a place to meet and learn from thought leaders to inspire them to live with chivalry.

Issued by NATIVE VML 6 Feb 2013 10:06

New chairperson at DMMA
New chairperson at DMMA

The Digital Media and Marketing Association (DMMA) has announced that Jarred Cinman, MD and one of the founders of Native, will assume the role of chairperson for the DMMA for 2013.

6 Feb 2013 10:04

Black & White 'A catwalk' for NIVEA Invisible - FCB South Africa
Black & White 'A catwalk' for NIVEA Invisible

NIVEA Invisible for Black & White, the deodorant from Beiersdorf South Africa that keeps black clothes black and white clothes white for longer, rewrote a chapter in its marketing handbook when it took to the catwalk late last year in a bid to boost already high levels of awareness and trial for the product.

Issued by FCB South Africa 6 Feb 2013 09:28

Using social media to build personal brands
Using social media to build personal brands

Local author and HR expert, Penny de Villiers, has written a book, How to market the real you using social media, that teaches people how to use social media to build a great career and an effective personal brand.

6 Feb 2013 09:22

Marion Scher
I hate the press...

Yes, I know, we twist what you say and of course we lie like a cheap watch - or worse, like a politician...

By Marion Scher 6 Feb 2013 06:24

Lebo Mukansi
Understanding brands 101

There is a plethora of definitions around what brands are. Here's a simple argument. In olden days, farmers would mark their cattle for identification of their animals. But this mark was not purely used as a physical mark of identification; it also communicated the ownership as well as the quality of the animal. The brand is not just a physical marker, it implies more than what is visible. If the above is still marketing gobbledegook...here's a simpler version.

By Lebo Mukansi 6 Feb 2013 06:02

Keri-Ann Stanton
Retainers vs projects

We love retainers. We adore retainers. We want retainers. But are retainers what clients want and what PR brands need in 2013?

By Keri-Ann Stanton 6 Feb 2013 05:48

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